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2024-07-15 01:47:37 Source: Champu Consulting Visits:0
Project background:
A well-known clothing brand wants to improve its brand image and market competitiveness, and also wants to know the ranking and proportion of its product sales in the industry, so as to formulate a more reasonable marketing strategy and development plan.
Project purpose:
Provide authoritative, professional and objective brand sales certification services for the clothing brand, collect and analyze data through global brand databases, trademark registers, e-commerce platforms, brand rankings and other channels, generate brand sales certification reports, and show the brand's sales in the clothing industry, market share, competitive advantage, consumer satisfaction and other indicators.
Project Content:
Champu Consulting provided the following brand sales certification services for the clothing brand:
Brand Profile: Introduce the history, positioning, core value, product characteristics and other basic information of the brand.
Brand sales analysis: According to the global brand database, trademark register, e-commerce platform and other data sources, statistics and analysis of the brand's sales data in different markets, different channels, different time periods, compare its sales differences and trends with other brands in the same industry, and calculate its market share and ranking in the apparel industry.
Brand competitiveness evaluation: according to the brand ranking, consumer research, social media and other data sources, evaluate the brand's popularity, reputation, loyalty and other indicators in the minds of consumers, analyze its competitive advantages and disadvantages with other brands in the same industry, and put forward suggestions for improvement.
Brand development suggestions: according to the results of brand sales analysis and competitiveness evaluation, provide targeted development suggestions for the brand, including product innovation, channel expansion, marketing strategy, brand image and so on.
Project results:
Shangpu Consulting Company has generated a detailed brand sales certification report for the clothing brand, which contains rich data charts, case analysis, professional interpretation and so on. it comprehensively shows the sales performance and competitiveness level of the brand in the clothing industry, and gives operable development suggestions. The report provides a valuable reference for the clothing brand, helps it optimize its own marketing strategy and development plan, and enhances its brand image and market competitiveness.
Consulting Services
economic database
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Research Module | research content | ||||||
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Market research | Industry status | market capacity | Product Application | channel mode | Supply chain | market competition | Market Consulting |
Competitor Research | Enterprise background | Enterprise Finance | Sales Data | Market Strategy | Production Equipment | Supply Procurement | Technology R & D |
warehousing logistics | channel construction | Human Resources | Enterprise Strategy | ||||
User Research | Consumer Survey | consumption behavior attitude | Publicity/Promotion | Product Service | Brand Research | consumer characteristics | |
satisfaction survey | Employee satisfaction | user satisfaction | |||||
Market Entry Advisory | Macro Industry Research | competitive enterprise research | Downstream User Research | Channel Research | Due Diligence | Return on Investment | |
Floor module | Landing implementation recommendations | Long-term cooperation | |||||
Business investment due diligence | Target industry market investment value due diligence | Industry Benchmarking Enterprise Research | Target Enterprise Credit Assessment Report | Project investment due diligence | |||
industry planning | Market research | market access | development strategy | investment location | Acquisition and integration | IPO Fundraising | |
Credit Report | Basic information | Major Events | Production/Operation Network | enterprise scale | Operating strength | Financial strength | Legal risk |
Future business prediction | Overall credit rating | cooperative risk warning | |||||
Brand/Sales Proof | Market Share Proof | Market Share Proof | Proof of brand strength | Industry Proof | Specialized new proof | Proof of sales strength | Proof of technological leadership |
National/Global Status Certificate |
15 Year
Champ Consulting has been established for 15 years.
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Independent methodology
80% of the information comes from first-hand research.
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Have a 300 team of professional consultants
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88% of members have international PMP certificates
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Independent methodology
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Industry Big Data Platform
400-969-2866