Project Background

Geomagnetic vehicle detector is a kind of intelligent device that uses geomagnetic sensor to sense the parking state of vehicles, which is widely used in intelligent parking, traffic monitoring, fire passage and other fields. With the increasing problems of urban traffic congestion and parking difficulties, the market demand for geomagnetic vehicle detectors is growing. According to the market research analysis and investment strategy consultation report of China's geomagnetic vehicle detector industry from 2023 to 2029 released by the market research online network, the market size of China's geomagnetic vehicle detector industry will be 20 billion yuan in 2018 and is expected to reach 40 billion yuan in 2019. From 2020 to 2025, the market scale of China's geomagnetic vehicle detector industry will continue to expand, and it is expected to reach more than 100 billion yuan in 2025.

NB-IoT is a low-power wide-area Internet of Things technology based on cellular network, which has the characteristics of wide coverage, stable connection, low cost, safety and reliability, and is suitable for large-scale Internet of Things applications. The combination of NB-IoT technology and geomagnetic vehicle detector can achieve more efficient data transmission and management, improve the performance and reliability of geomagnetic vehicle detector, reduce operation and maintenance costs, and enhance user experience.

Shangpu Consulting Company is a company specializing in market research and consulting services. It has many years of industry experience and professional team to provide customers with customized solutions. The clients of Shangpu Consulting Company include government agencies, enterprises, social organizations and other subjects.

Customer pain points

The customer of Shangpu Consulting Company is an enterprise specializing in the production and sales of geomagnetic vehicle detectors. The enterprise has a certain share in the domestic market, but is facing fierce competition and challenges of market changes. The main pain points of customers are the following:

-Lack of in-depth understanding and application of NB-IoT technology, unable to grasp the trends and opportunities of technological development, and unable to provide competitive products and services.

-Lack of comprehensive and accurate analysis of market demand and user behavior, unable to formulate effective market strategies and marketing plans, unable to expand market share and increase brand awareness.

-Lack of systematic and meticulous research on the industry environment and competitors, unable to grasp the direction and laws of industry development, unable to formulate reasonable development plans and goals, and unable to respond to market risks and competitive pressures.

Project Purpose

In order to help customers solve the above pain points, Shangpu Consulting Company has undertaken the market research project of geomagnetic vehicle detector based on NB-IoT technology entrusted by customers, aiming to provide customers with the following services:

-Through in-depth study of the principles, characteristics, application scenarios, development status and future trends of NB-IoT technology, we provide customers with professional knowledge and guidance on NB-IoT technology, help customers improve their technical level and innovation ability, and optimize product design and service mode.

-Through extensive collection and analysis of market data and user information, we provide customers with comprehensive and detailed reports on the scale, structure, distribution, demand, and forecast of the geomagnetic vehicle detector market, helping customers understand market conditions and user needs, and formulate effective Market strategy and marketing plan.

-By systematically combing and evaluating the industry environment and the situation of competitors, we provide customers with in-depth and detailed analysis of the direction, laws, opportunities, threats and other aspects of the industry development, help customers determine their own strengths and weaknesses, formulate reasonable development plans and goals, and deal with market risks and competitive pressures.

Research object

The research objects of this project mainly include the following categories:

-Potential and existing users of geomagnetic vehicle detectors, including government departments, parking lot operators, traffic management departments, fire departments and other institutions and organizations, as well as individual users. The number of research objects is 1000, distributed throughout the country, covering different industries, sizes, types and needs.

-Production and sales enterprises of geomagnetic vehicle detectors, including major manufacturers and agents at home and abroad, as well as related technology providers and service providers. The number of survey subjects was 100, distributed throughout the country, covering different sizes, brands, products and services.

-Geomagnetic vehicle detector related experts and scholars, including professionals and researchers engaged in NB-IoT technology, geomagnetic detection technology, intelligent parking, traffic monitoring and other fields. The number of research objects is 20, distributed throughout the country, covering different institutions, fields and levels.

Project Content

The main contents of this project include the following aspects:

-Research methods: using literature analysis, market research, in-depth interviews, case analysis and other methods, combined with quantitative and qualitative analysis methods, to collect and process all kinds of data and information, the formation of systematic and complete research results.

-Research content: around the purpose of the project, respectively, from the NB-IoT technology, geomagnetic vehicle detector market, industry environment and competitors and other four aspects of research, the specific content is as follows: