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Research Project Case of Navigation Equipment Market Demand and Competitiveness Based on GNSS Technology

2024-07-15 00:37:23   来源:尚普咨询  浏览量:0

Project background:

导航设备是利用全球卫星导航系统(GNSS)提供的定位、导航和时间信息,结合地图数据和其他信息,为用户提供位置服务和导航服务的设备。导航设备的应用领域非常广泛,包括汽车、航空、航海、农业、测绘、工程、安防、消费电子等。随着卫星导航技术的不断进步和市场需求的不断增长,导航设备行业呈现出快速发展的态势。2020年,我国导航设备市场规模达到了403.3Billion yuan, year-on-year growth16.9%, is expected2025年,市场规模将达到826billion yuan, with a compound annual growth rate15.4%

Customer pain points:

尚普咨询公司的客户是一家专业从事导航设备研发、生产和销售的企业,主要产品包括车载导航仪、手持导航仪、智能手机导航软件等。客户面临的主要问题是:一方面,导航设备市场竞争日趋激烈,客户需要了解市场的需求特点、竞争格局、发展趋势等,以制定合理的市场战略和产品策略;另一方面,导航设备行业技术创新快速,客户需要掌握行业的技术动态、技术水平、技术标准等,以提升自身的技术竞争力和产品质量。

Project purpose:

20238月,为了帮助客户解决上述问题,尚普咨询公司开展了基于GNSS技术的导航设备市场需求与竞争力调研项目,旨在为客户提供以下服务:

调研导航设备市场的规模、结构、增长率、区域分布、细分领域等;

调研导航设备市场的需求特点、需求驱动因素、需求预测等;

调研导航设备市场的竞争格局、竞争对手、竞争策略、竞争优势等;

调研导航设备行业的技术现状、技术发展方向、技术创新点、技术标准等;

提供导航设备市场的发展趋势、发展机遇、发展建议等。

Research object:

The research objects of this project mainly include the following three categories:

导航设备的生产商、经销商、代理商、服务商等,共约100home;

导航设备的终端用户,包括汽车、航空、航海、农业、测绘、工程、安防、消费电子等领域的用户,共约200home;

导航设备行业的专家、学者、媒体、协会、政府部门等,共约50Home.

Project Content:

The main contents of this project include the following aspects:

通过文献资料、网络信息、行业报告等收集导航设备市场和行业的基本数据和信息;

通过电话访谈、网络问卷、现场访谈等方式,对调研对象进行深入的调查和访谈,获取一手的数据和信息;

通过数据整理、数据调研、数据建模等方法,对收集的数据和信息进行系统的处理和调研,形成可靠的结论和建议;

通过图表、图示、案例等方式,对调研结果进行清晰的呈现和展示,形成完整的报告和演示文稿。

Project Value:

The value of this project is mainly reflected in the following aspects:

为客户提供了全面、准确、深入的导航设备市场和行业的调研报告,帮助客户了解市场的现状、需求、竞争、技术等方面的情况,为客户制定市场战略和产品策略提供了有力的支持;

为客户提供了专业、客观、创新的导航设备市场和行业的发展趋势、发展机遇、发展建议等,帮助客户把握市场的变化和机会,为客户提升市场竞争力和市场份额提供了有效的指导;

为客户提供了高效、优质、贴心的导航设备市场和行业的咨询服务,帮助客户解决了市场和行业的问题和困惑,为客户增强了市场信心和市场满意度,为客户建立了长期的合作关系。




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Service advantages
More than 20 years of focus on the Chinese market consulting, won the user recognition, user satisfaction reached more than 96%, the following is part of the user praise
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    Champ Consulting has been established for 15 years.

    48 Intellectual Property Rights

    Independent methodology

    80% of the information comes from first-hand research.

  • massive data

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Customer Evaluation
More than 20 years of focus on the Chinese market consulting, won the user recognition, user satisfaction reached more than 96%, the following is part of the user praise

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