1. what is brand sales certification?

Brand sales certification is a service that objectively evaluates and fairly proves the sales, market share, customer satisfaction and other indicators of the brand through a third-party organization. The purpose of brand sales certification is to let consumers, partners, investors and other parties understand and trust the strength and value of the brand.

The object of brand sales certification can be a product, a series, a category, or an overall brand. The scope of brand sales certification can be a region, a country or a global market. The cycle of brand sales certification can be one month, one quarter or one year.

What is the value of 2. brand sales certification?

Brand sales certification has the following aspects of value:

Enhance reputation: brand sales certification can show the strength and achievements of the brand to the outside world, increase consumers' trust and love of the brand, and improve the reputation and image of the brand.

Enhance competitiveness: brand sales certification can highlight the advantages and position of the brand in the market, form differentiation and superiority with competitors, and increase the attractiveness and influence of the brand.

Market expansion: Brand sales certification can help brands enter new markets or expand existing markets, and attract more potential customers and partners by demonstrating the performance of the brand in different regions or different market segments.

Optimize marketing strategy: Brand sales certification can provide valuable market data and analysis for brands, help brands understand market needs, changes and trends, and adjust and optimize brand positioning, products, prices, channels, promotions and other marketing elements.

What is the process of 3. brand sales certification?

The process of brand sales certification generally includes the following steps:

Application: The brand applies for brand sales certification to a third-party organization, specifying the object, scope and cycle of the certification, as well as the purpose and expectation of the certification.

Signing: The third-party organization signs a contract with the brand party for brand sales certification, determining the cost, time, method and standard of certification, as well as the rights and obligations of both parties.

Research: According to the requirements of the contract, the third-party organization adopts appropriate methods and tools to conduct comprehensive and in-depth research and collection of brand sales, market share, customer satisfaction and other indicators.

Analysis: Third-party organizations clean, organize, analyze and interpret the data obtained from the survey to form a report on brand sales certification, including the results, basis, significance and recommendations of the certification.

Release: The third-party organization and the brand side jointly release the report of brand sales certification, and publicize and promote the content and value of brand sales certification to the public through various media and channels.

Follow-up: third-party organizations maintain communication and contact with the brand, evaluate and improve the effect of brand sales certification according to market feedback and changes, and prepare for the next certification.

What are the cases of brand sales certification in 4?

The following are some of the specific cases of Champ Consulting Services clients:

A well-known home appliance brand: The brand has applied for annual sales certification of air-conditioning products in the Chinese market. Through online and offline multi-channel and multi-dimensional research, Shangpu Consulting has proved that the brand's air-conditioning products occupy the first market share in the Chinese market, and its customer satisfaction is also higher than average. The brand used this certification result to carry out extensive publicity in major media, and affixed the certification mark issued by Champ Consulting on the product packaging. This measure has effectively enhanced the brand's reputation and status in the eyes of consumers, and increased the sales and market share of the brand's air-conditioning products.

An emerging mobile phone brand: The brand has applied for quarterly sales certification for smartphone products in the Southeast Asian market. Through web crawlers, social media analysis, questionnaire surveys and other methods, Shangpu Consulting has proved that the brand's smartphone products have achieved rapid growth in the Southeast Asian market and have a good performance in user reputation. With this certification result, the brand has carried out a large-scale promotion in the Southeast Asian market, and displayed the certification report provided by Champ Consulting on the product page. This move has effectively enhanced the brand's competitiveness and influence in the Southeast Asian market and attracted more potential users and partners.

An international cosmetic brand: The brand has applied for monthly sales certification for skin care products in the global market. Through retailers, distributors, e-commerce platforms and other channels around the world, Shangpu Consulting has proved that the brand's skin care products have high sales and market share in the global market, and have high customer satisfaction in different regions and different groups of people. The brand used this certification result to conduct a unified marketing campaign on a global scale, and highlighted the certification data and evaluation provided by Champ Consulting in the product promotion. This move has effectively expanded the brand's coverage and popularity in the global market, and increased the loyal users and recommendation rate of the brand's skin care products.