Project Background

Floor paint is a coating on the ground, with beautiful, wear-resistant, dustproof, non-slip and other functions, widely used in industrial plants, garages, schools, runways, courts, hospitals, airports and other facilities. With the expansion of industrial, commercial and civil home and other areas of demand, the rapid rise of the floor paint market and unstoppable. At present, China's floor paint market size of about230Billion yuan, is expected to reach the next five years.500Billions of dollars.

A floor paint manufacturer (hereinafter referred to as the customer) is a professional floor paint research and development, production and sales of enterprises, with a number of brands and series of products, covering the epoxy floor paint, polyurethane floor paint, water-based floor paint and other market segments. Customers in the industry has a high visibility and influence, product quality and service has been widely recognized.

Customer pain points

In the process of operation, customers are faced with the following problems:

-Customers need to conduct transactions with multiple upstream and downstream partners, involving a large amount of payment and accounts, and need to know the credit status of partners in time to prevent risks and ensure the safety of funds.

-Customers need to apply for loans or guarantees from banks and other financial institutions, and need to provide complete and true corporate credit reports to prove their repayment ability and reputation.

-Customers need to participate in government or large enterprises bidding projects, need to provide relevant corporate credit certificates, to demonstrate their strength and qualifications.

-Customers need to analyze and evaluate their own business conditions, find out the advantages and disadvantages, and formulate reasonable development strategies and goals.

Project Purpose

20236In January, in order to solve the customer's pain point problem, Shangpu Consulting Company (hereinafter referred to as Shangpu) was entrusted by the customer to carry out the enterprise credit reporting project. The aim of the project is:

-Provide customers with comprehensive, accurate and timely corporate credit reports, including basic corporate information, financial status, operating status, credit rating, risk tips, etc.

-Provide professional credit management advice and solutions to help customers optimize credit management processes, improve credit management efficiency and reduce credit management costs.

-Provide customers with regular credit monitoring services, update corporate credit reports in a timely manner, monitor the credit changes of enterprises and partners, and warn of potential risks.

-Provide customers with industry and market analysis reports, help customers understand the industry development trend and market competition pattern, and formulate reasonable development strategies and goals.

Research object

In order to ensure the quality and effect of the project, Champ has carried out sufficient research and preparation before carrying out the project, including:

-In-depth communication and communication with customers, understand customers' needs and expectations, clarify the objectives and scope of the project, and formulate project plans and programs.

-Collect and organize relevant information provided by customers, including enterprise registration information, organizational structure, business scope, main products, partners, etc.

-Obtain the credit information of customers and their partners through public channels, including industrial and commercial registration, tax registration, administrative licensing, administrative penalties, judicial decisions, and untrustworthy persons subject to enforcement.

-Obtain financial information about customers and their partners through third-party institutions, including balance sheets, profit statements, cash flow statements, etc.

-Obtain business information of customers and their partners through market research, including sales, market share, customer satisfaction, brand awareness, etc.

-Get credit ratings of customers and their partners through expert interviews, including credit ratings, credit scores, credit risk, etc.

Based on the content and scope of the survey, Champ identified the following subjects:

-The customer itself

-The customer's main upstream supplier (10home)

-The customer's main downstream customers (10home)

-The main competitors in the customer's industry (5home)

Project Content

According to the research results, Champu provides the following project contents for customers:

-Corporate Credit Report: The report provides customers with comprehensive, accurate and timely corporate credit information, including the following parts:

-Basic information of the enterprise: This section introduces the customer's basic information such as enterprise name, registration number, legal representative, registered capital, date of establishment, term of operation, business address, business scope, etc.

-Financial position: This section shows the customer's financial statements, including balance sheet, profit statement, cash flow statement, etc., and analyzes the customer's financial indicators, such as asset-liability ratio, current ratio, profit margin, etc.

-Business status: This section shows the customer's business data, including sales, market share, customer satisfaction, brand awareness, etc., and evaluates the customer's business ability and efficiency, such as sales growth rate, market share, customer loyalty, etc.

-Credit rating: This section shows the customer's credit rating results, including credit rating, credit score, credit risk, etc., and explains the customer's credit level and reputation, such as credit strengths and weaknesses, credit recommendations and measures.

-Risk Warning: This section shows the risk factors that exist or may exist for customers, including business registration risk, tax registration risk, administrative license risk, administrative penalty risk, judicial decision risk, risk of breach of trust, etc., and describes and analyzes each risk.

-Professional credit management advice and solutions: This section provides customers with professional credit management advice and solutions, including the following aspects:

-Optimize the credit management process: This department provides customers with suggestions on optimizing the credit management process, such as establishing a sound credit management system and norms, formulating reasonable credit standards and credit lines, establishing effective credit approval and monitoring mechanisms, and strengthening credit risk prevention and response measures.

-Improve credit management efficiency: This section provides customers with suggestions to improve credit management efficiency, such as using information technology and big data platforms to achieve rapid access, integration and analysis of credit information, improve the timeliness and accuracy of credit information, and reduce Labor costs and error rates.

-Reduce credit management costs: This section provides customers with suggestions to reduce credit management costs, such as optimizing the allocation of credit management resources, rationally allocating credit management personnel and responsibilities, improving the professionalism and ability of credit management personnel, and reducing unnecessary credit Management activities and waste.

-Regular credit monitoring services: This department provides customers with regular credit monitoring services, including the following aspects:

-Update the enterprise credit report: This part is to update the enterprise credit report regularly by the customer, according to the customer's needs and situation, choose the appropriate update cycle and method, and timely reflect the latest credit information changes of the customer and its partners.

-Monitoring the credit changes of enterprises and partners: this part monitors the credit changes of enterprises and their partners for customers, and timely discovers the credit changes of enterprises and their partners through data comparison, trend analysis, anomaly detection and other methods, such as the improvement or decline of credit level and the increase or decrease of credit risk.

-Early warning of potential risks: This part is to warn customers of potential risks, set reasonable risk warning thresholds and indicators according to customers' risk appetite and tolerance, report the potential risks found to customers in a timely manner, and provide corresponding risk response suggestions and measures.

-Industry and Market Analysis Report: This section provides customers with industry and market analysis reports, including the following aspects:

-Industry development trend: This part analyzes the development trend of floor paint industry for customers, including industry scale, growth rate, structure, competition, innovation, etc., and reviews the opportunities and challenges of industry development.

-Market competition pattern: This part analyzes the competition pattern of the floor paint market for customers, including market demand, supply, consumption, price, channels, etc., and interprets the characteristics and laws of market competition.

-Development strategy and objectives: this department has formulated reasonable development strategies and objectives for customers, and determines the positioning and direction of customers in the industry and market according to the customer's strength, advantages, shortcomings, vision and other factors, and formulates corresponding development goals and plans.

Project Value

After providing customers with corporate credit reporting projects, Champs brings the following values to customers:

-Improve the credit level and reputation of customers and their partners, enhance the competitiveness and influence of customers in the industry and market, and expand more cooperation opportunities and resources for customers.

-Reduce the credit risk and loss of customers and their partners, protect the safety and interests of customers' funds, and provide customers with a more stable and sustainable development environment.

-Improve the customer's credit management level and effect, optimize the customer's credit management process and resources, improve the customer's credit management efficiency and cost, and save time and money for customers.

-Enhance the customer's industry and market analysis capabilities, provide customers with more industry and market information and insights, develop more reasonable and effective development strategies and goals for customers, and achieve faster and higher-quality development for customers.