The brushless motor is a synchronous motor that uses a DC power supply. The commutation function is realized through an electronic commutator without carbon brushes and commutators, thereby avoiding friction loss, spark interference and maintenance costs. Brushless motors have the advantages of high efficiency, high performance, low noise, low vibration, long life and high reliability, and are widely used in automotive, industrial, household appliances, aerospace, medical equipment and other fields.

According to data from the Champ Consulting Group, 2023The global brushless DC motor market will reach 272billion, with a compound annual growth rate of 9.4 percent. The global brushless motor industry is driven by several factors:

The rapid development of information technology has led to the growth of demand for intelligent products, and brushless motors, as an important part of intelligent products, benefit from this trend.

Policy support for environmental protection and energy conservation and emission reduction has promoted the alternative applications of brushless motors in automotive, industrial and household appliances.30%of energy consumption.

The impact of the new coronavirus pneumonia epidemic has accelerated the digital transformation of telecommuting, online education, and health care, increasing the demand for brushless motors in network equipment, educational equipment, and medical equipment.

The full commercial use of 5G technology provides brushless motors with higher data transmission rates and lower latency, enabling brushless motors to achieve more precise control and more flexible applications.

The competitive landscape of the global brushless motor industry presents the following characteristics:

The market concentration is high, with the top ten companies accounting for about 60%market share。

Japan and the United States are the global leaders in the brushless motor industry, with a number of well-known enterprises and advanced technology, mainly occupying the high-end market.

China is a rising star in the global brushless motor industry, with huge market demand and production capacity, mainly occupying the low-end market.

Europe is an important player in the global brushless motor industry, with some enterprises and products with characteristics and advantages, mainly for specific fields and markets.

The current situation of China's brushless motor industry is as follows:

Market size continues to expand, 2023The full year is expected to reach 75US $billion, accounting for 27.6 per cent of the global market share.3。

With the continuous improvement of the technical level, a number of enterprises with independent intellectual property rights and core technologies have been formed, such as Shanghai Mingwei, Shenzhen Jinyu, Hangzhou Xinli and so on.

The product structure is constantly optimized, from a single low-voltage brushless motor to medium and high-voltage brushless motor, brushless DC servo motor, brushless DC shaft motor and other diversified development.

The application fields continue to expand, extending from traditional household appliances, tools, toys, etc. to high value-added fields such as new energy vehicles, industrial automation, and medical devices.

The advantages of China's brushless motor industry are as follows:

The market demand is strong. China is the world's largest consumer of automobiles, household appliances, and industrial equipment, providing a huge market space for brushless motors.

The industrial chain is perfect. China has a complete brushless motor industrial chain, from raw materials, parts, equipment, products to terminal applications, there are corresponding suppliers and partners.

With strong policy support, the Chinese government has issued a series of policies and measures to encourage the development of brushless motors, such as the New Energy Automobile Industry Development Plan (2021-2035Year）》Promotion Catalogue of High-efficiency, Energy-saving and Environment-friendly Motor ProductsWait.

With sufficient human resources, China has a huge labor market and professional talent team, which provides sufficient human resources support for the brushless motor industry.

The challenges of China's brushless motor industry are as follows:

Insufficient technological innovation capabilities, China's brushless motor industry still has a certain gap in core technology and key components, such as permanent magnet materials, drivers, controllers, etc.

Brand influence is not strong, China's brushless motor industry lacks internationally renowned and competitive brands, and it is difficult to gain recognition and trust in the high-end market and overseas markets.

Product quality and service level are not high. China's brushless motor industry has some problems such as unstable product quality, unreliable performance, and imperfect after-sales service, which affect user satisfaction and loyalty.

Industry standards and supervision are not perfect, and China's brushless motor industry lacks a unified industry standard and supervision system, which leads to market disorder and uneven product quality.

According to the analysis of Shangpu Consulting Group, China's brushless motor industry needs to adopt the following strategies to enhance its international competitiveness:

Strengthen technological innovation and brand building, enhance independent research and development capabilities and core competitiveness, and create a brand image and reputation with characteristics and advantages.

Expand the high-end market and overseas markets, improve product quality and added value, and open up more potential customers and partners.

Improve product quality and service level, establish strict quality management system and perfect service network, and enhance user experience and satisfaction and trust.

Strengthen industry standards and supervision, formulate and improve industry standards and supervision systems that are in line with international standards, regulate market behavior and product quality, and improve industry reputation and image.

Promote industrial collaboration and integration, strengthen cooperation and exchanges with upstream and downstream industrial chains, and promote the integration and innovation of brushless motors with information technology, new energy technology, and intelligent technology.

In short, brushless motor is a kind of motor with broad development prospects. China's brushless motor industry has an important position and influence in the global market. Shangpu Consulting believes that to enhance the international competitiveness of China's brushless motor industry, it needs to seize opportunities, respond to challenges, formulate reasonable development strategies, improve product quality and brand image, expand market space and application fields, and achieve high-quality development.