Shangpu Consulting: Necessary Conditions and Advantages of National Manufacturing Individual Champion Proof-Shangpu Consulting Company

Your location:Home Page > About Us > Expert opinion > Industrial Consulting > Deng Xinyu >

The mystery of consulting firm industrial market research

2024-07-24 00:21:11 来源：尚普咨询浏览量：0

工业市场研究是什么？

工业市场研究是指针对工业品或服务的生产者、经销商、采购者、使用者等相关主体，以及与之相关的市场环境、竞争态势、消费需求、技术发展等因素，进行系统的收集、整理、分析和应用信息，以帮助客户解决问题或实现目标的一种活动。

工业市场研究与消费品市场研究有什么不同？

Industrial market research differs from consumer market research in the following ways:

工业市场的规模通常较小，但交易金额较大，涉及的决策层次较高，影响的范围较广；

工业市场的需求通常是衍生性的，受到宏观经济、行业周期、技术创新等因素的影响；

The purchase process in the industrial market is usually long, involving multiple roles and links, and requires the establishment of long-term and stable cooperative relations;

Buying behavior in industrial markets is usually rational, based on cost-benefit analysis, performance evaluation, risk control and other factors;

Industrial markets usually have fewer sources of information, but the quality of information is higher and requires specialized knowledge and skills.

工业市场研究有哪些流程和方法？

工业市场研究的流程一般包括以下几个步骤：

Identify research objectives: identify the problems or opportunities faced by the client and the key questions that need to be answered;

Design research plan: select appropriate research methods, data sources, sample design, data collection tools, etc;

Implementation of data collection: implementation of data collection in accordance with the research programme, including primary and secondary data;

Data analysis: the use of statistics, economics, management and other related theories and methods of data processing and analysis;

Write reports and make recommendations: Write reports based on data analysis and make targeted solutions or recommendations.

工业市场研究的方法主要有以下几种：

Qualitative research methods: through in-depth interviews, focus group discussions, projection methods, etc., to understand the motivation, attitudes, feelings and other internal psychological characteristics of the target group;

Quantitative research methods: through questionnaires, experimental methods, observation methods, etc., to obtain the behavior, preferences, satisfaction and other external performance characteristics of the target group;

Case analysis method: through in-depth analysis of a particular industry or enterprise, to reveal the reasons for its success or failure and lessons learned;

Model building method: through the use of mathematical, statistical, computer and other tools, to build a model or system to describe or predict market phenomena.

What are the typical examples of industrial market research?

以下是一些咨询公司为客户提供的工业市场研究的典型案例：

尚普咨询为一家全球领先的汽车零部件供应商提供了中国汽车后市场的研究服务，包括市场规模、结构、趋势、竞争格局、渠道分析、消费者行为等方面的内容，帮助客户制定了针对中国市场的战略规划和营销策略。

Shangpu Consulting provides research services on China's industrial B2B e-commerce industry for a well-known e-commerce platform in China, including industry overview, market size, growth drivers, user needs, competitor analysis, success cases, etc., to help customers assess market opportunities and risks, and put forward corresponding suggestions.

尚普咨询为一家欧洲知名的化工企业提供了中国化工行业的研究服务，包括行业发展现状、政策法规、技术创新、市场需求、进出口贸易、竞争格局等方面的内容，帮助客户了解了中国化工行业的发展趋势和潜在机会。

Summary

工业市场研究是咨询公司为客户提供专业解决方案的重要手段之一，涉及多个行业领域和多种研究方法。通过工业市场研究，咨询公司可以帮助客户深入了解市场环境、竞争态势、消费需求、技术发展等因素，制定合理有效的战略规划和营销策略，提升客户的竞争优势和市场份额。

Consulting Services

economic database

Brand Rankings

User evaluation

Champu Consulting-Market Research & Consulting China Pioneer

immediate consultation

On July 05, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "In-process Plastic Market Research Project in the Automotive Sector. The customer said: The project report completed by Shangpu Consulting in cooperation with our company is due to the wide range of projects and strong professional products. Thank you very much for the professional and detailed market research report of Shangpu Consulting. I look forward to cooperating again next time and wish Shangpu Consulting by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
On July 05, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "Research Project of the Network Designated City Transport Company. The customer said: The market research project provided by Shangpu Consulting for our company has provided us with a valuable reference basis for objectively evaluating the current market situation of the industry and achieved the expected goal. I also wish Champ Consulting the development of by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for "A Brand Sales Leading Research Project in the Water Purifier Industry. The customer said: The market research project provided by Shangpu Consulting for our company has provided us with a valuable reference basis for objectively evaluating the current market situation of the industry and achieved the expected goal. I also wish Champ Consulting the development of by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
July 07, 2020, Shangpu Consulting received a satisfaction evaluation sheet from the customer's "Lithium Battery Enterprise Sales Strategy and Production Cost Research Project. The customer said: The market research project provided by Shangpu Consulting for our company has provided us with a valuable reference basis for objectively evaluating the current market situation of the industry and achieved the expected goal. I also wish Champ Consulting the development of by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "Coal Mine Tunnel Drilling Rig Market Share Proof Project. The customer said: The survey plan of Shangpu Consulting is rigorous in design, scientific in method, standardized and rigorous in survey organization process, and basically reliable survey data, which provides relatively credible first-hand information for our research work. The research results are of great help to our company to understand the whole picture of the industry. Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from a customer for "A Brand in an Industry Leading Sales Research Project for Three Consecutive Years. The customer said: The survey plan of Shangpu Consulting is rigorous in design, scientific in method, standardized and rigorous in survey organization process, and basically reliable survey data, which provides relatively credible first-hand information for our research work. The research results are of great help to our company to understand the whole picture of the industry. Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "China Bird's Nest Industry Market Ranking Research Project. The customer said: has cooperated many times, as always satisfied, also recommend to other enterprises cooperation. Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
On July 09, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for a hazardous waste treatment research project. The customer said: this is the organizational structure of the survey, the service process is very good, wish your company's consulting work is getting better and better, look forward to the next cooperation. I wish users a prosperous career, evergreen foundation!
On July 16, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the Shared Beauty Research Project. The customer said: The content of Phase I and Phase II is satisfactory, and we look forward to signing a long-term agreement in the later period. The research part of the country will continue to cooperate with your company. I wish users a prosperous career, evergreen foundation!
On July 09, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "Research Project on the Organizational Structure of Two Liquor Production Enterprises. The customer said: This is an organizational structure survey, the service process is very good, looking forward to the next cooperation. I wish users a prosperous career, evergreen foundation!

In the field of consulting, Champ Consulting can also provide you with the following services:

Research Module	research content
Market research	Industry status	market capacity	Product Application	channel mode	Supply chain	market competition	Market Consulting
Competitor Research	Enterprise background	Enterprise Finance	Sales Data	Market Strategy	Production Equipment	Supply Procurement	Technology R & D
Competitor Research	warehousing logistics	channel construction	Human Resources	Enterprise Strategy
User Research	Consumer Survey	consumption behavior attitude	Publicity/Promotion	Product Service	Brand Research	consumer characteristics
User Research	satisfaction survey	Employee satisfaction	user satisfaction
Market Entry Advisory	Macro Industry Research	competitive enterprise research	Downstream User Research	Channel Research	Due Diligence	Return on Investment
Market Entry Advisory	Floor module	Landing implementation recommendations	Long-term cooperation
Business investment due diligence	Target industry market investment value due diligence	Industry Benchmarking Enterprise Research	Target Enterprise Credit Assessment Report	Project investment due diligence
industry planning	Market research	market access	development strategy	investment location	Acquisition and integration	IPO Fundraising
Credit Report	Basic information	Major Events	Production/Operation Network	enterprise scale	Operating strength	Financial strength	Legal risk
Credit Report	Future business prediction	Overall credit rating	cooperative risk warning
Brand/Sales Proof	Market Share Proof	Market Share Proof	Proof of brand strength	Industry Proof	Specialized new proof	Proof of sales strength	Proof of technological leadership
Brand/Sales Proof	National/Global Status Certificate

Service advantages

More than 20 years of focus on the Chinese market consulting, won the user recognition, user satisfaction reached more than 96%, the following is part of the user praise

Focus on production and research

15 Year

Champ Consulting has been established for 15 years.

48 Intellectual Property Rights

Independent methodology

80% of the information comes from first-hand research.
massive data

118 Billionth

Self-built database 11.8 billion

Covering 1978 industries in China

0.1 billion new data per year

Industry Big Data Platform
Research Team

118 +

Have a 300 team of professional consultants

Practical operation and management experience of top enterprises

88% of members have international PMP certificates
Intellectual Property

48 Item

Independent methodology

48 independent intellectual property rights

high-tech enterprise

Industry Big Data Platform

Customer Evaluation

More than 20 years of focus on the Chinese market consulting, won the user recognition, user satisfaction reached more than 96%, the following is part of the user praise