1. what are external brain services

External brain service refers to the service that enterprises seek advice and support from external professional institutions or individual consultants to obtain professional knowledge, skills and experience, so as to solve internal problems and achieve goals. External brain service is different from traditional consulting services. It not only provides data analysis, report writing, scheme design and other work, but also pays more attention to establishing partnership with enterprises, deeply understanding the needs and pain points of enterprises, providing customized, effective and operable solutions, and assisting enterprises to implement and implement.

The providers of external brain services are usually institutions or individuals with rich experience and professional knowledge in specific industries or fields. They can provide corresponding external brain services according to different stages and different problems of enterprises. For example, for start-up or rapid development of enterprises, external brain services can help them formulate reasonable development strategies, plan marketing, optimize organizational structure, establish financial management, etc.; for mature or transitional enterprises, external brain services can help them carry out market research, competition analysis, product innovation, brand building, etc.

What are the characteristics of 2. external brain services?

External brain services have the following characteristics:

Professionalism: The providers of external brain services are experts with deep accumulation and expertise in their respective fields. They can use advanced theories, methods and tools to provide professional advice and guidance for enterprises;

Customization: The providers of external brain services provide customized services according to the specific conditions and needs of the enterprise, rather than applying standardized templates or processes, so as to ensure the pertinence and applicability of the services;

Effectiveness: The providers of external brain services are oriented to achieve the goals and effects of the enterprise, rather than just staying at the stage of analysis and design. They will follow up the implementation and evaluation of the service to ensure the effectiveness of the service;

Operability: the providers of external brain services are aimed at improving the operability of enterprises, rather than just giving ideal solutions. They will consider the resources, capabilities, environment and other factors of enterprises, and give solutions that are feasible and easy to implement.

What is the impact and value of 3. external brain services on enterprises

External brain services have the following impact and value on enterprises:

Help enterprises to improve the quality and efficiency of decision-making and reduce decision-making risks: external brain services can provide enterprises with more information, data, analysis and insights, and help enterprises to understand their own and market conditions more comprehensively, objectively and accurately, so as to make more reasonable, effective and forward-looking decisions. At the same time, external brain services can also provide third-party perspectives and opinions to help companies avoid internal bias, inertia and blind spots, thereby reducing the risk of decision-making.

Help enterprises expand their horizons and resources, enhance competitiveness and innovation: external brain services can provide enterprises with more latest developments, trends and cases in industries, fields, countries and regions, and help enterprises expand their horizons and resources. discover more opportunities and challenges. At the same time, external brain services can also provide enterprises with more ideas, ideas and methods to help enterprises enhance their competitiveness and innovation.

Help enterprises optimize management and operation, improve efficiency and efficiency: external brain service can provide enterprises with more professional knowledge, skills and experience in management and operation, and help enterprises optimize management and operation processes, systems and mechanisms, so as to improve efficiency and efficiency. At the same time, external brain services can also provide enterprises with more management and operation implementation support, training and guidance, etc., to help enterprises improve their management and operation capabilities.

Help enterprises to achieve change and transformation, adapt to market changes: external brain services can provide enterprises with more expert guidance, program design, implementation assistance, etc., to help enterprises achieve change and transformation. At the same time, external brain services can also provide enterprises with more communication and coordination, risk control, results evaluation, etc. in terms of change and transformation, and help enterprises adapt to market changes.

The Case of 4. Shangpu Consulting Company Providing External Brain Services to Customers

Champu Consulting Company is a well-known consulting company that provides external brain services for enterprises. Shangpu Consulting has a team of experts from various industries and fields to provide customers with customized, effective and operable external brain services. Here are some examples of how Champus Consulting provides external brain services to clients:

Provide market research and brand strategy services for a clothing brand: the clothing brand is a mid-range brand that focuses on fashion and leisure style, facing the problems of fierce market competition, vague brand image and low customer loyalty. Champ Consulting provides the following external brain services:

Market research was conducted to analyze the scale, structure, demand and trend of the target market, as well as the strengths, weaknesses and strategies of competitors;

Based on the results of market research, the brand strategy is formulated, including brand positioning, brand core value, brand image, brand communication, etc;

Assist them in the implementation of brand strategy, including the design of brand identity, the production of brand promotional materials, brand promotion activities.

Through the external brain services of Shangpu Consulting, the clothing brand has successfully increased its market share, brand awareness and customer satisfaction.

Provide management optimization and operation improvement services for a restaurant chain enterprise: The restaurant chain enterprise is a main Chinese fast food enterprise, facing management confusion, inefficient operation, high cost and other issues. Champ Consulting provides the following external brain services:

A management diagnosis is carried out, and its organizational structure, management process, human resources, financial situation, etc. are analyzed, as well as the existing problems and room for improvement;

Based on the results of management diagnosis, the management optimization scheme is formulated, including optimizing the organizational structure, standardizing the management process, perfecting the human resource system, improving the financial management level, etc;

Assist them in the implementation of management optimization programs, including training managers, guiding management, monitoring management effectiveness, etc.

Through the external brain services of Shangpu Consulting, the restaurant chain has successfully improved its management level, operational efficiency and profitability.

Provide product innovation and market development services for an e-commerce platform: the e-commerce platform is a small and medium-sized enterprise.B2Bplatform, facing product homogeneity, market saturation, user loss and other issues. Champ Consulting provides the following external brain services:

Product innovation, analysis of user needs, industry characteristics, technology development, as well as competitors' product features, advantages, innovations, etc;

Based on the results of product innovation, the product functions and interfaces are designed for it, including the addition of various transaction modes, payment methods, credit evaluation and other functions, as well as the optimization of user experience and visual effects;

Assist them in implementing product innovations, including developing test products, collecting feedback, modifying and improving products, etc.

Through the external brain services of Shangpu Consulting, the e-commerce platform has successfully improved its product competitiveness and user stickiness.

Provide transformation and transformation services for a manufacturing company: The manufacturing company is a company that mainly produces traditional home appliances, and is facing problems such as declining market demand, backward technology, and environmental pressure. Champ Consulting provides the following external brain services:

The reform and transformation planning is carried out, and its internal and external environment, advantages and disadvantages, opportunities and threats are analyzed, as well as the goals, paths and strategies of the reform and transformation;

Based on the results of reform and transformation planning, we have formulated reform and transformation plans for them, including adjusting product structure, introducing intelligent technology, and exploring emerging markets;

Assist them in implementing change and transformation programs, including communicating and coordinating stakeholders, controlling change risks, and evaluating change outcomes.

Through the external brain service of Shangpu Consulting Company, the manufacturing enterprise has successfully realized its own transformation and transformation and adapted to the market changes.

Conclusion

External brain service is a new form of consulting service, which can provide enterprises with more professional, more customized, more effective and more operable consulting and support, so as to help enterprises improve the quality and efficiency of decision-making and reduce decision-making risks; expand horizons and resources, enhance competitiveness and innovation; optimize management and operation, improve efficiency and efficiency; realize change and transformation, and adapt to market changes.