Project background:

a certainLEDLighting enterprise is a professionalLEDLighting product research and development, production, sales and service of high-tech enterprises, with a number of national patents and independent intellectual property rights, products are widely used in industry, commerce, home, public facilities and other fields. The company has developed rapidly in recent years and its market share has been increasing, but it is also facing fierce competition and financial pressure.

Customer pain points:

In order to expand its market share, the company needs to cooperate with a number of banks and financial institutions to obtain more financing channels and credit support. However, due to the lack of an effective credit management system, the enterprise is unable to provide its own credit information to the outside in a timely, accurate and comprehensive manner, resulting in difficulties in applying for loans, guarantees, factoring and other business, unable to obtain lower interest rates and higher credit lines, affecting its operational efficiency and development potential.

Project purpose:

The enterprise entrusts Shangpu Consulting Company to provide credit reporting business for it, aiming to conduct a comprehensive, objective and fair credit assessment through a professional third-party organization to form an authoritative, reliable and standardized enterprise credit report.1In order to show its good credit status to the outside world, improve its credibility and competitiveness in the financial market, and reduce its financing costs and risks.

Research object:

The research objects of the project mainly include the following categories:

The enterprise itself, including its basic information, financial situation, business situation, development strategy, etc;

The enterprise belongs to the industry, including industry overview, market size, competitive landscape, development trends, etc;

The main customers, suppliers, partners and other related parties of the enterprise, including its basic information, credit status, transaction status, etc;

The laws, regulations, policy environment and other external factors involved in the enterprise, including its impact and constraints on the business activities of the enterprise.

The number of research objects shall be determined according to the actual situation, but the adequacy and validity of the research data shall be guaranteed.

Project Content:

The main contents of the project include the following aspects:

Collect and verify the relevant data and information of the research object, including financial data, business data, market data, etc;

Analyze and evaluate the credit risk and credit level of the research object, including financial risk, business risk, market risk, etc;

To synthesize and determine the credit rating of the enterprise, including the classification and definition of credit rating, rating methods and procedures, rating standards and basis, etc;

Prepare and issue the credit report of the enterprise, including the structure and content of the report, the format and style of the report, the disclosure and use of the report, etc.

Project Value:

The main value of the project is reflected in the following aspects:

It provides the enterprise with an authoritative, reliable and standardized enterprise credit report, which helps the enterprise to show its good credit status to the outside, improve its reputation and competitiveness in the financial market, and reduce its financing costs and risks;

It provides a comprehensive, objective and fair credit assessment for the enterprise, which helps the enterprise to understand its own advantages and disadvantages, find and improve its own credit management problems, and improve its credit management level and ability;

It provides a professional, systematic and in-depth credit analysis for the enterprise, which helps the enterprise to grasp the development trend and market dynamics of the industry, understand its position and competitiveness in the industry, and formulate and adjust its own development strategy and business decision-making;

It provides an opportunity for Shangpu Consulting to demonstrate its professional level and service capabilities, enhance its brand influence and market share in the field of credit rating, and bring good goodwill and income to it.