Shangpu Consulting: Necessary Conditions and Advantages of National Manufacturing Individual Champion Proof-Shangpu Consulting Company

400-969-2866

Improve the effectiveness of your business growth consulting and master these eight tips.

2024-07-24 00:44:28  来源:尚普咨询  浏览量:0

企业业务增长咨询是一种帮助客户提高收入、利润和市场份额的专业服务。它涉及到对客户的行业、市场、竞争对手、产品、渠道、客户等方面的深入分析,以及根据分析结果提出具有可行性和创新性的解决方案,并协助客户实施和评估方案的效果。企业业务增长咨询是一项高度复杂和挑战性的工作,需要咨询师具备丰富的知识、技能和经验,以及良好的沟通、协作和创造力。

那么,如何提升你的企业业务增长咨询效果呢?本文从以下八个方面为你介绍一些技巧和方法,希望能够对你有所启发和帮助。

明确目标。在开始任何一个咨询项目之前,你需要和客户明确双方的期望和目标,包括项目的背景、范围、时间、预算、输出、评估等。这样可以避免在项目过程中出现误解或冲突,也可以为项目的成功奠定基础。例如,尚普咨询公司曾经为一家汽车零部件制造商提供了一个业务增长咨询项目,项目目标是在三个月内提高该公司在中国市场的销售额和利润率。在项目开始之前,尚普咨询公司就和客户签订了详细的合同,明确了项目的目标、范围、时间、预算、输出、评估等内容,并且定期与客户沟通进展情况,确保项目顺利进行。

分析问题。在明确了目标之后,你需要对客户的当前状况进行全面而深入的分析,找出影响客户业务增长的主要问题和机会。你可以运用各种分析工具和方法,如PESTanalysis (political, economic, social, technical),SWOT分析(优势、劣势、机会、威胁)、波特五力模型(行业竞争力)、价值链分析(活动价值)、财务分析(收入、成本、利润)、市场分析(需求、供给、价格、竞争)、客户分析(细分、定位、满意度)、产品分析(生命周期、创新、差异化)等,以及收集和整理各种数据和信息,如行业报告、市场调研、客户访谈、竞争对手分析等。你需要从不同的角度和层次来分析问题,找出问题的根源和影响因素,以及可能的解决方案。例如,尚普咨询公司在为汽车零部件制造商进行业务增长咨询时,就对该公司的行业环境、市场状况、竞争优势、产品特点、渠道策略、客户需求等方面进行了全面而深入的分析,发现了该公司在中国市场的主要问题是产品定位不清晰,渠道管理不规范,客户忠诚度不高等。

制定方案。在分析了问题之后,你需要根据分析结果制定出具有可行性和创新性的解决方案,并且评估方案的优缺点和风险。你可以运用各种创造性思维技巧和方法,如头脑风暴、思维导图、六顶思考帽、逆向思维等,以及参考各种成功或失败的案例和经验,来生成和筛选方案。你需要考虑方案的可行性(是否能够实施)、有效性(是否能够解决问题)、创新性(是否能够超越竞争对手)、持续性(是否能够长期发展)等因素,并且与客户讨论和确认方案。例如,尚普咨询公司在为汽车零部件制造商制定业务增长方案时,就提出了以下几个方面的建议:一是重新定义产品定位,突出产品的品质和安全性,打造高端品牌形象;二是优化渠道管理,建立直接销售和服务网络,提高渠道效率和控制力;三是加强客户关系管理,提升客户满意度和忠诚度,增加复购率和推荐率。

沟通交流。在制定了方案之后,你需要将方案以清晰而有说服力的方式呈现给客户,并且获取客户的反馈和支持。你可以运用各种沟通技巧和方法,如故事化、数据化、可视化等,以及制作各种沟通材料,如报告、幻灯片、图表等,来展示方案的背景、目标、内容、过程、结果等。你需要注意沟通的对象、目的、内容、方式、时间等因素,并且与客户建立信任和合作的关系。例如,尚普咨询公司在向汽车零部件制造商呈现业务增长方案时,就采用了故事化的方式,用一个成功的客户案例来引入方案的背景和目标,并且用数据化和可视化的方式,用数字和图表来展示方案的内容和结果,并且邀请客户提出问题和意见。

执行监测。在呈现了方案之后,你需要协助客户实施方案,并且监测方案的执行情况和效果。你可以运用各种执行工具和方法,如项目管理(计划、组织、执行、控制)、变革管理(沟通、培训、激励)、风险管理(识别、评估、应对)等,以及收集和分析各种执行数据和信息,如销售额、利润率、市场份额、客户满意度等。你需要与客户保持密切的联系和沟通,并且及时解决执行过程中遇到的问题和困难。例如,尚普咨询公司在协助汽车零部件制造商实施业务增长方案时,就制定了详细的项目计划和分工,并且定期与客户汇报执行进度和效果,并且提供了专业的培训和指导,以及应对了市场变化和竞争对手的反应等风险。

调整优化。在监测了方案之后,你需要根据监测结果调整和优化方案,并且提高方案的效果和质量。你可以运用各种改进工具和方法,如PDCA循环(计划、执行、检查、改进)、六西格玛(定义、测量、分析、改进、控制)、精益管理(消除浪费、增加价值)等,以及利用各种改进数据和信息,如执行偏差、效果差距、客户反馈等。你需要不断地检查和评估方案的实施情况和达成情况,并且不断地改进和优化方案的内容和过程。例如,尚普咨询公司在调整和优化汽车零部件制造商的业务增长方案时,就运用了PDCA循环的方法,根据执行数据和客户反馈,对方案的产品定位、渠道策略、客户关系等方面进行了细微的调整和优化,以提高方案的效果和质量。

总结分享。在完成了方案之后,你需要总结并分享方案的经验和教训,并且为客户提供后续的支持和服务。你可以运用各种总结工具和方法,如经验教训(成功因素、失败因素)、最佳实践(有效方法、可复制模式)、知识管理(收集、存储、传播)等,以及制作各种总结材料,如报告、幻灯片、视频等,来总结方案的过程和结果,并且提炼出方案的经验和教训,并且与客户和同事分享。你需要从中学习并提高自己的能力和水平,并且为客户提供后续的支持和服务,如维护关系、提供咨询、推荐资源等。例如,尚普咨询公司在总结并分享汽车零部件制造商的业务增长方案时,就制作了一份详尽的报告,并且用视频的方式向客户展示了方案的过程和结果,并且总结了方案的经验和教训,并且与客户和同事分享,并且为客户提供了后续的支持和服务。

持续学习。在总结并分享了方案之后,你需要持续地学习并更新自己的知识和技能,并且为下一个咨询项目做好准备。你可以运用各种学习工具和方法,如阅读(书籍、文章、报告)、观看(视频、演讲、培训)、参与(讨论、交流、分享)、实践(模拟、试验、实施)等,以及利用各种学习资源,如专家、同事、客户、网络等,来学习并更新自己的知识和技能,并且与时俱进。你需要不断地扩大自己的视野和思维,并且不断地提高自己的能力和水平,并且为下一个咨询项目做好准备。例如,尚普咨询公司在完成了汽车零部件制造商的业务增长方案后,就持续地学习并更新了自己的知识和技能,并且为下一个咨询项目做好准备。

总之,企业业务增长咨询是一项高度复杂和挑战性的工作,需要掌握一些重要的技巧和方法。本文从八个方面介绍了如何提升你的企业业务增长咨询效果,包括:明确目标、分析问题、制定方案、沟通交流、执行监测、调整优化、总结分享和持续学习。这些技巧都是基于尚普咨询公司多年的实践经验和客户案例总结出来的,希望能够对你有所启发和帮助。



User evaluation

Champu Consulting-Market Research & Consulting China Pioneer

immediate consultation
  • On July 05, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "In-process Plastic Market Research Project in the Automotive Sector. The customer said: The project report completed by Shangpu Consulting in cooperation with our company is due to the wide range of projects and strong professional products. Thank you very much for the professional and detailed market research report of Shangpu Consulting. I look forward to cooperating again next time and wish Shangpu Consulting by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • On July 05, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "Research Project of the Network Designated City Transport Company. The customer said: The market research project provided by Shangpu Consulting for our company has provided us with a valuable reference basis for objectively evaluating the current market situation of the industry and achieved the expected goal. I also wish Champ Consulting the development of by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for "A Brand Sales Leading Research Project in the Water Purifier Industry. The customer said: The market research project provided by Shangpu Consulting for our company has provided us with a valuable reference basis for objectively evaluating the current market situation of the industry and achieved the expected goal. I also wish Champ Consulting the development of by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • July 07, 2020, Shangpu Consulting received a satisfaction evaluation sheet from the customer's "Lithium Battery Enterprise Sales Strategy and Production Cost Research Project. The customer said: The market research project provided by Shangpu Consulting for our company has provided us with a valuable reference basis for objectively evaluating the current market situation of the industry and achieved the expected goal. I also wish Champ Consulting the development of by going up one storey! Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "Coal Mine Tunnel Drilling Rig Market Share Proof Project. The customer said: The survey plan of Shangpu Consulting is rigorous in design, scientific in method, standardized and rigorous in survey organization process, and basically reliable survey data, which provides relatively credible first-hand information for our research work. The research results are of great help to our company to understand the whole picture of the industry. Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from a customer for "A Brand in an Industry Leading Sales Research Project for Three Consecutive Years. The customer said: The survey plan of Shangpu Consulting is rigorous in design, scientific in method, standardized and rigorous in survey organization process, and basically reliable survey data, which provides relatively credible first-hand information for our research work. The research results are of great help to our company to understand the whole picture of the industry. Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • On July 07, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "China Bird's Nest Industry Market Ranking Research Project. The customer said: has cooperated many times, as always satisfied, also recommend to other enterprises cooperation. Once again, I would like to thank the users for their support and wish them a prosperous career and an evergreen foundation!

  • On July 09, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for a hazardous waste treatment research project. The customer said: this is the organizational structure of the survey, the service process is very good, wish your company's consulting work is getting better and better, look forward to the next cooperation. I wish users a prosperous career, evergreen foundation!

  • On July 16, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the Shared Beauty Research Project. The customer said: The content of Phase I and Phase II is satisfactory, and we look forward to signing a long-term agreement in the later period. The research part of the country will continue to cooperate with your company. I wish users a prosperous career, evergreen foundation!

  • On July 09, 2021, Shangpu Consulting received a satisfaction evaluation sheet from the customer for the "Research Project on the Organizational Structure of Two Liquor Production Enterprises. The customer said: This is an organizational structure survey, the service process is very good, looking forward to the next cooperation. I wish users a prosperous career, evergreen foundation!

In the field of consulting, Champ Consulting can also provide you with the following services:
Research Module research content
Market research Industry status market capacity Product Application channel mode Supply chain market competition Market Consulting
Competitor Research Enterprise background Enterprise Finance Sales Data Market Strategy Production Equipment Supply Procurement Technology R & D
warehousing logistics channel construction Human Resources Enterprise Strategy      
User Research Consumer Survey consumption behavior attitude Publicity/Promotion Product Service Brand Research consumer characteristics
satisfaction survey Employee satisfaction user satisfaction        
Market Entry Advisory Macro Industry Research competitive enterprise research Downstream User Research Channel Research Due Diligence Return on Investment
Floor module Landing implementation recommendations Long-term cooperation        
Business investment due diligence Target industry market investment value due diligence Industry Benchmarking Enterprise Research Target Enterprise Credit Assessment Report Project investment due diligence    
industry planning Market research market access development strategy investment location Acquisition and integration IPO Fundraising
Credit Report Basic information Major Events Production/Operation Network enterprise scale Operating strength Financial strength Legal risk
Future business prediction Overall credit rating cooperative risk warning        
Brand/Sales Proof Market Share Proof Market Share Proof Proof of brand strength Industry Proof Specialized new proof Proof of sales strength Proof of technological leadership
National/Global Status Certificate            
Service advantages
More than 20 years of focus on the Chinese market consulting, won the user recognition, user satisfaction reached more than 96%, the following is part of the user praise
  • Focus on production and research

    15 Year

    Champ Consulting has been established for 15 years.

    48 Intellectual Property Rights

    Independent methodology

    80% of the information comes from first-hand research.

  • massive data

    118 Billionth

    Self-built database 11.8 billion

    Covering 1978 industries in China

    0.1 billion new data per year

    Industry Big Data Platform

  • Research Team

    118 +

    Have a 300 team of professional consultants

    Practical operation and management experience of top enterprises

    88% of members have international PMP certificates

  • Intellectual Property

    48 Item

    Independent methodology

    48 independent intellectual property rights

    high-tech enterprise

    Industry Big Data Platform

Customer Evaluation
More than 20 years of focus on the Chinese market consulting, won the user recognition, user satisfaction reached more than 96%, the following is part of the user praise

For detailed cases, please contact the consultant.

400-969-2866

One-to-one service for free consultants

Please leave your phone number and one of our consultants will contact you directly within 10 minutes (working hours).