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Shangpu Consulting: Overall Development and Trend Analysis of Server Industry Market in 2023

2024-07-18 01:39:19 来源：尚普咨询浏览量：0

一、全球服务器市场概况

According to data from the Champ Consulting Group,2022年全球服务器出货金额达到1000.10Billion US dollars, year-on-year growth9.88%；出货量达到1350Ten thousand units, year-on-year growth10.66%. How competitive is the global server market,2022The top five manufacturers were Dell and HP./Xinhua 3. Wave, Lenovo and Huawei, with Dell's global market share of about16.5%, ranked first; Inspur's global market share is about10.5%, ranked third; Huawei's global market share is about5.5%, in fifth place.

x86 servers are the most important type of server,2022Yearx86Server market size reaches920.02billion dollars, accounting for the server market92.0%; nonx86服务器市场规模预计达到80.08billion dollars, accounting for the server market8.0%。x86The server market also presents a competitive landscape,2022年前五大厂商依旧为戴尔、惠普/Xinhua 3. Inspur, Lenovo and Huawei, of which Dell shipments are expected to be160.38亿美元，全球市占率17.4%, ranked first; the amount of Inspur shipments is expected to be90.40亿美元，全球市占率9.8%，位居第三；华为出货金额预计为45.28亿美元，全球市占率4.9%, in fifth place.

2. China Server Market Overview

China is one of the world's largest server markets and its share in the global market is increasing.2023年中国服务器市场出货金额全年预计达到273.4Billions of dollars (approx.1888.37亿元人民币），同比增长9.1%; shipments are expected to reach400Ten thousand units, year-on-year growth7.1%. Domestic manufacturers occupy the mainstream of China's server market,2023The top five manufacturers were Inspur, Huawei, Xinhua 3. Dell and Lenovo, with full-year sales expected to be77.07Billions of dollars (approx.530.63billion yuan),36.37Billions of dollars (approx.250.32billion yuan),32.91Billions of dollars (approx.226.51billion yuan),14.94Billions of dollars (approx.102.88亿元人民币）和14.51Billions of dollars (approx.99.86RMB 100 million), the market share is respectively.28.1%、13.3%、12.0%、5.5%、5.3%。

Chinese server marketx86服务器为主，2023Yearx86服务器出货金额全年预计达到260.2Billions of dollars (approx.1790.38亿元人民币），同比增长8.9%, accounting for the Chinese server market95.17%。非x86服务器出货金额预计达到13.2Billions of dollars (approx.90.84亿元人民币），同比增长11.9%, accounting for the Chinese server market4.83%。

三、服务器技术发展趋势

The development of server technology is mainly affected by the following aspects:

云计算的推动：云计算是一种基于互联网的计算方式，通过共享软硬件资源和信息，为用户提供按需自助服务。云计算的发展促进了服务器的规模化、集中化和标准化，也提高了服务器的性能、效率和安全性。云计算的主要形式有公有云、私有云和混合云，不同形式的云计算对服务器的需求和配置也有所不同。公有云是指由第三方服务商提供的面向公众的云服务，如阿里云、腾讯云等，公有云对服务器的需求量较大，但对服务器的性能要求较低，一般采用标准化、低成本的白牌服务器。私有云是指由企业或组织自建或委托第三方建设的专属于自身的云服务，如政府、金融等行业，私有云对服务器的需求量较小，但对服务器的性能要求较高，一般采用定制化、高端的品牌服务器。混合云是指将公有云和私有云结合起来，根据不同业务需求选择不同类型的云服务，混合云对服务器的需求量和性能要求介于公有云和私有云之间，一般采用适配性较强、灵活性较高的服务器。

AI的驱动：AI是指由计算机系统执行的智能行为，包括感知、理解、推理、决策等。AI的发展促进了服务器的智能化、专用化和多样化，也提高了服务器的算力、并行度和可扩展性。AI的主要应用领域有智慧城市、自动驾驶、智能机器人、医疗影像、智能家居等，不同应用领域对服务器的需求和配置也有所不同。智慧城市是指利用信息技术实现城市管理、服务和生活的智能化，如智能交通、智能制造等，智慧城市对服务器的需求量较大，但对服务器的算力要求较低，一般采用通用型、低功耗的服务器。

自动驾驶是指利用AI技术实现汽车无人驾驶或辅助驾驶，如地图导航、语音识别等，自动驾驶对服务器的需求量较小，但对服务器的算力要求较高，一般采用专用型、高性能的服务器。智能机器人是指利用AI技术实现机器人运动控制、感知与规划等功能，如服务机器人、工业机器人等，智能机器人对服务器的需求量和算力要求介于自动驾驶和智慧城市之间，一般采用混合型、平衡性能的服务器。医疗影像是指利用AI技术实现医学影像分析，如图像识别、病理诊断等，医疗影像对服务器的需求量较小，但对服务器的算力要求较高，一般采用专用型、高性能的服务器。智能家居是指利用AI技术实现家庭场景下的智能化应用，如语音助手、智能灯光等，智能家居对服务器的需求量较小，但对服务器的算力要求较低，一般采用通用型、低功耗的服务器。

边缘计算的催化：边缘计算是指将数据处理和分析从云端转移到离数据源更近的地方，以减少网络延迟和带宽消耗，提高用户体验和数据安全。边缘计算的发展促进了服务器的分布式、轻量化和协同化，也提高了服务器的响应速度、容错能力和协作性。边缘计算的主要应用场景有物联网、视频监控、虚拟现实等，不同应用场景对服务器的需求和配置也有所不同。

物联网是指将各种物体通过网络连接起来，实现信息交换和通信，如智能电表、智能停车等，物联网对服务器的需求量较大，但对服务器的性能要求较低，一般采用轻量型、低成本的服务器。视频监控是指利用摄像头等设备进行视频采集和分析，实现安防、交通等功能，如人脸识别、车牌识别等，视频监控对服务器的需求量较小，但对服务器的性能要求较高，一般采用专业型、高效率的服务器。虚拟现实是指利用计算机技术模拟出一个三维虚拟世界，让用户沉浸其中，如游戏、教育等，虚拟现实对服务器的需求量较小，但对服务器的性能要求较高，一般采用专业型、高效率的服务器。

四、服务器应用领域分析

服务器在各个行业都有广泛的应用，2023年中国X86服务器在各行业的销售额预计如下：

从上表可以看出，互联网、电信和政府是服务器的主要应用领域，占据了整个市场的64.3%。这些行业对服务器的需求主要来自于以下几个方面：

互联网：互联网企业需要大量的服务器来支撑其海量的数据处理和分析，以及提供各种在线服务，如搜索、社交、电商、视频、游戏等。随着互联网用户规模的不断扩大，互联网企业对服务器的需求也在不断增加。尚普咨询认为，互联网企业对服务器的需求主要集中在公有云和私有云两种形式，其中公有云是指由第三方服务商提供的面向公众的云服务，如阿里云、腾讯云等，私有云是指由企业自建或委托第三方建设的专属于自身的云服务，如百度云、字节跳动云等。根据尚普咨询集团数据显示，2023年全年中国公有云市场规模预计达到3000.00Billion yuan, year-on-year growth25.0%；私有云市场规模预计达到1800.00Billion yuan, year-on-year growth20.0%。

电信：电信企业需要大量的服务器来支撑其庞大的网络通信和信息服务，以及提供各种增值服务，如语音、短信、宽带、IPTV等。随着5G网络的部署和应用，电信企业对服务器的需求也在不断增加。尚普咨询认为，电信企业对服务器的需求主要集中在边缘计算和中心计算两种形式，其中边缘计算是指将数据处理和分析从云端转移到离数据源更近的地方，以减少网络延迟和带宽消耗，提高用户体验和数据安全；中心计算是指将数据处理和分析集中在云端，以提高数据共享和协同能力。根据尚普咨询集团数据显示，2023年全年中国边缘计算市场规模预计达到500.00Billion yuan, year-on-year growth50.0%；中心计算市场规模预计达到2500.00Billion yuan, year-on-year growth10.0%。

政府：政府机构需要大量的服务器来支撑其公共管理和服务，以及提供各种政务信息化应用，如政务网、政务大数据、政务云等。随着政府信息化程度的不断提高，政府机构对服务器的需求也在不断增加。尚普咨询认为，政府机构对服务器的需求主要集中在私有云和混合云两种形式，其中私有云是指由政府机构自建或委托第三方建设的专属于自身的云服务；混合云是指将私有云和公有云结合起来，根据不同业务需求选择不同类型的云服务。根据尚普咨询集团数据显示，2023年全年中国政府私有云市场规模预计达到1000.00Billion yuan, year-on-year growth15.0%；政府混合云市场规模预计达到500.00Billion yuan, year-on-year growth20.0%。

五、展望与建议

according to champ consulting,2023年服务器行业将面临以下几个发展趋势：

服务器市场规模将继续保持稳定增长，主要受益于互联网、电信、政府等行业对服务器的持续需求，以及5G、AI、边缘计算等新技术的推动。

服务器竞争格局将进一步分化，国内厂商将继续扩大在中国市场的优势，国外厂商将面临更大的挑战，白牌服务器将占据更大的市场份额。

服务器技术将不断创新，服务器的性能、效率、安全性、可扩展性等方面将有所提升，服务器的种类和形态将更加多样化，服务器的智能化、专用化、协同化等特征将更加明显。

服务器应用领域将更加广泛，服务器在互联网、电信、政府等传统行业的应用将更加深入，服务器在智慧城市、自动驾驶、智能机器人、医疗影像、智能家居等新兴行业的应用将更加突出。

根据以上分析，尚普咨询给出以下几点建议：

服务器厂商应该根据不同市场和客户的需求，提供定制化和差异化的产品和服务，提高竞争力和客户粘性。

服务器厂商应该加强技术研发和创新，跟进云计算、AI、边缘计算等新技术的发展，提升产品性能和品质，降低产品成本和功耗。

服务器厂商应该拓展新的应用领域和场景，与各行业合作伙伴建立良好的生态关系，提供整体解决方案和增值服务。

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