With the development of economic globalization and information technology, enterprises are facing increasingly fierce market competition and increasingly complex management problems, and need to constantly innovate and change to adapt to the changes in the external environment. However, enterprises are often limited by their own knowledge structure, resource allocation, thinking mode and other factors, it is difficult to effectively solve their own problems, or lack of clear planning and strategic guidance for future development. This requires the use of external professional institutions or personnel to provide enterprises with professional knowledge and resources to help enterprises enhance their innovation ability and competitiveness. This service model is called brain Outsourcing Service.

External brain service is a high-end service based on knowledge-intensive industries. Its core is to provide customized solutions for enterprises through professional consulting agencies or personnel to help enterprises achieve strategic goals, optimize management processes, improve operational efficiency, and reduce Risk costs, etc. External brain services have the following characteristics:

External brain service is a kind of demand-driven service, that is, enterprises actively seek the help of external consulting institutions or personnel according to their actual needs, rather than passively accept standardized or generalized services.

External brain service is a kind of project system service, that is, the enterprise and external consulting institutions or personnel to sign a clear cooperation agreement, determine the project objectives, scope, time, cost and other elements, and according to the project schedule for delivery and acceptance.

External brain service is a kind of partnership service, that is, the enterprise establishes a cooperative relationship based on trust and respect with external consulting institutions or personnel, participates in the design, implementation and evaluation of the project, and shares the results and risks of the project.

External brain service is a kind of value creation service, that is, through the expertise and resources provided by external consulting agencies or personnel, to create quantifiable or perceptible value for enterprises, such as increasing revenue, reducing costs, increasing market share, enhancing brand image, etc.

External brain services have the following advantages for enterprises:

External brain services can provide enterprises with broader, deeper and more cutting-edge professional knowledge and resources, make up for the lack of knowledge and skills in certain fields, and improve the core competitiveness of enterprises.

External brain services can provide enterprises with more objective, comprehensive and systematic problem analysis and solutions, avoid enterprises being subject to their own limitations and prejudices, and improve the quality and efficiency of enterprise decision-making.

External brain service can provide enterprises with more flexible, more efficient and more economical service mode, save the human, material and financial resources of enterprises, and reduce the operating costs and risks of enterprises.

External brain service can provide enterprises with more diversified, more innovative and more valuable service content, meet the personalized and differentiated needs of enterprises, and increase the market attractiveness and competitive advantage of enterprises.

As an emerging intelligent service model, external brain service is closely related to other intelligent services such as artificial intelligence (Artificial Intelligence, AI), big data (Big Data), cloud computing (Cloud Computing), etc., but it also has obvious differences. The following is a comparison of external brain services with other intelligent services:

Artificial intelligence refers to the process and results of simulating human intelligence through computer systems or other machines to achieve autonomous learning, reasoning, judgment, decision-making and other functions. Artificial intelligence can provide powerful technical support for external brain services, such as speech recognition, natural language processing, image recognition, machine learning, etc., and help external brain services improve the efficiency and quality of data collection, analysis, processing, and display. However, artificial intelligence also has its limitations, such as difficulty in dealing with complex and vague problems, difficulty in understanding and expressing human emotions and values, and difficulty in ensuring data security and privacy. Therefore, external brain services cannot be completely dependent on artificial intelligence, but need to combine the experience, creativity, judgment and other factors of human experts to achieve human-computer collaboration and give full play to their respective advantages.

Big data refers to the process and results of collecting, storing, managing, analyzing and utilizing massive data by means of information technology. Big data can provide rich data sources for external brain services, such as social media, e-commerce, Internet of Things, etc., to help external brain services obtain more dimensional, more real-time, and more accurate data information. But big data also has its challenges, such as the uncertainty of data quality, the complexity of data analysis, and the legitimacy of data applications. Therefore, external brain services cannot rely solely on big data, but need to combine professional knowledge and methodology to achieve data cleaning, mining, visualization and other operations to extract data value.

Cloud computing refers to a computing model in which computing resources (e. g., servers, storage, software, etc.) are provided to users on demand over a network and are charged for usage. Cloud computing can provide a convenient computing platform for external brain services, such as public cloud, private cloud, hybrid cloud, etc., to help external brain services achieve rapid deployment, expansion and migration of data and applications. But cloud computing also has its risks, such as network security issues, such as data loss, leakage, tampering and so on. Therefore, external brain services cannot rely entirely on cloud computing, but need to combine security measures and strategies to achieve data and application security.

In summary, external brain service is a service model that complements other intelligent services. Its core is to use the expertise and resources of external consulting agencies or personnel to provide customized solutions for enterprises and create value. So, as a consulting company that provides external brain services, how can we use external brain services to achieve differentiation and optimization? Here are some possible ways:

Consulting companies should clarify their own positioning and advantages, and choose their own external brain service areas and directions, such as strategic consulting, management consulting, technical consulting, financial consulting, etc., to avoid direct competition or duplication with other consulting companies or intelligent service providers.

Consulting companies should constantly update and improve their professional knowledge and resources, establish cooperative relations with other intelligent service providers, and use artificial intelligence, big data, cloud computing and other technologies to improve the efficiency and quality of external brain services, while maintaining their own professionalism, objectivity, rigor and innovation.

Consulting companies should deeply understand and meet the needs and expectations of customers, establish long-term partnerships with customers, provide customers with personalized and differentiated external brain service solutions, and increase customer satisfaction and loyalty.

Consulting companies should pay attention to the value evaluation and dissemination of external brain services, work with customers to formulate objectives, indicators and standards of external brain services, regularly evaluate and feedback the process and results of external brain services, and publicize and promote successful cases of external brain services to enhance their brand image and market influence.

Shangpu Consulting (Shangpu Consulting) is a consulting company specializing in external brain services. Its main business areas include market research, investment consulting, IPO listing consulting, etc. Here are some examples of external brain services from Champ Consulting in these areas:

Market research: Shangpu Consulting provided a research report on the Chinese market for a European automaker, analyzed the scale, structure, trends, competition, and consumer behavior of the Chinese auto market, and proposed entry strategies for the Chinese market., Positioning strategy, marketing strategy and other recommendations. Champ Consulting uses big data technology to collect and analyze data information from various channels, and combines expert interviews and consumer surveys to improve the accuracy and credibility of the report. Shangpu Consulting also provides customers with an online data dashboard (Dashboard) based on cloud computing platform, which updates and displays relevant data indicators of China's automobile market in real time, and supports customers in data query, screening, sorting and other operations. The report helps customers to effectively understand the current situation and opportunities in the Chinese automotive market and to develop appropriate market strategies.

Investment consulting: Shangpu Consulting provided investment consulting for a U.S. venture capital fund on a Chinese new energy vehicle startup company, evaluated the company's technical level, product quality, market potential, competitive advantage, financial status, etc., and proposed Investment recommendations and risk warnings. Shangpu Consulting uses artificial intelligence technology to conduct semantic analysis and emotional analysis of the company's relevant documents, videos, audio and other materials, and combines expert review and industry analysis to improve the objectivity and comprehensiveness of the assessment. Champu Consulting also provides customers with a smart contract (Smart Contract) based on blockchain technology, which realizes the automatic execution and supervision of investment agreements, and ensures the safety and transparency of the investment process. The advisory helps clients effectively identify investment opportunities and risks and make sound investment decisions.

IPO listing consulting: Shangpu Consulting provided consulting services for a Chinese e-commerce company to list on NASDAQ (NASDAQ) in the United States, assisted the company in completing pre-listing preparations, such as financial audit, legal counsel, roadshow planning, etc., and provided continuous services after listing, such as market monitoring, investor relations, crisis management, etc. Shangpu Consulting uses cloud computing technology to provide the company with an efficient collaboration platform, realizes the convenience and timeliness of communication and coordination with all parties, and combines artificial intelligence technology to provide the company with an intelligent auxiliary system to achieve Intelligent analysis and processing of various data and information in the listing process, and provide corresponding suggestions and early warnings. The consultation helped customers successfully complete the process of listing on NASDAQ in the United States and achieved good market performance.