Project background:

Valve manufacturing is a device used to change the pipeline section and medium flow direction, control the pressure, flow and temperature of the conveying medium. It is widely used in various major fields of the national economy and is an important equipment in energy, petrochemical, metallurgy, electric power and other industries.2020The market size of the global valve manufacturing industry in732Billions of dollars, expected2026The year will reach980US $billion, with a compound annual growth rate5%. China's valve manufacturing industry after years of development, has become the world's second largest valve market,2020The annual market size is124US $billion, accounting for the total global market size.17%. However, my country's valve manufacturing industry is also facing some challenges, such as unreasonable product structure, low technical level, and fierce market competition.

Customer pain points:

A well-known domestic valve manufacturer (hereinafter referred to as the customer) mainly produces high-end valve products, such as nuclear power valves, oil and gas valves, etc., with strong technical advantages and brand influence. Customers want to further expand market share and improve profitability, but lack in-depth understanding of the entire industry and effective research on competitors. Customers need a professional market research organization to help them conduct comprehensive market research and competition research, and provide a basis for formulating reasonable development strategies and marketing strategies.

Project purpose:

The purpose of this project is to provide the following services to customers:

Study the development status, trends, opportunities and challenges of the global and Chinese valve manufacturing industry;

Assess the customer's market position, competitive advantages and disadvantages in the global and Chinese valve manufacturing industry;

Identify the customer's main competitors, and study their products, prices, channels, marketing and other aspects of the strategy and dynamics;

Propose market entry or expansion plans for customer development goals and needs, including recommendations for target market selection, product positioning, pricing strategy, channel construction, and marketing promotion.

Research object:

The research objects of this project include the following two categories:

Valve manufacturing industry related experts and institutions, such as industry associations, consulting companies, research institutes, etc., through interviews or questionnaires to collect their views and forecasts on the development of the industry;

Valve manufacturers and their downstream customers, such as nuclear power plants, petrochemical companies, etc., through interviews or questionnaires to understand their demand for valve products, selection, evaluation and feedback.

The project plan investigation100More than one name of the object, its Secondary specialized school and institutions accounted.20%, businesses and customers accounted80%。

Project Content:

This project mainly includes the following aspects:

Valve manufacturing industry overview: introduce the definition of the valve manufacturing industry, classification, application areas and other basic situation;

Valve manufacturing industry research: study the market size, growth rate, structure, regional distribution and other data of the global and Chinese valve manufacturing industry, and predict the development trend in the next few years;

Environmental research on the valve manufacturing industry: study the policies, regulations, technology, society, economy and other factors that affect the development of the valve manufacturing industry, as well as the opportunities and challenges of the industry;

Valve manufacturing industry competition research: research valve manufacturing industry competition pattern, market concentration, barriers to entry and other indicators, and in-depth analysis of the main competitors;

Customer research: study the basic situation of customers, product line, market share, financial situation, core competitiveness, etc., and compare with competitors to find out the advantages and disadvantages of customers;

Market strategy suggestion: according to the customer's development goals and needs, put forward the market entry or expansion plan suitable for the customer, including the target market selection, product positioning, price strategy, channel construction, marketing promotion and other suggestions, and give the implementation steps and expected results.

Project Value:

The value of this project is mainly reflected in the following aspects:

To provide customers with comprehensive, accurate and timely valve manufacturing industry information, to help customers understand the status and trends of industry development, grasp the opportunities and challenges of the industry;

Provide customers with in-depth, professional and systematic competition research, help customers recognize their own advantages and disadvantages, and clarify their own market position and competitiveness;

Provide customers with innovative, practical and effective market strategy suggestions, help customers formulate reasonable development strategies and marketing strategies, and improve customers' market share and profitability;

Provide customers with continuous, high-quality and considerate follow-up services, help customers implement and supervise market strategies, solve problems encountered by customers in the process of market development, and improve customer satisfaction and loyalty.