Consulting Services
Consulting service
Service areas
Service area




Customized Services
Asset-light operating model and results
Interactive and Smart Experience Devices
IP investment and application field
IP Derivatives Production Scale & Sales Scale
Deduction and Activity Profitability Analysis
Comparative Study on Catering Accommodation between Scenic Spot and Surrounding Area
Development and application of intelligent equipment (intelligent road guide, etc.) in parks/scenic spots
Construction of intelligent park/scenic spot
Regional Apartment Supply
Analysis of Apartment Market Distribution
……
Customized Services
Investigation on the Operation of Film and Television Base
Research on deductive operation mode and income
Research on Characteristic Catering Operation
Immersive scene operation suggestions (script killing, etc.)
Research industry operation mode and scale
Self-driving Tour Operation Mode and Supporting Research
Manufacturing Plant Operation Mode
Other types of property and business synergies
……
Customized Services
Research and Screening of the Types of Cultural Formats that Can be Driven
Analysis and Policy Research on the Status of Associated Cultural Formats
Correlation Analysis of the Development Trend of Regional Cultural Formats and Commerce
Suggestion on cultural format positioning of the project
Types and Development Direction of Derivatives
R & D investment and expense structure of derivatives
Derivatives sales model (direct/distribution/distribution/other)
derivatives pricing strategy
Evaluation of derivatives competitiveness (not limited to technology/product/capacity/market)
Marketing channel investment and effect evaluation
……
Customized Services
Regional Future Rent Trend Analysis
Analysis of factors affecting project rent
commercial rent forecast
Overall Revenue Assessment
10-year cash flow analysis
……
Customized Services
Brand Screening and Ranking of Main Merchants in Each Format
Interviews, pre-investment and testing of the intention of the main merchants to enter.
Local merchants combing
Research on project brand portfolio strategy
……
Customized Services
Customized Service Content
industry chain research
Asset-light operating model and results
Interactive and Smart Experience Devices
IP investment and application field
IP Derivatives Production Scale & Sales Scale
Deduction and Activity Profitability Analysis
Comparative Study on Catering Accommodation between Scenic Spot and Surrounding Area
Development and application of intelligent equipment (intelligent road guide, etc.) in parks/scenic spots
Construction of intelligent park/scenic spot
Regional Apartment Supply
Analysis of Apartment Market Distribution
Project Case
Project case
Classification by item
Industry Research Enterprise Research consumer research Market Entry Assessment Data MonitoringChina Tourism Market Research Project
This paper analyzes the scale of China's tourism market, the stage of tourism development and the characteristics of development, and analyzes the portrait of consumer groups, the demand and preference of consumer groups through consumer research, and outputs the impact of changes in consumer demand on the development of China's tourism market.






Industry Research
Industry Research
China Tourism Market Research Project
This paper analyzes the scale of China's tourism market, the stage of tourism development and the characteristics of development, and analyzes the portrait of consumer groups, the demand and preference of consumer groups through consumer research, and outputs the impact of changes in consumer demand on the development of China's tourism market.
Light travel industry research project
To understand the market scale of China's light cultural tourism industry and the market scale of East China, to sort out the upstream and downstream industrial chain of the light cultural tourism market and the competitive relationship within the market, to have a basic grasp of consumer demand in the market, and then to export the development prospects of China's light cultural tourism industry and industry entry suggestions.
Tourism Performing Arts Industry Research Project
This paper makes a detailed study on the development status, development mode, profit model, experience status quo, and future development direction of China's tourism performing arts industry, and makes an in-depth study on the content and form, price, viewing mentality and other aspects of consumers in the tourism interpretation industry.
2020 China Outlet Industry White Paper Project
Study the development trend of Chinese contemporary consumers and paint a new picture of China Ole. Insight into the new shopping trends of Chinese consumers through changes in social structure, changes in national lifestyles, and changes in shopping characteristics.
In-depth research project on China's cultural tourism industry
With the rapid development of economy and science and technology, tourism as a new industry has been considerable development, tourism is also a cultural phenomenon, has become an important part of the category of tourism culture. This project explains the development stage of the cultural tourism industry itself and its position in the national economy, analyzes the various factors affecting the industry and judges the strength of the impact on the industry, predicts and guides the future development trend of the industry, and judges the investment value of the industry.
IP carding and cultural tourism project integration application research project
By sorting out IP types, development directions, business models, etc., an IP evaluation model (cultural and tourism development direction) is made to evaluate and score 300 IPs on the market and output IP development direction analysis. Combined with customer's target projects, we provide customers with meaningful suggestions.
Wanda Disney IP Derivatives Investigation Project
Combing the operation data of Shanghai Disney IP derivatives, comparing and analyzing the management mode of IP derivatives and Disney IP derivatives at home and abroad; Output the operation data of Disney IP derivatives in each month of 2016 to analyze the development status and prospect of Wanda Disney IP derivatives.
Research Project on the Integration of IP Resources in Shanshui Wenyuan and the Combination of Cultural and Tourism Real Estate
This paper combs the current situation of the integration of IP resources and the development status of tourism industry in Jiangsu Province, and analyzes the development potential of IP in the region.
Feasibility Analysis Project of Cow Camel Health Project
Through the research on the surrounding ecological environment and industry environment, the basic situation of industrial development is sorted out. Through the competitive Enterprise Research, the feasibility of the overall project and whether the format design needs to be adjusted are evaluated. At the same time, the adjustment plan and the future revenue forecast of the project are put forward, and a business plan that can enhance the competitiveness of the project is issued.
Business Format Planning · Market Entry Consulting Project
Based on the cultural symbols of Confucius, market research is carried out in the form of "Confucius" integration. From the perspectives of education, interests and activities, the definition of the industry and the scope of business, business opportunities and risks are analyzed, so as to provide customers with initial product selection and business advice.
Tourism Performing Arts Industry Research Project
Conduct a detailed study on the development status, development model, profit model, experience status and future development of China's tourism performing arts behavior, and conduct in-depth research on consumers' preferred deductive content and form, acceptable price, and participation in viewing mentality. Provide support for the client to enter the cultural and tourism interpretation industry.
Shaoxing rice wine town feasibility study project
According to the preliminary idea of Shaoxing rice wine town put forward by the group, combined with the development status of cultural tourism industry and rice wine town, the feasibility of developing Shaoxing rice wine town is analyzed. At the same time, according to the consumer survey and the research of the surrounding competitive enterprises, the successful experience of Shaoxing rice wine town is sorted out, and the layout planning proposal of Shaoxing rice wine town is put forward.
Tianjin Port Business District Business Model Planning Project
Plan the business model of the area to be planned within about 3000 square meters of Tianjin Wenlv Port, and combine it with Yifan Health direct selling brand, tourism route and other business formats, and give specific business suggestions (such as store type, product type, operation mode, etc.).
Conceptual Planning Project of Hainan Qionghai Health Culture Resort
Combined with the local characteristics of Hainan Qionghai, the conceptual planning of cultural resort is given, such as health culture theme hotel, ethnic ancient method health tribe, Miao family cultural tour, Nanguo wild luxury hot spring valley tourism town, resort community pension, etc.
Designate data research items for parent-child park
Six stores, including Shanghai Neilbao Family Center Amusement Park, Shanghai MELAND club Wanxiang City Store, Shanghai Baoyan Paradise Flagship Store and Shanghai Sega City Paradise, were investigated and analyzed on the basic information, investment direction, ticket price, tourist reception volume, operating income, cost and profit of the amusement park.
Wanda Cultural Tourism Institute-Research Project of Indoor Small Paradise
Investigate and analyze enterprises such as Meland Club, Daluge, Zoolung Indoor Animal Theme Park, Shanghai Smart Travel Snow Park, Shanghai Lego Exploration Center, Sega Urban Amusement Park, etc., sort out and summarize the park planning, format distribution, format evaluation, products and services and other relevant information of the park, and on this basis, output suggestions for the construction of indoor small park to the entrusting party.
Non-IP theme park benchmarking research project
Taking Zhuhai Changlong Ocean Kingdom as the research object, this paper analyzes its park planning, traffic coverage, product planning, operation ideas, etc., summarizes the construction status of Zhuhai Changlong Ocean Kingdom, and provides comparative information for the client.
"Wanda Cultural Tourism Research" WeChat Public Number Annual Operation Project
The content of the public number of the competitive enterprise is summarized and analyzed from the aspects of operation experience, explosive analysis, classic explosive case analysis, cold analysis, future operation plan, etc., to provide ideas for the operation of the public number of the entrusting party.
Hangzhou Songcheng Equaint Research Project
Song Cheng Performing Arts Group, founded by Huang Qiaoling, has shaped the success of the tourism performing arts industry in marketing and content since the first Hangzhou project was launched in 1996, and landed in A shares in 2010. This project studies the eternal situation of Songcheng from the aspects of group introduction, future development direction, product positioning and program content, and provides development ideas for customers.
Feasibility Study Project of Tianshi Conghua Cherry Blossom Amusement Park Project
Leisure and entertainment has increasingly become an indispensable part of people's work, and tourism has developed rapidly with the improvement of the economy. This project analyzes the development content of the development of the cherry blossom park from the perspective of consumers, and conducts feasibility studies from the perspectives of cherry blossom viewing, sika deer farms, outdoor quality development training bases, and children's development of the park.
IP labeling selection and market research project on the integration and application of IP and cultural tourism projects
In modern commercial activities, IP mainly refers to the "content" part of all kinds of pan-entertainment activities, that is, the abstract concept externalized through literature, film and television, animation, games and other media. This project studies the classification of IP, different types of development methods, user attributes, consumer portraits, pan-entertainment market size and development trends. Research benchmarking enterprises such as Huaqiang Fonte, Shanghai Disney, etc., to provide advice to the client.
Off-season business opportunity analysis and business recommendations
The difference of passenger flow in the light and peak seasons of Changbai Mountain Resort is obvious, and there is a staggered peak phenomenon with the passenger flow of Changbai Mountain Scenic Area. The purpose of this project is to investigate the passenger flow, product routes, distribution services and channels in the region, analyze the peak-shifting phenomenon of passenger flow in the Changbai Mountain region through regional tourism data in recent years, and give corresponding research suggestions and intentions for the opportunities and difficulties faced by the off-season operation of a resort.
The benchmarking research project for IP derivatives.
Most theme parks in China face poor sales of related goods. By understanding the sales comparison of Disneyland in Shanghai, Tokyo and Hong Kong, the sales volume and sales characteristics of different types of IP products, this project helps the client to analyze consumers' preferences for IP products and the development direction of IP products.
Research Project on the Development of Cultural Tourism Industry in Guangdong Province
This paper analyzes the market scale, tourism development stage and development characteristics of Guangdong Province, and analyzes the portrait of consumer groups, the demand and preference of consumer groups through consumer research, and outputs the impact of changes in consumer demand on the development of China's tourism market.
Greater Bay Area Entertainment Format Research Project
The large-scale amusement parks in Dawan District were sorted out, and four representative enterprises, Guangzhou Changlong, Zhuhai Changlong, Shenzhen OCT and Hong Kong Disneyland, were selected. Investigate and study the annual passenger flow, tourist composition, tourist source structure, tourist source transportation and other dimensions of the above amusement parks, and summarize the passenger source volume and characteristics of the amusement parks in Dawan District. The overall operating income, income structure, unit price and other dimensions of the amusement parks are investigated and analyzed, output Summary Greater Bay Area Playground Profits.
Quarterly Report on Big Data Analysis of Tourists in Shenzhen
Combing and analyzing the overall number of domestic tourists to Shenzhen, the distribution of tourist sources, the characteristics of tourists, the means of transportation, the number of days spent in Shenzhen, the preference for popular attractions, the preference for popular business circles and other information data, quarterly monitoring and analysis, to provide data support for customers to carry out business in Shenzhen.
2017-2019 Entrusted Collection and Testing Project of Cultural and Tourism Industry Database
Annual data monitoring for selected overseas target companies Disney, Accor of France, TUI of Germany and JTB of Japan. Including total revenue, operating income, gross margin, operating expenses, total profit, tourist reception, profitability, etc. for annual monitoring and analysis.
2019 East China Regional Theme Park Data Monitoring Project
Research on the policy environment, economic environment and humanistic environment of theme parks in selected regions; quarterly data monitoring of Hello Kitty theme park, Changzhou dinosaur park and Wuhu Fangte three main parks in the region, including quarterly passenger flow, monthly passenger flow, tourist structure, operating income, operating structure, etc.
Our Clients
Our customers
Upstream Silicon Wafer Material Manufacturers







Photovoltaic modules and cells








System power station construction and downstream application







Excerpts from project cases
Project Case