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Shuford (Qisheng Technology) Smart Bed Product Sales Leading Proof

2024-07-15 01:48:07 Source: Champu Consulting Visits:0

1. Argumentation Description

According to the change information of the Industrial and Commercial Bureau, Jiaxing Shuford Electric Bed Co., Ltd. completed the shareholding system transformation in 2016 and officially changed its name to Qisheng Technology Co., Ltd. Therefore, the subsequent demonstration will regard "Kirson Technology" and "Shuford" as the same company. Based on this situation, Shangpu Consulting will draw the conclusion that "Shuford Smart Bed is leading in sales" according to the sales situation of Qisheng Technology Smart Bed.

2. argumentation method

Based on the general knowledge of the industry, it is demonstrated that a company's product sales are leading, that is, it is demonstrated that the company ranks in the top three smart bed markets in North America, Asia-Pacific, and Europe.

Therefore, Champ Consulting obtained the annual sales data of the smart bed in North America, Asia Pacific and Europe in 2021, compared with the sales data of Qisheng Technology Smart Bed in 2021, and calculated the market share of Qisheng Technology. If the market share of Qisheng Technology is in the top three, it can be said that "Shuford smart bed sales lead".

Introduction of (I) Enterprises

Founded in 2005, Qisheng Technology Co., Ltd. is headquartered in Jiaxing, Zhejiang Province. It is a professional R & D, manufacturing and sales enterprise of intelligent bedroom furniture. It is a global multinational enterprise dedicated to healthy sleep intelligent technology and big data application. It is also one of the largest intelligent electric bed manufacturers in the world. The company's main products are intelligent electric bed and its supporting products, which are exported to the United States, Canada, Australia, Russia, Japan and other countries. At present, the company mainly provides ODM business of electric beds, and its main customers are Shuda Simmons (SSB), Tepple Silian (TSI), etc. In addition, the company has its own brands such as Ergomotion, Shuford, Sophiel, Dawn House, Love Rest assured, Visco sponge, etc.

According to the change information of the Administration for Industry and Commerce, on December 29, 2016, the name of the company was changed from "Jiaxing Shuford Electric Bed Co., Ltd." to "Qisheng Technology Co., Ltd". Therefore, "Qisheng Technology" and "Shuford" are actually the same company.

argumentation process

1. North American market

Qisheng Technology Smart Bed has a market share of 30.4 percent in North America, ranking first. Lien school, magic, Lufu bedding, Shuda city accounted for 27.2 percent, 12.0 percent, 10.2 percent, 8.7 percent, the market share of the top five brands accounted for about 88.5 percent of the North American smart bed market.

2. Asia-Pacific market

Lufu bedding smart bed in the Asia-Pacific market accounted for 20.4 percent, ranking first, Qisheng Technology Smart Bed in the Asia-Pacific market accounted for 10.3 percent, ranking second. Lienpai, Meiya and Shuda accounted for 9.6 percent, 7.4 percent and 4.3 percent, respectively, and the top five brands accounted for about 52.0 percent of the Asia-Pacific smart bed market.

3. European market

Lufu bedding and Lienpai smart beds accounted for 15.6 (first) and 13.5 (second) of the European market, respectively. Qisheng Technology Smart Bed has a market share of 6.5 per cent in Europe, ranking third. Shuda, magic song market share of 5.2 percent, 4.3 percent, the market share of the top five brands accounted for about 45.1 percent of the European smart bed market.

3. Summary

Qisheng Technology's smart bed products have a market share of about 30.4 per cent in North America, ranking first; 10.3 per cent in the Asia-Pacific market, ranking second; and 6.5 per cent in Europe, ranking third; and it can be concluded that "Shuford's smart bed is leading in sales.

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