Enterprise training service is a service that provides professional training solutions for enterprises, which involves multiple stakeholders, including enterprise customers, training institutions, trainers, trainees, etc. How to effectively provide and use corporate training services is a problem worth exploring. This paper summarizes the best practices and lessons of enterprise training services from the following eight aspects.

1. market research

Market research is the premise and foundation of enterprise training services, which can help training institutions understand market demand, competitive situation, industry trends and other information, so as to formulate reasonable market strategy and positioning. The methods of market research include literature analysis, data analysis, questionnaire survey, in-depth interview, case study and so on.

Market research can not only rely on third-party data or reports, but should be combined with their own professional knowledge and experience, in-depth analysis and interpretation.

Market research cannot be completed at one time, but should be carried out continuously, paying attention to market changes and user feedback at any time, and adjusting market strategies and service content in a timely manner.

2. demand analysis

Needs analysis is the core link of enterprise training services, which can help training institutions understand the customer's training objectives, needs, difficulties and expectations, so as to provide customers with training programs in line with their actual situation and development direction. The methods of demand analysis include demand research, demand combing, demand assessment and so on.

Requirements analysis should not rely solely on the customer's subjective statements, but should validate and supplement the customer's needs in a variety of ways, such as observing the customer's actual work, referring to success stories in the same industry or category.

Demand analysis can not blindly meet the requirements of customers, but should be based on professional knowledge and experience, the customer's needs for reasonable guidance and adjustment, to avoid the demand is not clear, unrealistic or infeasible situation.

3. scheme design

Program design is an innovative part of corporate training services, which can help training institutions translate customer needs into specific training programs, including training objectives, training content, training methods, training plans, etc. The method of scheme design includes logical analysis, creative thinking, case reference and so on.

Program design can not only rely on traditional or regular methods, but should be based on customer and market changes, continuous innovation and optimization of the program, improve the program differentiation and competitiveness.

Program design should not only focus on the program itself, but should consider the enforceability and sustainability of the program, and avoid the situation that the program is too idealistic or difficult to implement.

4. curriculum development

Curriculum development is the key link of enterprise training services, which can help training institutions to concretize training programs into training courses, including course structure, course content, course materials, course evaluation and so on. The methods of curriculum development include instructional design, content compilation, material production, evaluation design and so on.

Curriculum development can not only rely on the existing teaching materials or resources, but should be customized and personalized curriculum development according to the characteristics and needs of customers and students, so as to improve the pertinence and effectiveness of the curriculum.

Curriculum development should not only focus on the form and content of the course, but should consider the interactivity and interest of the course to increase the attractiveness and participation of the course.

5. teacher selection

Teacher selection is an important part of enterprise training services, which can help training institutions choose the right trainer, including the trainer's professional background, teaching experience, teaching style, teaching effect and so on. The methods of teacher selection include teacher pool construction, teacher evaluation, teacher matching and so on.

The selection of teachers should not only rely on the trainer's resume or recommendation letter, but should verify and evaluate the trainer's actual level and effect through various ways, such as watching the trainer's teaching video, participating in the trainer's trial lecture or experience class, etc.

The selection of teachers cannot use the same set of standards or models in a generalized manner. Instead, personalized and differentiated teacher matching should be carried out according to the different needs and characteristics of customers and students to avoid mismatches or uncoordinated situations between teachers and students.

6. platform building

Platform construction is the support link of enterprise training service, which can help training institutions to build a training platform suitable for customers and trainees, including platform function, platform interface, platform security, platform stability, etc. The methods of platform construction include platform selection, platform customization, platform testing and so on.

Platform construction should not only rely on off-the-shelf platforms or software, but should be customized and optimized according to the usage habits and needs of customers and students to improve the applicability of the platform and user satisfaction.

Platform construction should not only focus on the functions and interfaces of the platform, but should consider the security and stability of the platform to avoid platform failures or attacks that affect the normal conduct of training.

7. training implementation

Training implementation is the implementation link of enterprise training services, which can help training institutions to effectively deliver training courses and platforms to customers and trainees, including training notice, training guidance, training lectures, training interaction, training support, etc. The methods of training implementation include training management, training supervision, training coordination, etc.

The implementation of training should not only rely on the unilateral teaching of trainers or platforms, but should be adjusted and improved in time according to the feedback and suggestions of customers and trainees to improve the flexibility and adaptability of training.

Training implementation should not only focus on the process and results of training, but should consider the continuity and continuity of training, and increase the follow-up and service of training.

8. effect evaluation

Effectiveness evaluation is the evaluation link of enterprise training services, which can help training institutions to evaluate the satisfaction and recognition of customers and trainees for training services, as well as the impact and value of training services for customers and trainees. The methods of effect evaluation include satisfaction survey, learning test, behavior observation, performance analysis and so on.

Effect evaluation can not only rely on subjective or one-sided data or indicators, but should collect and analyze data in a variety of ways, evaluate the effect from multiple angles and levels, and improve the scientificity and comprehensiveness of effect evaluation.

Effect evaluation should not only be regarded as a one-time or formal activity, but as a continuous or circular process, from which lessons are learned, continuous improvement is carried out, and the practicality and value of effect evaluation are improved.

Summary:

Enterprise training service is a kind of professional, customized, innovative and value-based service, which involves many links and multi-stakeholders. This paper summarizes the best practices and lessons of enterprise training services from eight aspects, such as market research, demand analysis, program design, curriculum development, teacher selection, platform construction, training implementation and effect evaluation, hoping to provide useful reference and reference for the providers and users of enterprise training services.