The national manufacturing single champion certification is an important policy established by the country to promote the high-quality development of the manufacturing industry. It aims to cultivate a group of high-quality enterprises that focus on market segments and have global competitiveness. This paper introduces the declaration conditions, process and key areas of the national manufacturing single champion certification, analyzes the challenges and opportunities faced by the declaration enterprises, and puts forward the professional services provided by Shangpu Consulting Group for the declaration enterprises.

The manufacturing industry is the foundation and pillar of the national economy, and it is also an important field of my country's economic transformation and upgrading. In order to realize China manufacturing2025The Ministry of Industry and Information Technology, in conjunction with the China Federation of Industrial Economics, has achieved the goal of enhancing the position of China's manufacturing industry in the global value chain.2016Since the beginning of the year, the special action of cultivating and upgrading individual champion enterprises in the manufacturing industry has been carried out.1. The action aims to guide and support manufacturing enterprises to focus on certain market segments, adhere to professional development, global market share, strong innovation ability, high quality and efficiency, and represent the highest level of development and the strongest market strength in the global manufacturing segment.

The national manufacturing single champion certification is one of the core contents of the action. It is selected and released by the General Office of the Ministry of Industry and Information Technology and the China Federation of Industrial Economics every year.3An annual assessment review is conducted. As2021At the end of the year, there were six batches totaling1000A number of enterprises (products) to obtain the national manufacturing single champion certification2. These companies (products) cover many industries such as machinery, electronics, chemicals, light industry, textiles, building materials, etc. Some are world-renowned large companies, such as Huawei, Haier, and China Railway; some are invisible champions, such as Sinosteel Group, AVIC Aircraft, etc.; some are specialized and new“Little Giant”Enterprises, such as Shanghai Hongchang Electronic Technology Co., Ltd., Shanghai Huayi (Group) Company, etc. These enterprises (products) not only have a high market share at home and abroad, but also have obvious advantages in technological innovation, brand building and quality management, which have made important contributions to the high-quality development of China's manufacturing industry.

So, how do you declare the national manufacturing single champion certification? According to the General Office of the Ministry of Industry and Information Technology and the China Federation of Industrial Economics issued "on the development2022Notice on the selection and review and evaluation of the cultivation of individual champion enterprises (products) in the manufacturing industry, the application conditions mainly include the following aspects:

Basic conditions. The reporting enterprise must have independent legal personality and a sound management system for finance, intellectual property rights, technical standards, quality assurance and production safety. In the past three years, there has been no record of environmental, quality, safety and other violations. The energy consumption of products applied by enterprises has reached the advanced value of the energy consumption quota standard, and the level of safe production has reached the advanced level of the industry.

Focus on conditions. The declaration enterprise must adhere to the professional development, long-term focus and deep plowing in a certain link of the industrial chain or a certain product field. Engaged in related fields.10Years and above, belonging to the new product should be reached.3years and above.

market conditions. The reporting enterprise must be the world's leading market share, and the market share of the products applied by the enterprise is among the top in the world.3. In principle, product categories are in accordance with the Catalogue of Products for Statistical Use.8Bit or10Bit codes, which are difficult to classify accurately, should be consistent with generally accepted industry practices.

conditions for innovation. The applicant enterprise must have strong innovation ability, lead the international production technology and technology, attach importance to R & D investment, have core independent intellectual property rights, and lead or participate in the formulation of technical standards in relevant fields.

Quality conditions. The reporting enterprise must have high quality and efficiency, the quality of the products applied by the enterprise is excellent, and the key performance indicators are at the leading level of similar products in the world. Excellent business performance, profitability exceeds the overall level of industry enterprises. Pay attention to and implement international management and brand strategy, the global market prospect is good, establish a perfect brand cultivation management system and achieve good results.

The declaration process mainly includes the following steps:

Fill in the application. The reporting enterprise shall, in accordance with the "Application for Manufacturing Single Champion (2022Year Edition)4Fill in and upload relevant materials online, and print paper applications and attachments.

recommend Escalation. Local departments in charge of industry and information technology or central enterprises are responsible for the organizational recommend and review of their territories or their own enterprises and subordinate legal persons, and submit the application materials to the General Office of the Ministry of Industry and Information Technology and the China Federation of Industrial Economics after preliminary examination.

Expert review. The General Office of the Ministry of Industry and Information Technology and the China Federation of Industrial Economics will organize experts to review the application materials and organize experts to go to some enterprises for on-site verification.

Publicize the release. After review and verification, the final list will be determined and publicized and released.

The key areas of the declaration mainly include the following aspects:

In order to further promote the advanced industrial foundation, the modernization of the industrial chain, and accelerate the construction of a manufacturing power, the Ministry of Industry and Information Technology has listed the key areas for the cultivation and selection of individual champions5Including: electronic information, equipment manufacturing, automobile, light industry, textile, building materials, medicine and other seven major industries, as well as the new generation of information technology, high-end equipment, new materials, biomedicine, new energy vehicles and other ten strategic emerging industries.

Priority will be given to recommend enterprises and products in key areas, especially those that make up for shortcomings in key areas. The short board refers to the technical gap or insufficient production capacity in key areas and key links, such as chips, software, high-end equipment, etc.

Sales revenue for the year4For enterprises below 100 million yuan, if they apply for a single championship, they should be selected as specialized and new.“Little Giant”Enterprise. Specialized and new“Little Giant”Enterprises are small, medium and micro enterprises that are highly competitive in market segments and focus on innovation and development in specific areas.

It can be seen from the above that the national manufacturing championship certification is a very challenging and opportunistic policy. For the reporting enterprises, the national manufacturing single champion certification is not only an honor, but also an incentive. Reporting enterprises can obtain the following benefits through certification:

Policy support. The national manufacturing single champion certification is a national-level policy, and the declared companies can enjoy relevant preferential policies and support measures in taxation, finance, finance, technology, and talents. For example, the declared enterprises can give priority to the construction and operation of national science and technology platforms such as national key R & D plans, national major science and technology projects, and national key laboratories, and enjoy relevant financial support and tax relief.

Brand promotion. The national manufacturing single champion certification is an authoritative symbol. The declared enterprises can use the certification to enhance their brand image and market influence, enhance the trust and recognition of consumers, and expand the market share at home and abroad. For example, the applicant enterprises can use the national manufacturing single champion logo in product packaging, advertising, exhibition display and other aspects to highlight their own advantages and characteristics.

Ability to improve. The national manufacturing industry single champion certification is a dynamic process. The declared enterprises need to constantly carry out self-inspection and improvement, improve their own production technology, process level, quality management level, innovation ability and other aspects of the ability, to maintain the leading position in the field of segmentation. For example, reporting companies need to regularly submit relevant data and information to the General Office of the Ministry of Industry and Information Technology and the China Federation of Industrial Economics for evaluation, review, supervision and inspection.

However, the reporting enterprises are also facing some challenges and difficulties, mainly in the following aspects:

It is difficult to declare. The application conditions for the national manufacturing single champion certification are very strict, requiring the declared enterprises to meet high standards in terms of concentration, market share, innovation ability, quality and efficiency, which is a great challenge for many small and medium-sized enterprises. For example, the reporting company needs to provide financial statements, market research reports, patent certificates, standard documents and other related materials for the past three years, and pass the review and verification of third-party agencies.

Competitive pressure. The national manufacturing single champion certification is a competitive selection. Every year, many outstanding companies (products) participate in the declaration, and the number of selected places is limited. Therefore, the declared companies need to face fierce competitive pressure. For example,2022Nearly a year.3000Enterprises (products) participate in the declaration, and in the end only.300A number of companies (products) were selected.

The risk of review is high. National manufacturing single champion certification is a dynamic management mechanism, each.3An annual assessment review is conducted, and if the reporting enterprise has quality problems, a decline in market share, or a decline in innovation capability during the review, it may be disqualified or downgraded. For example, in2021In the first assessment review conducted in20A number of enterprises (products) have been disqualified or downgraded.

Therefore, the declaration of enterprises need to seize the opportunity, but also to deal with the challenges, and constantly improve their core competitiveness, to maintain the leading position in the field of segmentation. This requires the reporting company to have a clear strategic plan, a sound management system, an efficient executive team, and a professional consulting service.

Shangpu Consulting Group is a company specializing in manufacturing consulting services, with rich industry experience and professional knowledge, to provide a full range of support and help for the reporting enterprises. Champu Consulting Group can provide the following services to the reporting enterprises:

Declaration guidance. According to the actual situation of the reporting enterprise, Shangpu Consulting Group can help the reporting enterprise to select the appropriate reporting category and product, formulate the reporting plan and strategy, guide the reporting enterprise to fill in the application form and prepare relevant materials, and assist the reporting enterprise to pass the preliminary examination, evaluation and verification.

Ability to upgrade. According to the advantages and disadvantages of the declared enterprises, Shangpu Consulting Group can help the declared enterprises to carry out capacity diagnosis and evaluation, formulate capacity improvement plans and measures, and guide the declared enterprises to improve and optimize production technology, process level, quality management level, innovation ability and so on.

Brand promotion. According to the characteristics and needs of the declared enterprises, Shangpu Consulting Group can help the declared enterprises to carry out brand positioning and planning, formulate brand promotion plans and strategies, and guide the declared enterprises to enhance and expand their brand image, market influence, consumer recognition and other aspects.

Review the guarantee. According to the review requirements and standards of the national manufacturing single champion certification, Shangpu Consulting Group can help the reporting enterprises to prepare and respond to the review, formulate review guarantee plans and measures, and guide the reporting enterprises to submit data and information, evaluate and review, supervise and inspect, etc.

In short, the national manufacturing single champion certification is a policy of great significance, which plays a positive role in promoting the high-quality development of China's manufacturing industry. As a professional manufacturing consulting service company, Shangpu Consulting Group is committed to providing professional, efficient and comprehensive services for reporting enterprises, and helping them achieve the goal of national manufacturing single champion certification.