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Have you mastered the standards and methods of brand sales certification consultation?

2024-07-23 22:32:35 Source: Champ Consulting Visits:0

随着市场竞争的日益激烈,品牌建设成为企业发展的重要战略。然而,如何让消费者和社会公众认可和信赖一个品牌,是许多企业面临的难题。品牌销量认证咨询,就是一种有效的解决方案。

什么是品牌销量认证咨询?

品牌销量认证咨询,是指由权威第三方机构对品牌在市场上的表现进行客观、公正、专业的评估和证明的服务。具体而言,就是通过市场调研、数据分析、行业专家评审等方法,对品牌的市场占有率、销售额、用户口碑、行业地位、技术领先性等指标进行测算和评价,并出具权威的认证报告,为品牌提供有力的支撑和证明。

品牌销量认证咨询有什么意义?

品牌销量认证咨询,对于企业和品牌来说,有以下几方面的意义:

提升品牌形象和知名度。通过第三方机构的权威认证,可以增强消费者对品牌的信任和好感,提高品牌在市场上的知名度和美誉度。

增强品牌竞争力和影响力。通过第三方机构的客观评价,可以突出品牌在市场上的优势和地位,增加品牌与竞争对手的差异化和优势化,扩大品牌在市场上的影响力。

促进品牌创新和发展。通过第三方机构的专业建议,可以帮助企业了解市场需求和变化趋势,指导企业进行产品创新和营销创新,促进品牌持续发展。

支持品牌广告投放和项目申报。通过第三方机构出具的认证报告,可以为企业在广告投放、项目申报、投标竞标、专精特新申请等方面提供有力的依据和支持。

品牌销量认证咨询有哪些标准和方法?

品牌销量认证咨询,需要遵循以下几个基本原则:

客观性。第三方机构在进行品牌销量认证咨询时,要保持客观公正的态度,不受任何利益或情感的影响,避免任何主观臆断或偏见。

专业性。第三方机构在进行品牌销量认证咨询时,要具备专业的市场调研和数据分析能力,运用科学的方法和模型,确保认证结果的准确性和有效性。

权威性。第三方机构在进行品牌销量认证咨询时,要具备相关的资质和荣誉,得到行业和社会的认可和尊重,确保认证报告的权威性和可信性。

根据不同的品牌需求和目标,第三方机构可以采用不同的品牌销量认证咨询方法,常见的有以下几种:

市场份额认证。通过对目标市场的规模、结构、需求、竞争等进行调研和分析,测算品牌在市场上的销售份额,并与同类品牌进行对比,认证品牌在市场上的销售地位。

市场占有率认证。通过对目标市场的需求量、供应量、消费量等进行调研和分析,测算品牌在市场上的占有率,并与同类品牌进行对比,认证品牌在市场上的占有地位。

品牌实力认证。通过对目标市场的消费者进行调研和分析,测算品牌的知名度、美誉度、忠诚度、满意度等指标,并与同类品牌进行对比,认证品牌在市场上的影响力。

行业地位认证。通过对目标行业的发展现状、趋势、规范等进行调研和分析,测算品牌在行业中的规模、贡献、创新等指标,并与同类品牌进行对比,认证品牌在行业中的地位。

技术领先认证。通过对目标行业的技术水平、标准、发展方向等进行调研和分析,测算品牌的技术优势、创新能力、专利数量等指标,并与同类品牌进行对比,认证品牌在技术上的领先性。

尚普咨询公司是如何做好品牌销量认证咨询的?

尚普咨询公司是一家专业从事品牌销量认证咨询服务的机构,拥有14years of market research experience,879例成功案例,多省市工信厅/Bureau of Industry and Information Technology and4A广告公司唯一认证服务提供商,央视认证,中国广告协会会员单位。

尚普咨询公司在做好品牌销量认证咨询方面有以下几个优势:

数据来源广泛。尚普咨询公司拥有自主开发的SPindexBDS系统和大数据评价模型,可以全网抓取门户网站、垂直网站、社交媒体、企业官网等各种数据源,并结合权威机构数据和行业专家访谈内容,保障数据来源的广泛性和真实性。

数据处理科学。尚普咨询公司拥有一支专业的市场调研和数据分析团队,可以运用科学的方法和模型,对数据进行清洗、整理、归纳、分析、评价等过程,保障数据处理的科学性和有效性。

数据输出权威。尚普咨询公司拥有多项资质和荣誉,如涉外调查许可证、高新技术企业认证、中国广告协会会员等,得到了行业和社会的认可和尊重,出具的认证报告具有权威性和可信性。

尚普咨询公司在品牌销量认证咨询领域有着丰富的经验和成功案例,如:

为伊利金领冠出具了“亿万妈妈品质信赖”的认证报告,用于公开广告投放。

为乔府大院出具了“连续6年五常大米全国销量领先的认证报告,用于公开广告投放。

为偶田川出具了“全网销量领先”的认证报告,用于公开广告投放。

为翼眠出具了“全网热销百万”的认证报告,用于公开广告投放。

为黄天鹅出具了“10个中国家庭,7个选黄天鹅的认证报告,用于公开广告投放。

为公牛安全用电专家出具了“10户中国家庭7户用公牛的认证报告,用于公开广告投放。

为爱登堡出具了“派客服连续三年全国销量领先”的认证报告,用于公开广告投放。

为安吉尔净水器出具了“赢得全球2millions of user choicesThe certification report is used in CCTV advertisements and airport advertisements.

为金沙回沙酱香酒出具了“金沙回沙酱香酒畅销贵州60Year的认证报告,用于公开广告投放。

为竹叶青高端绿茶出具了“高端绿茶连续13年中国销量领先的认证报告,用于全国各地机场广告和电梯广告中。

总之,品牌销量认证咨询是一种能够有效提升品牌形象、竞争力和影响力的服务,需要遵循客观性、专业性和权威性的原则,并采用科学的标准和方法。



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  • On July 05, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "In-process Plastic Market Research Project in the Automotive Sector. The customer said: The project report completed by Shangpu Consulting in cooperation with our company is due to the wide range of projects and strong professional products. Thank you very much for the professional and detailed market research report of Shangpu Consulting. I look forward to cooperating again next time and wish Shangpu Consulting by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • On July 05, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "Research Project of the Network Designated City Transport Company. The customer said: The market research project provided by Shangpu Consulting for our company has provided us with a valuable reference basis for objectively evaluating the current market situation of the industry and achieved the expected goal. I also wish Champ Consulting the development of by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for "A Brand Sales Leading Research Project in the Water Purifier Industry. The customer said: The market research project provided by Shangpu Consulting for our company has provided us with a valuable reference basis for objectively evaluating the current market situation of the industry and achieved the expected goal. I also wish Champ Consulting the development of by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • July 07, 2020, Shangpu Consulting received a satisfaction evaluation sheet from the customer's "Lithium Battery Enterprise Sales Strategy and Production Cost Research Project. The customer said: The market research project provided by Shangpu Consulting for our company has provided us with a valuable reference basis for objectively evaluating the current market situation of the industry and achieved the expected goal. I also wish Champ Consulting the development of by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "Coal Mine Tunnel Drilling Rig Market Share Proof Project. The customer said: The survey plan of Shangpu Consulting is rigorous in design, scientific in method, standardized and rigorous in survey organization process, and basically reliable survey data, which provides relatively credible first-hand information for our research work. The research results are of great help to our company to understand the whole picture of the industry. Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from a customer for "A Brand in an Industry Leading Sales Research Project for Three Consecutive Years. The customer said: The survey plan of Shangpu Consulting is rigorous in design, scientific in method, standardized and rigorous in survey organization process, and basically reliable survey data, which provides relatively credible first-hand information for our research work. The research results are of great help to our company to understand the whole picture of the industry. Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "China Bird's Nest Industry Market Ranking Research Project. The customer said: has cooperated many times, as always satisfied, also recommend to other enterprises cooperation. Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • On July 09, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for a hazardous waste treatment research project. The customer said: this is the organizational structure of the survey, the service process is very good, wish your company's consulting work is getting better and better, look forward to the next cooperation. I wish users a prosperous career, evergreen foundation!

  • On July 16, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the Shared Beauty Research Project. The customer said: The content of Phase I and Phase II is satisfactory, and we look forward to signing a long-term agreement in the later period. The research part of the country will continue to cooperate with your company. I wish users a prosperous career, evergreen foundation!

  • On July 09, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "Research Project on the Organizational Structure of Two Liquor Production Enterprises. The customer said: This is an organizational structure survey, the service process is very good, looking forward to the next cooperation. I wish users a prosperous career, evergreen foundation!

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