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2024-07-15 02:20:02 Source: Champu Consulting Visits:0
Project background:
A transmission parts manufacturing company is a professional manufacturer of high-end transmission parts in the fields of automobiles, construction machinery, wind power, etc. It has multiple production bases and R & D centers, and its products are sold at home and abroad. In recent years, the company has faced multiple challenges such as intensified market competition, increased demand for technological innovation, and serious brain drain. It needs to improve the professional skills, innovation capabilities and teamwork capabilities of employees to maintain product quality and market advantages.
Customer pain points:
The enterprise lacks systematic training programs and professional training teachers, and it is difficult to improve the professional quality and service level of employees. At the same time, the organizational structure and processes of the enterprise are more complex, and there are deficiencies in internal communication and collaboration, which affect the efficiency and innovation of the enterprise.
Project purpose:
In 2023, Shangpu Consulting was commissioned by the company to provide customized training programs to help the company establish a customer-centric innovation culture, enhance the innovation awareness and ability of employees, and cultivate marketing professionals. Optimize organizational structure and processes, enhance internal communication and collaboration.
Research object:
The research objects of the project include senior managers, middle managers, technical personnel, marketing personnel, production personnel, etc., totaling about 200 people.
Project Content:
The content of the project includes the following aspects:
Research and analysis: Shangpu Consulting Company conducted a comprehensive research and analysis on the current situation, problems and needs of the enterprise through questionnaire survey, in-depth interview, on-site observation and other methods, and formed a detailed research report.
Training design: According to the research results and customer needs, Shangpu Consulting Company has designed a set of training programs that meet its characteristics and objectives, including training objectives, training content, training methods, training time, training evaluation, etc.
Training implementation: Shangpu Consulting Company has sent a professional training team to provide targeted training for all kinds of employees of the enterprise by combining online and offline. The training content covers market research methods and skills, product innovation and development, marketing strategies and skills, organizational structure and process optimization, team building and collaboration.
Training evaluation: Shangpu Consulting Company has conducted a comprehensive evaluation of the training effect through examinations, questionnaires, feedback, etc., and put forward improvement suggestions and follow-up plans.
Project Value:
The project brings the following value to the enterprise:
It improves the professional skills and innovation ability of employees, and enhances their self-confidence and professional quality.
Helped the company to develop a variety of new products that meet market needs and customer preferences, and improved product competitiveness and market share.
The organizational structure and processes of the enterprise are optimized, the efficiency and flexibility of the enterprise are improved, and the operating costs and risks are reduced.
It enhances the internal communication and collaboration of the enterprise, enhances the cohesion and innovation of the enterprise, and shapes a good corporate culture and brand image.
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