Micro motor refers to the power in750Below the tile, the outer diameter of the base is not more160mmor center height not greater90mmThe full name of the motor is micro special motor. They are often used in control systems to realize the detection, calculation, amplification, execution or conversion of electromechanical signals or energy, or to drive mechanical loads, and can also be used as AC and DC power supplies for equipment. There are many types of micro-special motors, which can be roughly divided into DC motors, AC motors and other micro-special motors according to product types; according to application types, they mainly include permanent magnet motors, servo drive and control motors, reluctance special motors, signal detection Special motors, electric side motors, synchronous cameras and other special motors.

1. yield analysis

According to data from Champ Consulting Group，2023The output of China's micro-motor industry will reach144Billion units, year-on-year growth3.6%, which accounts for the total global production72%. From historical data,2014-2022The output of China's micro-motor industry in105Billion units grew139billion units, with a compound annual growth rate4.79%. The main reasons for the increase in output are: First, the continuous expansion and innovation of downstream application fields, such as smart phones, tablet computers, smart wearable devices, driverless cars, smart homes, etc., the demand for micro-special motors continues to increase; second, domestic enterprises Continue to increase investment in technology research and development and production to improve product quality and performance to meet the needs of different customers; third, domestic enterprises actively explore the international market and increase exports, grab market share.

2. demand analysis

According to data from Champ Consulting Group，2023The demand of China's micro-motor industry will reach147Billion units, year-on-year growth10.5%of total global demand.74%. From historical data,2014-2022The demand of China's micro-motor industry in120Billion units grew133billion units, with a compound annual growth rate1.76%. The main reasons for the increase in demand are: First, the domestic economy continues to develop steadily, the consumption level continues to increase, and the demand for various electronic products, household appliances, automobiles, etc. has increased, which has driven the growth of demand for micro-motors; second, the country has vigorously promoted the industry Upgrading and structural adjustment have promoted the accelerated development of industrial intelligence and automation. Various industries have put forward higher requirements for production technology and equipment, this will bring more challenges and opportunities for the development of the micro-motor industry; the third is the rapid development of emerging fields, such as smart medical devices, new energy vehicles, wearable devices, robots, drones, smart homes, etc. The demand and quality of the company have put forward higher standards to promote the innovation and progress of the micro-motor industry.

3. Scale Analysis

According to data from Champ Consulting Group，2023The market size of China's micro-motor industry will reach2793Billion yuan, year-on-year growth7.4%, accounting for the total global market size71%. From historical data,2014-2022The market size of China's micro-motor industry in1650Billions of dollars increased2423billion yuan, with a compound annual growth rate6.46%. The main reasons for the growth of market scale are: first, the continuous growth of output and demand, driving the expansion of market scale; second, the steady rise of product prices, reflecting the improvement of product quality and performance, and improving the level of market income; third, the diversification and differentiation of market segments meet the needs of different customer groups and increase market value.

4. Competitive Landscape Analysis

The competitive landscape of China's micro-motor industry is divided into two camps: international manufacturers and domestic manufacturers. International manufacturers are mainly Japan, Germany, the United States and other countriesHome businesses, such as Japan NidecThe Minebea MitsumiAsmoThe German Ebm-Papst.、Maxon Motor等，美国Johnson Electric、Allied MotionWait. These companies have strong technical advantages and brand influence in the field of micro-motors, mainly occupying the mid-to-high-end market. Domestic manufacturers mainly include Wolong Electric, Dayang Electric, Kaibang Electric, Welling Electric, etc. These companies have strong cost advantages and market penetration in the field of micro-motors, mainly occupying the low-end market. According to data from Champ Consulting GroupThe market concentration of China's micro-motor industry is relatively high, and the top ten manufacturers account for nearly half of the market share. among them,Nidec、Johnson Electric、Minebea Mitsumi、AsmoSuch as Japanese enterprises in the leading position, respectively.12%、9.5%、7.2%、5.4%share. Among domestic manufacturers, Wolong Electric, Dayang Electric, Kaibang Electric, Welling Electric, etc. also have a certain market influence, respectively.4%、2.7%、2.1%、1.8%share. In addition,Ebm-PapstandMaxon MotorSuch as European enterprises also have a certain sense of market presence, respectively.0.7%and0.3%share. It can be seen that the concentration of China's micro-motor industry is low and the competition is fierce.

5. Market Segment Analysis

According to different product types, China's micro-motor industry mainly includes three categories: DC motors, AC motors and other micro-motors. Among them, DC motors occupy the largest market share, about.80%; AC motors occupy about10%market share; other micro-motors accounted for approximately10%market share. DC motors are widely used in consumer electronics, household appliances, automobiles and other fields due to their simple structure, convenient control, and fast response. They are the main force in the micro-motor industry. Due to the advantages of high efficiency, low noise and long life, AC motor has great application potential in industry, medical treatment, aviation and other fields, and is a new force in the micro motor industry. Other micro-motors include stepping motors, brushless DC motors, permanent magnet synchronous motors, etc. Due to their high precision, high reliability, and high performance, they have higher technical requirements in the fields of servo control and intelligent drive. High-end products in the micro-motor industry.

According to different application types, China's micro-motor industry mainly includes permanent magnet motors, servo drive and control motors, reluctance special motors, signal detection special motors, electric side motors, synchronous cameras and other special motors. Among them, permanent magnet motors occupy the largest market share, about.50%Servo drive and control motors occupy about15%market share; reluctance-type special motors account for approximately10%The market share of the signal detection class of special motors accounted for approximately8%market share; electric side motives account for approximately7%The market share of the synchronous camera occupies about.5%market share; other specialty motors accounted for approximately5%market share. Due to the advantages of small size, light weight, high efficiency, and large torque, permanent magnet motors are widely used in various small equipment and are the mainstream products in the micro-motor industry. Servo drive and control motors are widely used in various types of automation equipment due to their fast response, high precision, and flexible control. They are important products in the micro-motor industry. Because of the advantages of good speed regulation, high reliability, energy saving and environmental protection, the reluctance motor is widely used in all kinds of frequency conversion equipment, and is an energy-saving product in the micro-motor industry. Due to the advantages of high sensitivity, good stability and strong anti-interference ability, signal detection special motors are widely used in various sensors and instruments, and are precision products in the micro-motor industry. Because of the advantages of simple structure, convenient installation and easy maintenance, the electric side motor is widely used in all kinds of switches and circuit breakers, and is a practical product in the micro-motor industry. Because of the advantages of large adjustment range, fast adjustment speed and high adjustment accuracy, the synchronous camera is widely used in all kinds of synchronous generators and transformers, and is an intelligent product in the micro-motor industry. Other special motors include vibration motors, ultrasonic motors, pressure motors, etc. Due to the characteristics of functional diversification and innovation, they are widely used in various emerging fields and are innovative products in the micro-motor industry.

6. regional distribution analysis

According to different regions, China's micro-motor industry is mainly concentrated in East China and South China. Among them, East China occupies the largest market share, about.60%; South China occupies about25%market share; other regions accounted for approximately15%market share. Due to its strong economic strength and industrial foundation, as well as relatively complete supporting facilities and market environment, East China is the main production and consumption area of the micro-motor industry. South China is the main export and development area of the micro-motor industry due to its large number of foreign-funded enterprises and export trade, as well as its superior geographical location and climatic conditions. Other regions are the main growth and innovation areas for the micro-motor industry due to their more resource advantages and policy support, as well as greater development potential and space.

Analysis of 7. Policy Environment

China's micro-motor industry is supported and guided by national policies, which are mainly reflected in the following aspects:

Industrial planning: the state has formulated the "Made in China"2025"National Strategic Emerging Industry Development Plan", "National Medium and Long-term Science and Technology Development Plan Outline" and other related industrial plans clarify the development direction and goals of the micro-motor industry, and provide guidance and basis for the micro-motor industry.

In terms of finance and taxation: the state has implemented relevant fiscal and tax policies such as the measures for the Administration of the Identification of High-tech Enterprises, the measures for the preferential Administration of income tax for High-tech Enterprises, and some opinions on accelerating the Transformation of Scientific and technological achievements. it provides preferential treatment and incentives for the micro-motor industry.

In terms of technological innovation: the state has implemented relevant technological innovation policies such as the National key Research and Development Plan, the National Science and Technology Major Project, and the National Natural Science Foundation Project, which provide support and guarantee for the micro-motor industry.

In terms of quality standards, the state has formulated relevant quality standards such as "General Technical Conditions for Micro Special Motors", "Classification and Naming Methods for Micro Special Motors" and "Test Methods for Micro Special Motors", which provide norms and supervision for the micro-motor industry.

8. conclusions and recommendations

Shangpu Consulting believes that after years of development, China's micro-motor industry has formed a relatively complete industrial system and market structure, with strong competitiveness and development potential. But at the same time, it also faces some challenges and problems, such as insufficient technological innovation ability, low added value of products, fierce market competition, and increasing environmental pressure. Therefore, it is suggested that the micro-motor industry should be improved and upgraded from the following aspects:

Strengthen technological innovation and brand building, improve product quality and performance, meet the needs of different customers, and increase market share and profit margins.

Expand domestic and foreign markets, increase exports, seize market share, and improve market influence and visibility.

Optimize the industrial structure and layout, increase the development and investment of market segments, and improve product diversity and differentiation.

Strengthen the needs and standards of energy conservation, environmental protection and intelligence, promote the application and promotion of new materials and technologies, and improve product efficiency and reliability.

Strengthen cooperation and coordination with downstream application fields, promote the integration and coordination of the industrial chain, and improve the value of the industrial chain.