Enterprise training refers to the planned, organized and purposeful education and training activities taken by enterprises in order to improve the knowledge, skills, attitudes and behaviors of employees in order to achieve the strategic objectives and business needs of enterprises. The purpose of enterprise training is to improve the ability and performance of employees, so as to improve the competitiveness and efficiency of enterprises. The content of enterprise training includes enterprise culture, management concept, business skills, professional quality, teamwork, innovative thinking and so on.

Consulting company refers to the organization that provides professional consulting services for enterprises, including strategic consulting, management consulting, human resources consulting, market consulting, technical consulting and other types. The purpose of consulting companies is to help enterprises solve problems, improve efficiency, optimize structure and create value. The consulting company's services include diagnostic analysis, program design, implementation counseling, and effectiveness evaluation.

There are close connections and interactions between corporate training and consulting firms. On the one hand, consulting companies are important providers and partners of enterprise training, which can provide customized, professional and systematic training programs and services for enterprises to help enterprises improve the ability and performance of employees. On the other hand, consulting companies are also important demanders and beneficiaries of corporate training. They need to improve their professional level and service quality through continuous training and learning, and maintain synchronization and leadership with the market.

With the development of science and technology and changes in the market, corporate training is also facing new challenges and opportunities. This paper analyzes the future trend of enterprise training from three aspects, namely: personalized, digital and intelligent. These trends not only reflect the needs and characteristics of employee learning, but also reflect the progress and innovation of technology. The paper also explores the roles and challenges of consulting firms in these trends, as well as strategies and recommendations for dealing with them.

1. personalization

Personalization refers to providing training content, method, rhythm and feedback suitable for each employee according to their learning characteristics, needs, interests and goals, so as to improve the effectiveness and satisfaction of training. Personalized training can stimulate employees' learning motivation and initiative, enhance employees' self-management and self-development ability, and improve employees' professional quality and career development prospects.

The personalized training trend is driven by several factors:

Diversity of employees. Differences in employees' age, gender, education, experience, position, function, industry, etc. lead to differences in employees' learning needs, styles, levels, and goals. A unified, standardized, and mandatory training method is difficult to meet the individual needs of all employees, and it is difficult to stimulate the enthusiasm of all employees.

Employee initiative. Employee learning is not only passively accept the training arranged by the enterprise, but also actively seek opportunities for self-improvement. Employees hope to be able to choose the content and method they want to learn according to their own interests and goals, master their own learning rhythm and progress, and get the feedback and support they need. Employees want to be leaders in training, not passive participants.

The development of technology. The development of technology provides more possibilities and convenience for personalized training. For example, the Internet, mobile devices, cloud computing, big data, artificial intelligence and other technologies can provide employees with more training resources, channels, platforms and tools, and can realize the characteristics of training anytime, anywhere, on-demand, on-demand, self-adaptation, and personalized customization, recommend, matching and evaluation of training.

Under the trend of personalized training, consulting companies need to play the following roles:

Personalized training for designers. Consulting companies need to design training programs and courses that meet the individual needs of each client's enterprise according to its strategic objectives, business needs, organizational characteristics, employee characteristics, etc., including training objectives, content, methods, time, place, personnel, resources, evaluation, etc. Consulting companies need to use scientific methods and tools, such as needs analysis, goal setting, curriculum development, teaching design, effect evaluation, etc., to ensure the quality and effectiveness of training.

Personalized training providers. Consulting companies need to provide training content, methods, rhythm and feedback suitable for each employee according to their learning characteristics, needs, interests and goals, so as to improve the effectiveness and satisfaction of training. Consulting companies need to use a variety of technologies and methods, such as online learning, mobile learning, micro-courses, gamification, socialization, situational, adaptive learning, intelligent recommend, instant feedback, etc., to achieve personalized and flexible training.

Personalized training facilitator. Consulting companies need to provide personalized guidance and support for each employee before, during and after training to help employees clarify learning goals, formulate learning plans, solve learning difficulties, improve learning efficiency, apply learning results, and realize learning transformation. Consulting companies need to use effective communication and influence skills, such as listening, questioning, feedback, motivation, guidance, suggestions, etc., to achieve personalized and effective training.

Under the trend of personalized training, consulting companies also face the following challenges:

Diversification of customer needs. Consulting companies need to be able to meet the personalized training needs of different industries, different sizes and different types of customer enterprises, and need to have sufficient professional knowledge, experience and resources to provide diversified, high-quality and efficient training services. Consulting companies need to constantly understand and analyze changes in customer needs, adjust and optimize training programs and courses in a timely manner, and maintain communication and cooperation with customers.

Promotion of employee ability. Consulting companies need to be able to cultivate and retain a high-level team of consultants, able to provide customers with personalized training design, provision, counseling and other services. Consulting companies need to continuously improve the professional ability, communication ability, innovation ability, learning ability, etc., to adapt to different customers, different projects, different environments, to solve different problems, and to create different values.

Innovation in the application of technology. Consulting companies need to be able to take full advantage of the development of technology to provide customers with more personalized, digital and intelligent training services. Consulting companies need to constantly explore and try new technologies and means, such as online learning platform, mobile learning application, micro-course production, game design, social learning, situational simulation, adaptive learning system, intelligent recommend engine, instant feedback mechanism, etc., to realize the innovation and optimization of training.

Under the trend of personalized training, consulting companies can adopt the following strategies and suggestions:

Establish a customer-oriented philosophy and culture. Consulting companies need to be oriented to the needs and satisfaction of customers, to the value and benefits of customers as the goal, to customer feedback and evaluation as the standard, to establish a customer-oriented concept and culture. Consulting companies need to pay attention to and respect the individual needs of each customer, and provide customized, professional and systematic training services to achieve customer personalization and satisfaction.

Establish mechanisms and environments for continuous learning. Consulting firms need to establish mechanisms and environments for continuous learning to encourage and support individual learning and development of consultants. Consulting companies need to provide a variety of learning resources, channels, platforms and tools to provide consultants with personalized learning content, methods, rhythm and feedback, stimulate the learning motivation and initiative of consultants, and improve the ability and performance of consultants.

Build the ability and advantage of technological innovation. Consulting companies need to establish the ability and advantages of technological innovation to provide customers with more personalized, digital and intelligent training services. Consulting companies need to pay attention to and master the development and changes of technology, actively introduce and apply new technologies and means, create and optimize training products and services, and realize the innovation and optimization of training.

In a word, personalization is one of the future trends of enterprise training. Consulting companies need to provide personalized training design, provision, guidance and other services according to the personalized needs of each customer enterprise and each employee. At the same time, they also need to improve their own personalized learning and innovation ability, so as to cope with changes and challenges and realize the common development of themselves and customers.