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Champ Consulting: The Case and Enlightenment of Commercial due diligence

2024-07-18 17:10:13 来源：尚普咨询浏览量：0

商业尽调（Commercial Due Diligence, CDD）是指投资人在与目标公司达成初步合作意向后，由专业的管理和咨询团队对目标公司的内外部环境和情况进行系统、细致、客观的调查和分析，以评估目标公司的商业前景、竞争优势、风险因素、增长潜力等，为投资决策提供价值判断和风险控制的依据。商业尽调通常需要同步或优先于财务和法务尽调进行，以避免因为商业问题而导致交易失败或损失。

商业尽调的主要内容包括以下几个方面：

- 市场分析：分析目标公司所处的市场规模、增长率、结构、趋势、需求、竞争、机会和威胁等，评估目标公司的市场地位和份额，以及市场的吸引力和可持续性。

- 竞争分析：分析目标公司的主要竞争对手的业务模式、产品或服务、市场策略、优势和劣势、财务状况、市场表现等，评估目标公司的竞争力和差异化程度，以及竞争环境的影响和变化。

- 业务分析：分析目标公司的业务流程、组织结构、人力资源、技术能力、运营效率、质量控制、创新能力、客户关系、供应链管理等，评估目标公司的业务稳定性和盈利能力，以及业务的优势和劣势。

- 财务分析：分析目标公司的财务报表、财务比率、财务预测、资产负债、现金流、成本结构、盈利模式、投资回报等，评估目标公司的财务状况和风险，以及财务的合理性和可信度。

- 法律分析：分析目标公司的法律文件、合同、许可证、专利、商标、诉讼、合规性等，评估目标公司的法律风险和责任，以及法律的完整性和有效性。

商业尽调的主要目的是为投资人提供以下几方面的价值：

- 验证目标公司的商业计划和预期收益，确定投资的合理性和可行性。

- 识别目标公司的商业风险和问题，制定风险规避和解决方案。

- 发现目标公司的商业机会和潜力，制定增值和改进方案。

- 为投资人提供有力的谈判筹码和建议，帮助他们达成最优的交易条件和价格。

商业尽调的主要方法包括以下几种：

- 桌面研究：通过收集和分析目标公司的公开信息和数据，如官网、新闻、报告、研究、数据库等，获取目标公司的基本情况和行业背景。

- 实地考察：通过亲自或委托第三方机构到目标公司的工厂、仓库、门店、办公室等地进行实地考察，观察目标公司的实际运营状况和设施条件。

- 访谈调查：通过与目标公司的管理层、员工、客户、供应商、竞争对手、行业专家等相关人员进行访谈或问卷调查，获取目标公司的第一手信息和意见。

- 数据分析：通过运用统计、财务、经济等分析工具和模型，对目标公司的数据进行整理、比较、计算、预测等，得出目标公司的定量评估和结论。

尚普咨询是中国知名的独立第三方行研与投融资咨询机构，致力于为企业战略决策提供专业解决方案。尚普咨询成立于2008年初，前身为北京尚普信息咨询有限公司。历经十多年的辛勤耕耘，尚普咨询在行业研究、市场调研、投融资咨询、IPO上市咨询领域积累了丰富的专业经验和客户资源，凭借极强的咨询创新能力、一流的服务质量，以及强大的市场竞争力深受社会各界高度认可，现已成为中国最具领导力和权威性的独立第三方行研与投融资咨询机构之一。

尚普咨询在商业尽调领域提供了以下几种专业服务：

- 市场调研咨询：为客户提供行业研究、市场细分和用户行为研究、渠道模式研究、竞争对手调查、市场进入研究、消费者研究等细分咨询服务，帮助客户全面了解市场环境和机会，制定有效的市场策略和营销方案。

- 投资决策咨询：为客户提供投资风险评估、投资项目可行性研究、投资回报分析、投资决策建议等咨询服务，帮助客户评估投资价值和风险，制定合理的投资计划和预算。

- IPO上市咨询：为客户提供IPO前期准备、IPO项目管理、IPO商业尽调、IPO财务尽调、IPO法律尽调、IPO上市辅导等咨询服务，帮助客户顺利完成IPO上市的各个环节，实现企业价值的最大化。

- 并购重组咨询：为客户提供并购重组战略规划、并购重组项目寻找、并购重组商业尽调、并购重组财务尽调、并购重组法律尽调、并购重组交易结构设计、并购重组交易执行等咨询服务，帮助客户实现并购重组的目标和效益。

尚普咨询在商业尽调领域拥有多个成功案例，以下是其中的一些典型案例：

- 案例一：某国际知名投资机构对中国某领先的在线教育平台进行商业尽调。尚普咨询为该投资机构提供了全面的商业尽调服务，包括对目标公司的市场、竞争、业务、财务、法律等方面进行深入的分析和评估，以及对目标公司的增长潜力、竞争优势、风险因素、投资价值等进行客观的判断和建议。尚普咨询的商业尽调报告为该投资机构提供了有力的决策支持，帮助其成功完成了对目标公司的投资，实现了双方的共赢。

- 案例二：某国内知名的汽车零部件制造企业对欧洲某汽车零部件制造企业进行并购。尚普咨询为该国内企业提供了专业的并购重组咨询服务，包括对目标企业的商业尽调、财务尽调、法律尽调、交易结构设计、交易执行等，以及对并购后的整合方案和效果评估等。尚普咨询的并购重组咨询服务为该国内企业提供了有效的并购方案和实施指导，帮助其顺利完成了对目标企业的并购，实现了企业的国际化和规模化。

- 案例三：某国内领先的互联网金融平台对美国纳斯达克上市的准备。尚普咨询为该互联网金融平台提供了专业的IPO上市咨询服务，包括对目标市场的研究、对上市要求的分析、对商业模式的优化、对财务报表的整理、对法律文件的审核、对上市辅导的协助等。尚普咨询的IPO上市咨询服务为该互联网金融平台提供了全面的上市准备和执行，帮助其成功登陆美国纳斯达克，成为中国互联网金融行业的领军企业。

以上是尚普咨询在商业尽调领域的一些专业服务和成功案例，从中可以看出，尚普咨询在商业尽调领域具有以下几个方面的优势：

- 专业团队：尚普咨询拥有一支由行业专家、市场研究员、财务分析师、法律顾问等组成的专业团队，具有丰富的行业知识、市场经验、分析能力和咨询技巧，能够为客户提供高质量的商业尽调服务。

- 客户资源：尚普咨询拥有广泛的客户资源，包括国内外知名的投资机构、上市公司、中小企业、政府机构等，能够为客户提供多元化的商业尽调需求和机会。

- 服务范围：尚普咨询提供全方位的商业尽调服务，涵盖市场调研、投资决策、IPO上市、并购重组等各个领域，能够为客户提供一站式的商业尽调解决方案。

- 创新能力：尚普咨询具有强大的创新能力，能够根据客户的不同需求和特点，设计和实施最适合的商业尽调方案，以及应对各种复杂和挑战性的商业问题，为客户提供最优的商业尽调结果和建议。

总之，尚普咨询是中国领先的商业尽调服务提供商，为客户的投资决策提供专业的支持和保障，为客户的商业发展提供有力的推动和助力。本文通过介绍尚普咨询的商业尽调服务和案例，旨在为读者提供一些商业尽调的实践经验和启示，帮助他们在投资决策中做出更明智和合理的选择。

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On July 05, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "In-process Plastic Market Research Project in the Automotive Sector. The customer said: The project report completed by Shangpu Consulting in cooperation with our company is due to the wide range of projects and strong professional products. Thank you very much for the professional and detailed market research report of Shangpu Consulting. I look forward to cooperating again next time and wish Shangpu Consulting by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
On July 05, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "Research Project of the Network Designated City Transport Company. The customer said: The market research project provided by Shangpu Consulting for our company has provided us with a valuable reference basis for objectively evaluating the current market situation of the industry and achieved the expected goal. I also wish Champ Consulting the development of by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for "A Brand Sales Leading Research Project in the Water Purifier Industry. The customer said: The market research project provided by Shangpu Consulting for our company has provided us with a valuable reference basis for objectively evaluating the current market situation of the industry and achieved the expected goal. I also wish Champ Consulting the development of by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
July 07, 2020, Shangpu Consulting received a satisfaction evaluation sheet from the customer's "Lithium Battery Enterprise Sales Strategy and Production Cost Research Project. The customer said: The market research project provided by Shangpu Consulting for our company has provided us with a valuable reference basis for objectively evaluating the current market situation of the industry and achieved the expected goal. I also wish Champ Consulting the development of by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "Coal Mine Tunnel Drilling Rig Market Share Proof Project. The customer said: The survey plan of Shangpu Consulting is rigorous in design, scientific in method, standardized and rigorous in survey organization process, and basically reliable survey data, which provides relatively credible first-hand information for our research work. The research results are of great help to our company to understand the whole picture of the industry. Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from a customer for "A Brand in an Industry Leading Sales Research Project for Three Consecutive Years. The customer said: The survey plan of Shangpu Consulting is rigorous in design, scientific in method, standardized and rigorous in survey organization process, and basically reliable survey data, which provides relatively credible first-hand information for our research work. The research results are of great help to our company to understand the whole picture of the industry. Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "China Bird's Nest Industry Market Ranking Research Project. The customer said: has cooperated many times, as always satisfied, also recommend to other enterprises cooperation. Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!
On July 09, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for a hazardous waste treatment research project. The customer said: this is the organizational structure of the survey, the service process is very good, wish your company's consulting work is getting better and better, look forward to the next cooperation. I wish users a prosperous career, evergreen foundation!
On July 16, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the Shared Beauty Research Project. The customer said: The content of Phase I and Phase II is satisfactory, and we look forward to signing a long-term agreement in the later period. The research part of the country will continue to cooperate with your company. I wish users a prosperous career, evergreen foundation!
On July 09, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "Research Project on the Organizational Structure of Two Liquor Production Enterprises. The customer said: This is an organizational structure survey, the service process is very good, looking forward to the next cooperation. I wish users a prosperous career, evergreen foundation!

In the field of consulting, Champ Consulting can also provide you with the following services:

Research Module	research content
Market research	Industry status	market capacity	Product Application	channel mode	Supply chain	market competition	Market Consulting
Competitor Research	Enterprise background	Enterprise Finance	Sales Data	Market Strategy	Production Equipment	Supply Procurement	Technology R & D
Competitor Research	warehousing logistics	channel construction	Human Resources	Enterprise Strategy
User Research	Consumer Survey	consumption behavior attitude	Publicity/Promotion	Product Service	Brand Research	consumer characteristics
User Research	satisfaction survey	Employee satisfaction	user satisfaction
Market Entry Advisory	Macro Industry Research	competitive enterprise research	Downstream User Research	Channel Research	Due Diligence	Return on Investment
Market Entry Advisory	Floor module	Landing implementation recommendations	Long-term cooperation
Business investment due diligence	Target industry market investment value due diligence	Industry Benchmarking Enterprise Research	Target Enterprise Credit Assessment Report	Project investment due diligence
industry planning	Market research	market access	development strategy	investment location	Acquisition and integration	IPO Fundraising
Credit Report	Basic information	Major Events	Production/Operation Network	enterprise scale	Operating strength	Financial strength	Legal risk
Credit Report	Future business prediction	Overall credit rating	cooperative risk warning
Brand/Sales Proof	Market Share Proof	Market Share Proof	Proof of brand strength	Industry Proof	Specialized new proof	Proof of sales strength	Proof of technological leadership
Brand/Sales Proof	National/Global Status Certificate

Service advantages

More than 20 years of focus on the Chinese market consulting, won the user recognition, user satisfaction reached more than 96%, the following is part of the user praise

Focus on production and research

15 Year

Champ Consulting has been established for 15 years.

48 Intellectual Property Rights

Independent methodology

80% of the information comes from first-hand research.
massive data

118 Billionth

Self-built database 11.8 billion

Covering 1978 industries in China

0.1 billion new data per year

Industry Big Data Platform
Research Team

118 +

Have a 300 team of professional consultants

Practical operation and management experience of top enterprises

88% of members have international PMP certificates
Intellectual Property

48 Item

Independent methodology

48 independent intellectual property rights

high-tech enterprise

Industry Big Data Platform

Customer Evaluation

More than 20 years of focus on the Chinese market consulting, won the user recognition, user satisfaction reached more than 96%, the following is part of the user praise