Project BackgroundAgriculture, forestry, animal husbandry and fishing is an important part of China's economy and an important foundation of China's national economy. In recent years, my country has continued to promote the construction of modern agriculture, forestry, animal husbandry and fishery, and vigorously adjusted the structure of agriculture, forestry, animal husbandry and fishery. The intensification, scale and industrialization of agriculture, forestry, animal husbandry and fishery production have developed rapidly. However, agriculture, forestry, animal husbandry and fishery are weak industries and weak links in the national economy. Although the proportion of agriculture, forestry, animal husbandry and fishery in the national economy will decline in the future, based on the great strategic significance of agriculture, forestry, animal husbandry and fishery to the overall economic and social development and the current situation of agriculture, forestry, animal husbandry and fishery development, the basic position of agriculture, forestry, animal husbandry and fishery must be strengthened. Therefore, the market research of agriculture, forestry, animal husbandry and fishery industry is of great significance and value, which can provide scientific basis and guidance for the development of the industry.

Customer pain points: An agriculture, forestry, animal husbandry and fishery group is a leading enterprise in my country's agriculture, forestry, animal husbandry and fishery industry, involving agriculture, forestry, animal husbandry, fishery and other fields. It has multiple brands and products, and its business covers all parts of the country. The group has a high reputation and influence in the industry, but it also faces fierce market competition and complex market environment. The group hopes to fully understand the market status and future trends of the agriculture, forestry, animal husbandry and fishery industry, find out its own advantages and disadvantages, analyze its own opportunities and threats, formulate reasonable strategic planning and marketing strategies, and enhance its market competitiveness and profitability. The group lacks a professional market research team and resources to conduct effective market research on its own, so it needs to find a professional market research organization to provide it with a comprehensive industry analysis report and targeted development recommendations.

Project Purpose: The purpose of this project is to provide customers with market research services in the agriculture, forestry, animal husbandry and fishery industries, including the following aspects:

To understand the basic situation of agriculture, forestry, animal husbandry and fishery industry, such as market scale, market share, market structure, market demand and market supply;

Analysis of key factors such as market competition, market risks, and market opportunities in the agriculture, forestry, animal husbandry and fishery industries;

Forecast the development trend, development direction, development potential and other future scenarios of agriculture, forestry, animal husbandry and fishery industry;

To provide advice and guidance on strategic planning and marketing strategies for the agriculture, forestry, animal husbandry and fisheries industry.

Research object: The research objects of this project mainly include the following categories:

Government departments and industry associations related to agriculture, forestry, animal husbandry and fishery;

Enterprises and institutions related to production, processing, sales and service of agriculture, forestry, animal husbandry and fishery;

Experts, scholars and media related to agriculture, forestry, animal husbandry and fishery;

Consumers, users, partners, etc. related to agriculture, forestry, animal husbandry and fishery.

The project investigated more than 1000 enterprises and institutions related to agriculture, forestry, animal husbandry and fishery, including:

Government departments and industry associations: 20;

Production enterprises: 300;

Processing enterprises: 200;

Sales enterprises: 200;

Service enterprises: 100;

Experts, scholars, media: 100;

Consumers, users, partners: 80.

Project Content: The project content of this project mainly includes the following aspects:

Literature review: collect and sort out the relevant policies and regulations, industry standards, industry reports, academic papers, news reports and other literature materials of agriculture, forestry, animal husbandry and fishery industry, and analyze the development process, development status and development problems of agriculture, forestry, animal husbandry and fishery industry;

Expert interviews: Invite and interview experts, scholars, media, etc. related to the agriculture, forestry, animal husbandry and fishery industry through telephone, email, video, etc., to understand their views, evaluations, and suggestions on the agriculture, forestry, animal husbandry and fishery industry;

Questionnaire survey: Through the Internet, email, WeChat, etc., issue and collect questionnaires to enterprises and institutions, consumers, users, and partners related to the agriculture, forestry, animal husbandry and fishery industry to collect their cognition, satisfaction, Demand, willingness, etc;

Data analysis: collate, summarize, analyze and interpret the collected literature, network information, interview records and questionnaire data, and use statistics, economics, management and other methods to quantitatively and qualitatively evaluate and predict the market competition, market risk and market opportunity of agriculture, forestry, animal husbandry and fishery industry;

Report writing: According to the results of data analysis, write a market research report on agriculture, forestry, animal husbandry and fishery industry, including the report cover, report catalog, report summary, report body, report appendix and other parts, the report body mainly includes the following chapters:

The first chapter: agriculture, forestry, animal husbandry and fishery industry overview, introduces the definition of agriculture, forestry, animal husbandry and fishery industry, classification, characteristics, development process, etc;

Chapter II: Analysis of the current market situation of the agriculture, forestry, animal husbandry and fishery industry, analysis of the market size, market share, market structure, market demand, market supply and other basic information of the agriculture, forestry, animal husbandry and fishery industry;

Chapter III: Analysis of market competition in the agriculture, forestry, animal husbandry and fishery industry, analyzing the market competition pattern, market competitiveness, market competition strategy and other key factors of the agriculture, forestry, animal husbandry and fishery industry;

Chapter 4: Analysis of market risk in the agriculture, forestry, animal husbandry and fishery industry, analyzing the source of market risk, the degree of market risk, market risk response and other important issues in the agriculture, forestry, animal husbandry and fishery industry;

Chapter 5: Analysis of market opportunities in the agriculture, forestry, animal husbandry and fishery industry, analyzing the types of market opportunities, market opportunity conditions, market opportunity assessment and other core content of the agriculture, forestry, animal husbandry and fishery industry;

Chapter 6: Analysis of the development trend of the agriculture, forestry, animal husbandry and fishery industry, analysis of the development trend, development direction, development potential and other future scenarios of the agriculture, forestry, animal husbandry and fishery industry;

Chapter 7: strategic planning and marketing strategy suggestions for agriculture, forestry, animal husbandry and fishery industry, according to the market status, market competition, market risks, market opportunities, development trends, etc., to provide customers with strategic planning and marketing strategy suggestions and guidance for the agriculture, forestry, animal husbandry and fishery industry, including strategic objectives, strategic path, strategic measures, marketing objectives, marketing mix, marketing implementation and so on.

Project Value: This project provides customers with market research services in the agriculture, forestry, animal husbandry and fishery industries, with the following values:

It provides customers with comprehensive, in-depth and systematic market analysis reports of agriculture, forestry, animal husbandry and fishery industry, helps customers understand the development status and future trends of the industry, and provides strong support for customers to formulate reasonable strategic planning and marketing strategies;

Provide customers with advice and guidance on strategic planning and marketing strategies for the agriculture, forestry, animal husbandry and fishery industry, help customers find out their own strengths and weaknesses, analyze their own opportunities and threats, formulate reasonable strategic objectives and marketing mix, and enhance their market competitiveness and profitability;

Provide customers with market opportunity analysis of agriculture, forestry, animal husbandry and fishery industry, help customers find and grasp market opportunities in the industry, expand and innovate their business scope and product lines, and increase their market share and brand influence;

It provides customers with market risk analysis of agriculture, forestry, animal husbandry and fishery industry, helps customers identify and avoid market risks in the industry, establishes and improves their own risk management system and emergency plan, and reduces their own risk losses and crisis impact.