1. CommercialDue diligence consultationThe analytical framework

The analytical framework for commercial due diligence consulting generally includes the following aspects:

Market analysis: analyze the size, growth, structure, trends, competition, opportunities and threats of the target company's industry and market, and assess the market position and potential of the target company.

Customer analysis: analyze the characteristics, needs, preferences, satisfaction, loyalty and conversion rate of the target company's customer base, and evaluate the customer value and stability of the target company.

Product analysis: analyze the type, quality, innovation, price, cost, gross profit and life cycle of the target company's products or services, and evaluate the competitiveness and profitability of the target company's products.

Channel analysis: analyze the coverage, efficiency, cost and benefits of the target company's sales and distribution channels, and evaluate the target company's channel advantages and risks.

Operational analysis: Analyze the operational status, processes, capabilities and efficiency of the target company in terms of production, supply chain, research and development, human resources, finance, law and risk control, and evaluate the target company's operational level and room for improvement.

Strategic analysis: analyze the target company's vision, mission, objectives, strategy, core competitiveness and risk response, etc., and evaluate the strategic rationality and feasibility of the target company.

2. CommercialDue diligence consultationmethod of investigation

The research methods of commercial due diligence consulting generally include the following:

Document Review: Review the business plan, financial statements, contract agreements, policies and regulations, industry reports, market data and other related documents provided by the target company to obtain first-hand information and understand the basic situation and business logic of the target company.

Management interview: interview the founder, core team and personnel in key positions of the target company to gain an in-depth understanding of the target company's existing model, development direction, core competencies and team competencies, etc., and verify the key assumptions of the target company's business plan.

External expert interviews: through their own contacts, target company recommend and professional services and other ways to interview all kinds of experts, understand the industry development pattern, policy risks and competitive environment, etc., to obtain professional opinions and suggestions from third parties.

User research: through face-to-face interviews, large sample quantitative surveys and web crawlers and other ways to investigate the existing users and potential users of the target company, to understand the characteristics, needs, preferences, satisfaction, loyalty and conversion rate of users, etc., to assess the customer value and stability of the target company.

Data analysis: through the third party to obtain macro and micro data and through the target company to obtain internal operating data, the investment target in the market trend, potential market size, competitive situation, upstream and downstream relationships and internal operating efficiency, etc., to carry out various dimensions and granularity analysis and prediction, to support the business due diligence consulting.Conclusionand recommendations.

3. CommercialDue diligence consultationThe output of the report

The output report of a commercial due diligence consultation generally includes the following sections:

Summary: Summarize the business model, market position, core competitiveness, main advantages and disadvantages, development prospects and risk points of the target company, and give the overall evaluation and investment recommendations of the target company.

Market analysis: a detailed description of the target company's industry and market size, growth, structure, trends, competition, opportunities and threats, as well as the target company's position and potential in the market, giving market analysis.Conclusionand recommendations.

Customer analysis: describe in detail the characteristics, needs, preferences, satisfaction, loyalty and conversion rate of the target company's customer group, as well as the customer value and stability of the target company, and give the customer analysis.Conclusionand recommendations.

Product analysis: describe in detail the type, quality, innovation, price, cost, gross profit and life cycle of the target company's products or services, as well as the competitiveness and profitability of the target company's products, and give the product analysis.Conclusionand recommendations.

Channel analysis: a detailed description of the target company's sales and distribution channel coverage, efficiency, costs and benefits, as well as the target company's channel advantages and risks, give channel analysis.Conclusionand recommendations.

Operational analysis: a detailed description of the target company's production, supply chain, research and development, human resources, finance, legal and wind control and other aspects of the operational status, processes, capabilities and efficiency, as well as the target company's operational level and room for improvement, given operational analysis.Conclusionand recommendations.

Strategic analysis: a detailed description of the target company's vision, mission, objectives, strategy, core competencies and risk response, as well as the strategic rationality and feasibility of the target company, giving the strategic analysis ofConclusionand recommendations.

Appendix: Provide data, documents, interview records and other relevant information used in the commercial due diligence consultation process for investors to consult and verify.

4. CommercialDue diligence consultationThe success story

As the most leading and authoritative business due diligence consulting organization in China, Shangpu Consulting has more than 20 years of industry experience and professional knowledge. It has provided high-quality business due diligence consulting services to many well-known investment institutions, enterprises and governments at home and abroad, helping them achieve successful investment decisions and value creation. Here are some of the success stories of Champ Consulting:

Case 1: Shangpu Consulting provides a global leading private equity fund with commercial due diligence consulting services for a leading online education platform in China, evaluates the market scale, growth potential, competitive advantage, customer loyalty, product innovation ability, operation efficiency and profit model of the platform, and provides comprehensive commercial analysis and suggestions for investors, helped investors successfully complete billions of dollars of investment in the platform.

Case 2: Shangpu Consulting provided a well-known domestic Internet giant with commercial due diligence consulting services on a leading e-commerce platform in China, and analyzed the platform's market position, core competitiveness, customer value, product quality, and channel efficiency And risk control, etc., provided investors with in-depth business insights and suggestions, and helped investors successfully complete the acquisition of tens of billions of yuan on the platform.

Case 3: Shangpu Consulting provided an internationally renowned strategic consulting company with commercial due diligence consulting services for a leading Chinese new energy vehicle manufacturer, studied the market prospect, technological innovation, product design, cost structure, supply chain management and strategic planning of the manufacturer, and provided professional business evaluation and suggestions for the consultant, Help the consultant to formulate effective market entry and competition strategies for its customers.