Project background:

Ethylene is the core raw material of petrochemical industry, which is widely used in the production of downstream products such as polyethylene, ethylene oxide and ethylene glycol. China is the second largest ethylene producer in the world, but it still faces the problems of insufficient production capacity, low self-sufficiency rate and high import dependence. In recent years, with the changes in the economic environment at home and abroad, the ethylene industry is also facing multiple influencing factors such as market demand fluctuations, raw material price fluctuations, environmental protection pressures, and technological innovation challenges.

Customer pain points:

The customer is a large state-owned petrochemical enterprise with multiple million-ton ethylene plants and is one of the leaders in the domestic ethylene industry. Customers want to understand the current ethylene industry market supply and demand status, competitive landscape, development trends and opportunities and challenges, as well as their own advantages and disadvantages in the industry and competitive strategy, in order to formulate reasonable development planning and investment decisions.

Project purpose:

The purpose of this project is to provide customers with the following information and suggestions through in-depth market research and analysis of the ethylene industry:

Development history, policies and regulations, technical level, industrial chain structure and other basic information of ethylene industry

Market size, supply and demand structure, price trend, import and export situation and other market status of ethylene industry

The main production enterprises, downstream consumption areas, regional distribution and other competitive patterns in the ethylene industry.

Development trend, opportunities, challenges, influencing factors and other market prospects of ethylene industry

Customer's competitive position, strengths and weaknesses, opportunities and threats in the ethylene industrySWOTAnalysis

Professional advice on competitive strategies, development proposals, investment directions and other aspects of the customer in the ethylene industry

Research objects: The research objects of this project include the following categories:

Major ethylene production enterprises at home and abroad, a total of about20Home

Major ethylene downstream consumer enterprises at home and abroad, a total of approximately30Home

Major domestic and foreign ethylene-related associations, institutions, experts, media, etc., a total of about10Home

Project Content:

The main contents of this project include the following aspects:

Through the collection and collation of literature, the basic situation and market status of the ethylene industry are combed.

Collect and analyze the competitive landscape and market prospects of the ethylene industry through telephone interviews and online questionnaires.

Evaluate and forecast the market size and supply and demand structure of the ethylene industry through data modeling and forecasting

BySWOTAnalysis method to evaluate the customer's competitive position and advantages and disadvantages in the ethylene industry.

ByPESTAnalytic methods to identify opportunities, threats and influencing factors for customers in the ethylene industry

By4PThe analysis method puts forward the customer's competitive strategy and development proposal in the ethylene industry.

Project Value:

The main value of this project is reflected in the following aspects:

It provides customers with comprehensive, in-depth and professional market research and analysis reports on the ethylene industry, helps customers understand the development status and future trends of the industry, and provides strong data support and theoretical basis for customers' strategic decisions.

It provides customers with a detailed analysis of the competitive landscape and market opportunities in the ethylene industry, helps customers identify their own advantages, disadvantages and opportunity threats in the industry, and provides effective references and suggestions for customers' competitive advantages and market share enhancement.

It provides customers with competitive strategies and development suggestions for the ethylene industry, helps customers formulate reasonable development plans and investment directions, and provides feasible solutions and guidance for customers' long-term development and sustainable growth.