Project background:

Potassium fertilizer is an indispensable chemical fertilizer in agricultural production, which plays an important role in improving the yield and quality of crops. Global potash resources are unevenly distributed, mainly concentrated in Canada, Russia, Belarus and other countries, while China's potash resources are relatively scarce and need to rely heavily on imports. With the growth of global population and the increase of food demand, the consumption of potash fertilizer has also shown a steady growth trend. At the same time, the price of potash fertilizer is also affected by the changes of supply and demand in the international market. Therefore, it is of great significance for stakeholders such as potash producers, importers, distributors and agricultural growers to understand the market status, development trend and competition pattern of potash fertilizer industry.

Customer pain points:

The customer is a well-known potash fertilizer producer in China, mainly engaged in the development of potash lakes and the production of potassium chloride. Customers face the following issues:

-The customer lacks a comprehensive understanding of the global potash fertilizer market, and is not clear about the consumption demand, supply situation, price level, import and export trade and other data of each region;

-Customers do not understand the competitive landscape of the potash fertilizer industry at home and abroad, do not know their position and advantages in the market, and do not know how to deal with the competitive pressure from international giants and other domestic enterprises;

-The customer lacks forecasts and plans for the future potash market, and does not know how to adjust their production, sales and investment strategies according to market changes to increase their market share and profitability.

Project purpose:

20237In January, Shangpu Consulting undertook a client's commission to carry out a research project on the market status and competitiveness of the potash fertilizer industry. The project aims to provide customers with the following through in-depth research and data research:

-The overall status of the global potash market, including market size, growth rate, regional distribution, consumption structure, supply and demand balance, etc;

-Market conditions of the world's major potash consuming and producing countries, including consumption, production, price, import and export volume, policy environment, etc;

-The competitive landscape of the potash fertilizer industry at home and abroad, including the introduction of major players, market share, competitive strategy, strengths and weaknesses research, etc;

-The development trend and influencing factors of the potash fertilizer industry, including driving forces, market demand, technological progress, environmental protection, etc;

Potash market forecasts and recommendations, including forecasts of market size, growth rate, regional distribution, consumption structure, supply and demand balance, etc. for the next five years, as well as recommendations for customer-specific production, sales and investment strategies.

Research object:

The research objects of the project include the following categories:

Authorities and experts in the global potash industry, such as the International Potash Association (IFA), International Institute of Plant Nutrition (IPNI), International Fund for Agricultural Development (IFAD), etc;

Government departments and industry associations of major potash producers and consumers in the world, such as China Fertilizer Industry Association, India Fertilizer Association, Brazil Fertilizer Association, etc;

Major global potash producers and importers, such as Potash Canada (PCS), Belarusian Potash Corporation (Belaruskali), Ural Potash Corporation of Russia (Ural scale), Israel Chemical Company (ICL), GermanyK SGroup, China Sinochem Group, etc;

Domestic and foreign potash distributors and end-users, such as agricultural chain stores, agricultural cooperatives, farmers, etc.

Project Content:

The project content of the project includes the following aspects:

Through telephone interviews and online questionnaires, collect the market situation of major potash fertilizer consuming and producing countries in the world, including consumption, output, price, import and export volume, policy environment, etc;

Through field investigation and in-depth interviews, collect the competition pattern of potash fertilizer industry at home and abroad, including the introduction of main participants, market share, competition strategy, advantages and disadvantages research, etc;

Summarize the development trend and influencing factors of potash fertilizer industry, including driving force, market demand, technological progress and environmental protection, through data collation and research;

Through data modeling and forecasting, forecast the changes in the potash market in the next five years, including market size, growth rate, regional distribution, consumption structure, supply and demand balance, etc;

Through data comparison and evaluation, put forward suggestions on production, sales and investment strategies for customers.

Project Value:

The project provides value to the customer in the following areas:

Help customers fully understand the current situation and development trend of the global potash fertilizer market, and provide a basis for customers to formulate reasonable market strategies;

Help customers to understand the competition pattern of potash fertilizer industry at home and abroad, and provide guidance for customers to enhance their competitiveness and advantages;

Help customers accurately predict the future changes in the potash market, and provide a reference for customers to adjust their production, sales and investment strategies;

Help customers enhance their influence and position in the global potash market, and provide a guarantee for customers to achieve sustainable development.