The national "manufacturing individual champion" refers to enterprises (products) that focus on certain segments of the manufacturing industry, adhere to professional development, global market share, strong innovation capabilities, and high quality and efficiency, representing the global manufacturing segment The highest level of development and the strongest market strength. Since 2016, the Ministry of Industry and Information Technology of the people's Republic of China has organized and carried out the cultivation, selection, review and evaluation of individual champions in the manufacturing industry every year, aiming to guide manufacturing enterprises to focus on innovation and quality improvement, enhance the international competitiveness of China's manufacturing industry, and promote China's industry as a whole to move towards the middle and high end of the global value chain.

On March 11, 2022, the Ministry of Industry and Information Technology announced the seventh batch of manufacturing individual champions, and a total of 101 companies (products) were selected. These enterprises (products) cover a number of key areas, such as machinery and equipment, electronic information, automobiles and parts, chemical raw materials and chemicals, medicine and medical devices, among which there are some well-known brands and industry leaders. such as Huawei, Haier, BYD, China Motor, ZTE and so on. So, what are the characteristics and advantages of these enterprises (products)? We analyze from the following aspects.

High 1. market share

As one of the core standards of manufacturing single champion, market share reflects the competitiveness and influence of enterprises (products) in the global market. According to the requirements of the Ministry of Industry and Information Technology, the companies (products) that declare a single champion must have the top three global market share in their respective market segments. This means that these enterprises (products) not only occupy a dominant position in the domestic market, but also have a strong competitive advantage in the international market.

For example, in the seventh batch of individual champions, Huawei Technology Co., Ltd.'s 5G base station wireless access equipment, Haier Group Co., Ltd.'s washing machine, BYD Co., Ltd.'s new energy vehicle battery 5 and other products have a global market share. Ranked first; CRRC Zhuzhou Electric Locomotive Co., Ltd.'s rail transit traction converter, ZTE's optical transmission equipment and other products rank second in the global market share; offshore wind turbines of Shanghai Electric Wind Power Group Co., Ltd. and video surveillance cameras of Zhejiang Dahua Technology Co., Ltd. rank third in the global market share. These enterprises (products) have formed a strong brand influence and market discourse power in their respective fields.

Strong 2. technology innovation

As one of the core standards of manufacturing single champion, innovation ability reflects the level and ability of enterprises (products) in technology research and development, process improvement, standard formulation and so on. According to the requirements of the Ministry of Industry and Information Technology, enterprises (products) applying for individual champions must have core independent intellectual property rights, lead or participate in the formulation of technical standards in related fields. This means that these enterprises (products) not only have the ability of independent innovation in technology, but also have the ability to lead the development of the industry in technology.

For example, in the seventh batch of individual champions, Huawei Technologies Co., Ltd.'s 5G base station wireless access equipment adopts self-developed core technologies such as chips, antennas, and algorithms to achieve high performance, low power consumption, and low cost. At the same time, it participated in the formulation of a number of international 5G standards; the washing machine of Haier Group Co., Ltd. adopts self-developed core technologies such as direct drive motors and intelligent control systems, it has achieved the advantages of high efficiency, energy saving, low noise and long life, and has participated in the formulation of a number of international washing machine standards; BYD Co., Ltd.'s new energy vehicle battery adopts self-developed core technologies such as blade battery and battery management system, realizing the advantages of high safety, high energy density and high compatibility, and has participated in the formulation of a number of international battery standards. These enterprises (products) in their respective fields, has formed a strong technological innovation capability and technological leadership.

3. brand building well

As one of the important standards of manufacturing single champion, brand building reflects the level and ability of enterprises (products) in marketing, customer service, social responsibility and so on. According to the requirements of the Ministry of Industry and Information Technology, enterprises (products) that declare individual champions must attach importance to and implement international operation and brand strategy, have a good global market prospect, establish a sound brand cultivation management system and achieve good results. This means that these enterprises (products) not only have high brand awareness and reputation in the domestic market, but also have strong brand competitiveness and influence in the international market.

For example, in the seventh batch of individual champions, Huawei 3, Haier 4, BYD 5 and other enterprises have become internationally renowned Chinese brands, with many loyal users and partners in the global market; CRRC, ZTE and other enterprises have also become international leading industry brands, with a number of important projects and orders in the global market; Shanghai Electric, Dahua and other enterprises have also become international leading industry brands, it has a number of important projects and orders in the global market; Shanghai Electric, Dahua and other companies have also become leading domestic industry brands, with multiple high-quality customers and markets in the global market. These enterprises (products) in their respective fields, has formed a strong brand building capabilities and brand value advantages.

High 4. quality and efficiency

As one of the important standards of manufacturing single champion, quality benefit reflects the level and ability of enterprises (products) in production management, quality control, cost control and so on. According to the requirements of the Ministry of Industry and Information Technology, the enterprises (products) that declare the single champion must have a high level of quality and quality reputation, and achieve higher economic and social benefits. This means that these enterprises (products) not only have higher standards and guarantees in terms of quality, but also have higher returns and contributions in terms of benefits.

For example, in the list of the seventh batch of individual champions, the 5G base station wireless access equipment of Huawei Technologies Co., Ltd. ensures the high reliability and high stability of the product through strict quality management system and quality inspection process, and at the same time improves the economic efficiency and environmental benefits of the product through measures such as low power consumption and low cost. The washing machine of Haier Group Co., Ltd., through lean production, intelligent manufacturing and other means, improve the production efficiency and production quality of the product, and at the same time improve the user experience and social responsibility of the product through energy saving, noise reduction and other functions; BYD Co., Ltd.'s new energy vehicle battery, through innovative design, process optimization and other methods, improve The safety performance and energy density of the product, and at the same time, through the characteristics of compatibility and recyclability, improve the market adaptability and resource utilization of the product. These enterprises (products) in their respective fields, has formed a strong quality benefit ability and quality benefit advantage.

Summary

The national "single champion of manufacturing industry" is a special action of cultivation and promotion carried out by the Ministry of industry and information technology to promote the high-quality development of manufacturing industry. It is the best enterprise (product) in the field of manufacturing industry in China, and represents the direction of China's manufacturing industry to the middle and high end. These enterprises (products) have significant characteristics and advantages in market share, technological innovation, brand building, quality and efficiency, etc., showing the strength and charm of my country's manufacturing industry.