Project background:

A well-known domestic auto parts company (hereinafter referred to as the customer) plans to make strategic investments in the automotive seat industry, seeking high-quality target companies for mergers and acquisitions or cooperation. By investing in the automotive seat industry, the customer hopes to enhance its competitiveness in the automotive interior field, expand its product line and market share, and enhance its brand influence and profitability.

Customer pain points:

Customers lack in-depth understanding and professional research in the automotive seat industry, do not know the industry's market size, growth trends, competitive landscape, technical level, profit model and other key information, and are not familiar with the industry's main participants, advantageous resources, risk factors and other important content. Clients need a professional consulting firm to provide them with comprehensive industry research and target enterprise screening to help them formulate reasonable investment strategies and due diligence programs.

Project purpose:

The purpose of this project is to provide the following services to customers:

Conduct in-depth market research on the automotive seating industry, including market size, growth rate, market structure, market segmentation, market drivers, market constraints, market opportunities, etc;

Conduct detailed competitive research on the automotive seat industry, including competitive landscape, competitive strategies, competitive advantages, competitive disadvantages, competitive barriers, etc;

Conduct comprehensive technical research on the automotive seat industry, including technology development history, technology innovation trend, technology application field, technical standard specification, etc;

Conduct accurate profit research on the car seat industry, including profit model, profit level, profit source, profit risk, etc;

According to the customer's investment needs and standards, the car seat industry to carry out systematic target enterprise screening, including screening methods, screening indicators, screening results, etc;

According to the selected target enterprises, to provide customers with professional due diligence services, including due diligence scope, due diligence content, due diligence method, due diligence report, etc.

Research object:

The research objects of this project mainly include the following two categories:

Relevant institutions and experts in the automotive seat industry, such as industry associations, government departments, research institutions, media organizations, industry consultants, etc;

Key players and potential target companies in the automotive seat industry, such as automotive seat manufacturers, suppliers, distributors, customers, etc.

Project Content:

The main contents of this project are as follows:

Market research: Quantify and forecast the market size and growth trend of the automotive seat industry by collecting and collating various public and non-public data, and conduct qualitative and quantitative research on market structure and segmentation to reveal market characteristics and changing rules, and identify market drivers and constraints, as well as market opportunities and challenges;

Competitive research: describe and evaluate the competitive landscape of the car seat industry by collecting and sorting out various public and non-public data, and conduct in-depth analysis of the main competitors, including their competitive strategies, competitive advantages, competitive disadvantages, and competition Barriers, etc., and predict and judge the competitive situation and trends of the industry;

Technical research: through the collection and collation of various public and non-public data, review and summarize the technological development process of the automobile seat industry, and track and investigate the trend of technological innovation, including its technical direction, technical level, technical application fields, etc., and sort out and interpret the technical standards and specifications;

Profitability research: through the collection and collation of various public and non-public data, the identification and classification of profitability models in the automotive seating industry, and the measurement and comparison of profitability levels, and the investigation and evaluation of profitability sources, and the identification and evaluation of profitability risks;

Target enterprise screening: according to the customer's investment needs and standards, design reasonable screening methods and index system, and use a variety of tools and methods, such as SWOT research, PEST research, financial research, strategic research, etc., to comprehensively evaluate and sort the main participants in the car seat industry, and select the target enterprises that meet the customer's requirements, and provide detailed screening process and results;

To provide professional due diligence services to customers according to the selected target enterprises, including determining the scope of due diligence, formulating due diligence plans, collecting due diligence data, implementing due diligence work, and writing due diligence reports. The content of due diligence covers the strategy, finance, law, taxation, operation, human resources, market, technology and other aspects of the target enterprise. The due diligence methods include desktop research, on-site interviews, data research, risk assessment and so on. The due diligence report includes the basic situation, advantages and disadvantages, opportunities and threats, risks and suggestions of the target enterprise.

Project Value:

This project provides the following value to the customer:

To provide customers with a comprehensive and in-depth car seat industry research, to help customers understand the industry's market status and future development trends, as well as the industry's competitive environment and technological progress, for customers to make investment decisions to provide a strong data support and professional research recommendations;

It provides customers with accurate and effective target enterprise screening, helps customers find the most suitable target enterprise for their investment needs and standards from many car seat enterprises, and provides customers with detailed screening basis and process, which saves time and cost for customers and improves investment efficiency;

It provides customers with professional and comprehensive due diligence services to help them fully understand the strength and potential of the target enterprise, as well as the risks and problems of the target enterprise, and provides customers with targeted solutions and improvement suggestions to reduce investment risks and increase investment returns.