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Car Navigation Market Research Project Case

2024-07-15 00:42:54 Source: Champ Consulting Visits:0

Customer pain points:

With the development of intelligence, networking and new energy in the automobile industry, the demand and functions of on-board navigation systems are constantly upgrading, not only to provide reasonable travel paths based on dynamic information of trunk road networks, but also to improve vehicle networking driving experience and driving safety based on location big data, and to plan charging strategies for new energy vehicles based on remaining power and road condition information. At the same time, car navigation systems are also facing competition and challenges from Internet maps, mobile navigation, and autonomous driving. Therefore, customers need to understand the current situation, trends, opportunities and risks of the car navigation market, as well as their own competitiveness and advantages in the market.

Project purpose:

This project aims to provide customers with a comprehensive, in-depth and objective car navigation market research report, including the following:

In-vehicle navigation market size, structure, growth rate, forecast, etc;

In-vehicle navigation market segments (such as front-mounted, rear-mounted,OEMetc.) analysis;

Analysis of the main drivers and constraints of the car navigation market;

Analysis of the main technology trends and innovations in the car navigation market;

Analysis of major competitors in the car navigation market, including product characteristics, market share, advantages and disadvantages, etc;

Analysis of major customer needs and preferences in the car navigation market;

Analysis of the main business models and profitability of the car navigation market;

Analysis of major opportunities and risks in the car navigation market;

Customer positioning and strategy recommendations in the car navigation market.

Research object:

This project uses a variety of research methods, including literature collection, expert interviews, user questionnaires, etc., involving the following research objects:

Vehicle navigation system manufacturers (such as four-dimensional map new, Gaud map, etc.);

Automobile manufacturers (such as Toyota, Volkswagen, etc.);

Navigation equipment suppliers (e. g. Botek, etc.);

Map makers (suchHEREetc.);

Industry associations and experts (such as China Automotive Engineering Society, etc.);

Consumers (e. g., car users who have purchased or used in-vehicle navigation systems).

Project Content:

The project is carried out according to the following steps:

Determine research objectives, scope, methods and plans;

Collect and organize relevant literature and network information;

Design and implement expert interviews and user questionnaires;

Analyze and organize survey data and results;

Write and submit the in-vehicle navigation market research report.

Project Value:

This project provides the following value to the customer:

Help customers fully understand the current situation, trends, opportunities and risks of the car navigation market, and provide a basis for their strategic decisions;

Help customers to deeply analyze the competition pattern of the car navigation market and provide reference for them to enhance their competitiveness and advantages;

Help customers master the technical trends and innovations of the car navigation market, and provide guidance for their product development and innovation;

Help customers understand the needs and preferences of customers in the car navigation market, and provide them with products and services that are more in line with users' expectations;

Help customers explore the business model and profitability of the car navigation market, and increase their revenue sources and profit margins.




User evaluation

Champu Consulting-Market Research & Consulting China Pioneer

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Service advantages
More than 20 years of focus on the Chinese market consulting, won the user recognition, user satisfaction reached more than 96%, the following is part of the user praise
  • Focus on production and research

    15 Year

    Champ Consulting has been established for 15 years.

    48 Intellectual Property Rights

    Independent methodology

    80% of the information comes from first-hand research.

  • massive data

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    Have a 300 team of professional consultants

    Practical operation and management experience of top enterprises

    88% of members have international PMP certificates

  • Intellectual Property

    48 Item

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    Industry Big Data Platform

Customer Evaluation
More than 20 years of focus on the Chinese market consulting, won the user recognition, user satisfaction reached more than 96%, the following is part of the user praise

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