Enterprise training is an activity to improve the working ability and performance of employees, promote the personal development and career planning of employees, and enhance the core competitiveness and market advantage of enterprises by systematically imparting knowledge, skills and behavior literacy. With the intensification of market competition and the renewal of knowledge and technology, the demand for outstanding talents is increasing day by day, and employees also have higher expectations for their own ability improvement and career development planning. Therefore, enterprise training has become an indispensable part of human resource management in many enterprises, and it is also an important means for enterprises to cultivate talents and help organizations grow.

However, not all enterprises have sufficient resources and capabilities to carry out effective training. Some enterprises may lack professional training personnel, facilities or methods, or have no clear training objectives, plans or evaluation mechanisms, resulting in poor training effect or can not be measured. Other enterprises may simply purchase some general teaching materials or courses, or hire some external lecturers or institutions to give temporary lectures or tutoring, without customized design or implementation according to their own characteristics and needs, resulting in training content irrelevant to the actual work or difficult to apply. None of these practices can truly realize the potential of training in improving employee capabilities and performance, and may even result in wasted resources or negative effects.

Therefore, more and more enterprises begin to seek professional enterprise training consulting services, in order to obtain better training effect. Enterprise training consulting is a service that provides professional training solutions for enterprises, which aims to help enterprises identify and analyze their own and employees' training needs, design and implement training systems and plans that meet the characteristics and needs of enterprises, evaluate and improve training results, and provide continuous follow-up support. Different from education and training in the traditional sense, enterprise training consulting emphasizes the pertinence, practicability and sustainability of training, pays more attention to the fit between training and the strategic objectives, organizational structure, talent structure, job responsibilities, competency model and other factors of the enterprise, and pays more attention to the transformation of employees' knowledge, skills and behavior literacy, as well as the improvement of the core competitiveness and market advantage of the enterprise.

So, as a professional consulting company, how to provide valuable corporate training consulting services? This article will be discussed from the following aspects:

1. identify and analyze customer training needs

The first step in providing valuable corporate training consulting services is to fully understand the customer's training needs. This includes understanding the basic situation of customers, such as the scale, nature, industry, development stage, strategic objectives, etc. of the enterprise; Understand the current training situation of customers, such as whether there are special training departments or personnel, whether there are training plans or programs, whether there are training activities or projects, whether there are training effect evaluations or feedback, etc.; Understand the training problems of customers, for example, what training needs or gaps exist, what training difficulties or challenges are faced, and what goals or effects are expected to be achieved through training.

Identifying and analyzing the training needs of clients requires the use of a variety of methods and techniques, such as observation, questionnaires, interviews (interviews), documentation, etc. Among them, the observation method is to find the existing problems and needs by directly observing the working scenes of customers and the work performance of employees; the questionnaire method is to collect the opinions and suggestions of customers and employees on training needs and expectations by designing and distributing some targeted questionnaires; the interview method (interview method) is to communicate with customers or employees one-on-one or in groups, to understand their views and feelings about training needs and expectations; The document method is to obtain information about customers' training needs and expectations by consulting some relevant documents and materials provided or publicly released by customers, such as enterprise strategic planning, organization chart, talent structure analysis, job responsibility description, competency model, etc.

By identifying and analyzing the training needs of customers, consulting companies can clearly understand the industry environment and market competition situation of customers, as well as the opportunities and challenges faced by customers in human resource management; they can accurately judge the knowledge, skills and behavior qualities that customers need to improve at different levels and positions, as well as the goals and effects that customers expect to achieve at different stages and directions; it can effectively develop training systems and plans that meet the characteristics and needs of customers, and provide them with professional, personalized, systematic and effective training consulting services.

2. design and implement training systems and programs that meet customer characteristics and needs

The second step in providing valuable corporate training consulting services is to design and implement training systems and plans that meet the characteristics and needs of customers based on their training needs. This includes determining the training objectives, content, objects, methods, time, place, resources and other elements, as well as the development of training processes, steps, standards, specifications and other details.

Designing and implementing training systems and programs that meet customer characteristics and needs requires the use of a variety of principles and techniques, suchSMARTthe principle,ADDIEmodel,Kirkpatrickfour-level evaluation model, etc. among them,SMARTThe principle refers to the specific (Specific), measurable (Measurable), can be achieved (Achievable), related (Relevant), time-limited (Time-bound) of the five criteria;ADDIEModel refers to the design and implementation of training programs, to follow the analysis (Analysis), Design (Design), Development (Development), implementation (Implementation), Assessment (Evaluation) of the five stages;KirkpatrickThe four-level evaluation model refers to the response (Reaction), learning (Learning), behavior (Behavior), Results (Result) at four levels.

By designing and implementing the training system and plan that meet the characteristics and needs of customers, the consulting company can ensure the pertinence, practicability and sustainability of the training, combine the training content with the actual work of the staff, adapt the training method to the learning style of the staff, coordinate the training time with the working rhythm of the staff, and match the training place with the working environment of the staff, training resources can be brought into line with the client's budget; training activities or projects can be effectively organized and managed to ensure the smooth progress and completion of training; training effectiveness can be effectively monitored and evaluated to ensure the quality and effectiveness of training.

3. evaluate and improve training effectiveness

The third step in providing valuable corporate training consulting services is to evaluate and improve training effectiveness. This includes collecting and analyzing various data and information generated in the training process, such as employees' feedback opinions or suggestions on training contents, methods, environment, etc.; The test results or evaluation results of relevant knowledge, skills or behavior literacy of employees before and after training; The application or performance level of knowledge, skills or behavior literacy of employees in their work; the benefits or benefits brought about by the improvement of employees' ability or performance in the management of the enterprise. According to these data and information, the consulting company can judge whether the training has reached the expected goal or effect, and what are the advantages or disadvantages, and put forward corresponding improvement measures or suggestions according to these judgments, such as adjusting or optimizing the training content, method, time, place and other elements; Increase or reduce the number or frequency of training activities or projects; Strengthen or change the follow-up support at the later stage of training.

Assessing and improving the effectiveness of training requires the use of a variety of tools and methods, such as questionnaires, tests and appraisals, observational interviews, performance appraisals, and cost-benefit analysis. Among them, the questionnaire survey is to collect employees' satisfaction or recognition of training by designing and distributing some targeted questionnaires. Test assessment is to measure employees' mastery or improvement of relevant knowledge, skills or behavior literacy before and after training through designing and implementing some targeted tests or assessments. Observation interview is through direct observation or communication with employees, to understand the application or performance level of employees in their work for the knowledge, skills or behavior literacy they have learned; Performance appraisal is to evaluate the performance or contribution of employees at work by designing and implementing some targeted performance indicators or standards. Cost-benefit analysis is to evaluate the economy or rationality of training by calculating and comparing the cost of training and the benefits generated.

By evaluating and improving the training effect, the consulting company can ensure the quality and efficiency of the training, make the training not only a one-time activity or project, but a continuous process or system, make the training adapt to the customer's development strategy, organizational change, talent planning and other factors, and coordinate the training with the staff's knowledge renewal, skill improvement, behavior change and other factors, it can make the training fit with the core competitiveness and market advantage of the enterprise.

4. combined with the specific case of Champ Consulting.

Shangpu Consulting Company is a professional engaged in market research, investment and financing consulting,IPOConsulting companies in the field of listing consulting have a high-quality, efficient and innovative consulting team, providing professional, personalized, systematic and effective consulting services for many enterprises. While providing consulting services, Shangpu Consulting also provides customers with professional corporate training and consulting services to help customers improve their employees in market research, investment and financing consulting,IPOKnowledge, skills and behavioral literacy in areas such as listing consulting to enhance customers' competitive advantage and position in the market. The following are some specific cases in which Champu Consulting provides corporate training consulting services:

Case 1: An emerging Internet company hopes to passIPOlisting to finance the expansion, but it is not clear how to proceed due to a lack of relevant experience and expertiseIPOListing declaration, audit, issuance and other processes, also do not understand how to proceedIPOFinancial planning, risk management and information disclosure before and after listing. Champ Consulting provides the business with a professionalIPOlisting advisory services, and designed and implemented a set of services for its senior management and finance staff based on their training needs.IPOListing training system and plan. The training system and program includes the following aspects:

Training objectives: to participate in the training of personnel to masterIPOListing related laws and regulations, policy requirements, process steps.

Training content: includingIPOThe basic concept, purpose, significance, advantages and disadvantages of listing;IPOMain laws and regulations, policy requirements, process steps and precautions for listing;IPOThe principles, methods and techniques of financial planning, risk management and information disclosure before and after listing.

Target audience: senior management and financial personnel of the enterprise, total30People.

Training methods: using lectures, case studies, simulation exercises, group discussions and other methods, combined with the Champ Consulting Company inIPOThe rich experience and successful cases in listing consulting make the training content more targeted and practical.

Training time: period5Days, every day8Hours, total40Hours.

Training location: at the training center of Champ Consulting.

Training resources: including trainers, training materials, training equipment, training venues, etc.

Training process: accordingADDIEThe five stages of the model are carried out, namely, the analysis (Analysis), Design (Design), Development (Development), implementation (Implementation), Assessment (Evaluation）。

Training effect: through questionnaire survey, test assessment, observation interview and other methods, to evaluate the training effect, found that the participants in the training for the training content and methods have expressed a high degree of satisfaction and recognition,.IPOThe knowledge, skills and behavioral literacy related to listing have been significantly improved,IPOListing declaration, audit, issuance and other processes have a clear understanding and grasp,IPOBefore and after the listing of financial planning, risk management, information disclosure and other work have been fully prepared and confidence. Under the guidance and help of Shangpu Consulting Company, the enterprise successfully completedIPOlisting declaration, and in6Within months of successful listing, access to a good market response and economic benefits.

Case 2: A traditional manufacturing company hopes to find a suitable investment institution or partner through investment and financing consulting, in order to obtain financial support and technology introduction, and improve its product quality and market competitiveness. However, due to the lack of relevant experience and professional knowledge, it is not clear how to carry out the planning, promotion and negotiation of investment and financing projects, nor how to carry out the risk assessment, value assessment and contract signing of investment and financing projects. Shangpu Consulting Company provides professional investment and financing consulting services for the enterprise, and according to its training needs, designs and implements a set of investment and financing training system and plan for its senior management and marketing personnel. The training system and program includes the following aspects:

Training objectives: to enable the participants to master the relevant concepts, types and characteristics of investment and financing projects; the principles, methods and techniques of planning, promotion and negotiation of investment and financing projects; the process, steps and matters needing attention of risk assessment, value assessment and contract signing of investment and financing projects.

Training content: including the basic concepts, purposes, significance, advantages and disadvantages of investment and financing projects; the main types, characteristics and selection criteria of investment and financing projects; the principles, methods and skills of planning, promotion and negotiation of investment and financing projects; the process, steps and matters needing attention of risk assessment, value assessment and contract signing of investment and financing projects.

Target audience: senior management and marketing personnel of the enterprise, total20People.

Training methods: using lectures, case studies, simulation exercises, group discussions and other methods, combined with the rich experience and successful cases of Shangpu Consulting Company in investment and financing consulting, the training content is more targeted and practical.

Training time: period3Days, every day8Hours, total24Hours.

Training location: in the conference room of the customer enterprise.

Training resources: including trainers, training materials, training equipment, etc.

Training process: accordingADDIEThe five stages of the model are carried out, namely, the analysis (Analysis), Design (Design), Development (Development), implementation (Implementation), Assessment (Evaluation）。

Training effect: Through the methods of questionnaire survey, test and assessment, observation and interview, the training effect is evaluated, and it is found that the trainees have expressed high satisfaction and recognition for the training contents and methods, and have obviously improved the knowledge, skills and behavior literacy related to investment and financing projects. They have a clear understanding and mastery of the planning, promotion and negotiation of investment and financing projects, we have sufficient preparation and confidence in the risk assessment, value assessment and contract signing of investment and financing projects. Under the guidance and help of Shangpu Consulting Company, the enterprise successfully found a suitable investment institution or partner, and reached a mutually beneficial and win-win investment and financing agreement with it, which provided strong support for its own development.

Case 3: A medium-sized retail company hopes to understand its own positioning and competitiveness in the market through market research, as well as consumers' demand and satisfaction with its own products or services, in order to increase its market share and brand influence. However, due to the lack of relevant experience and professional knowledge, it is not clear how to design, implement and analyze market research projects, nor how to use market research results to formulate or adjust their own marketing strategies or marketing strategies. Shangpu Consulting Company provides professional market research consulting services for the enterprise, and according to its training needs, designs and implements a set of market research training system and plan for its senior management and marketing personnel. The training system and program includes the following aspects:

Training objectives: to enable the participants to master the relevant concepts, types and purposes of market research, the principles, methods and skills of the design, implementation and analysis of market research projects, and the principles, methods and skills of the application and application of market research results.

Training content: including the basic concepts, purposes, significance, advantages and disadvantages of market research; The main types, characteristics and selection criteria of market research; The principles, methods and techniques of the design, implementation and analysis of market research projects; The principles, methods and techniques of the application and application of market research results.

Target audience: senior management and marketing personnel of the enterprise, total25People.

Training methods: using lectures, case analysis, simulation exercises, group discussions and other methods, combined with the rich experience and successful cases of Shangpu Consulting Company in market research and consulting, make the training content more targeted and practical.

Training time: period4Days, every day8Hours, total32Hours.

Training location: at the training center of Champ Consulting.

Training resources: including trainers, training materials, training equipment, training venues, etc.

Training process: accordingADDIEThe five stages of the model are carried out, namely, the analysis (Analysis), Design (Design), Development (Development), implementation (Implementation), Assessment (Evaluation）。

Training effect: through the methods of questionnaire survey, test and assessment, observation and interview, etc., the training effect is evaluated, and it is found that the personnel participating in the training have expressed a high degree of satisfaction and recognition with the training content and methods, have obviously improved the knowledge, skills and behavior literacy related to market research, and have a clear understanding and mastery of the design, implementation and analysis of market research projects, I have sufficient preparation and confidence in the application and application of market research results. Under the guidance and help of Shangpu Consulting Company, the company successfully completed the market research project for its own positioning and competitiveness in the market, as well as consumers' demand and satisfaction with its own products or services, and formulated or adjusted its own market strategy or marketing strategy according to the market research results, which provided strong guidance and support for its own development.

From the perspective of consulting companies, this paper expounds how to provide valuable enterprise training consulting services, including how to identify and analyze the training needs of customers, how to design and implement training systems and plans that meet the characteristics and needs of customers, and how to evaluate and improve training results. This paper also combines the market research, investment and financing consulting, and,IPOThe professional training consulting services provided to customers in the fields of listing consulting and other fields show their specific cases in providing corporate training consulting services.