The Connotation and Significance of Social Responsibility and Moral Standard of 1. External Brain Service

Social responsibility refers to the obligations and responsibilities that individuals or organizations should undertake to social interests, public interests, and the interests of others while pursuing their own interests. Ethical standards refer to the values and norms of behavior that individuals or organizations follow when making choices and judgments. Social responsibility and moral standards complement each other. Social responsibility is the embodiment of moral standards, and moral standards are the basis of social responsibility.

As a new cooperation mode, external brain service has great development potential and value for enterprises, but there are inevitably some risks and challenges, such as information security, quality control, cooperative management, legal liability and so on. These risks and challenges not only affect the cooperation effect and relationship between the suppliers and demanders of external brain services, but also affect the impact of external brain services on society, environment, and the public. Therefore, suppliers of external brain services, especially consulting companies, need to assume corresponding social responsibilities and ethical standards to ensure the smooth progress and sustainable development of external brain services.

Specifically, the social responsibility and ethical standards of external brain services mainly include the following aspects:

(1) Responsible for the customer. As a supplier of external brain services, consulting companies need to provide professional, efficient, high-quality and innovative services to customers, meet the reasonable needs of customers, protect the legitimate rights and interests of customers, respect customers' privacy and trade secrets, do not disclose or abuse customers' information, and do not have conflicts of interest or unfair competition with customers.

(2) Responsible for employees. As a supplier of external brain services, consulting companies need to provide employees with a fair, reasonable, safe and healthy working environment, protect the basic rights and benefits of employees, respect the personality and development space of employees, do not discriminate or harass employees, and do not deprive or infringe on employees' intellectual property rights or other rights.

3) Be socially responsible. As a supplier of external brain services, consulting companies need to provide beneficial, orderly and virtuous services to the society, abide by laws, regulations and industry norms, do not engage in illegal or immoral activities, do not harm the public interests of the society or the interests of others, and do not cause adverse social effects or negative consequences.

(4) Responsible for the environment. As a supplier of external brain services, consulting companies need to provide energy-saving, emission-reduction and low-carbon services to the environment, adopt environmentally friendly technologies and materials, do not pollute or destroy environmental resources, do not aggravate or accelerate environmental problems or crises, and do not threaten or endanger ecological balance or biodiversity.

2. how to establish and improve the norms and systems of external brain services

In order to effectively fulfill the social responsibility and moral standards of external brain services, consulting companies need to establish and improve the norms and systems of external brain services, including the following aspects:

(1) Clarify the objectives, scope and standards of external brain services. Before carrying out external brain services, consulting companies need to clarify their cooperation objectives, scope of needs, quality standards, etc., so as to facilitate the selection of suitable customers, the formulation of reasonable contracts, and the evaluation of cooperation effects.

(2) Standardize the process, responsibility and assessment of external brain services. In the process of developing external brain services, consulting companies need to standardize the cooperation process, division of responsibilities, assessment methods, etc. between themselves and their customers, so as to ensure smooth, efficient and fair cooperation.

(3) Establish communication and coordination, supervision and evaluation, incentive and restraint mechanisms for external brain services. In the process of carrying out external brain services, consulting companies need to establish a communication and coordination mechanism with customers, exchange information in a timely manner, solve problems, coordinate relations, etc.; it is necessary to establish a supervision and evaluation mechanism to regularly check progress, quality, results, etc.; it is necessary to establish incentives and constraints Mechanism, rewards or punishments based on assessment results, etc.

(4) Cultivate the concept and culture of external brain service. In the process of developing external brain services, consulting companies need to cultivate their own external brain service concepts and culture, including values such as professionalism, objectivity, rigor, and innovation, as well as codes of conduct such as integrity, cooperation, responsibility, and respect. Own brand image and credibility.

Practical Experience of 3. Champ Consulting in the Field of Outside Brain Service

Shangpu Consulting is one of the most leading and authoritative independent third-party research and investment and financing consulting institutions in China. It has accumulated rich professional experience and customer resources in the fields of industry research, market research, investment consulting, and IPO listing consulting. There are also successful practical cases in the field of external brain services. Here are some typical cases:

(1) A well-known Internet company commissioned Shangpu Consulting to conduct new product market research. According to customer needs, Shangpu Consulting has designed a complete set of market research plans, including target market, target users, competitors, market size, market share, market trend, market demand, market opportunities and other aspects. Through online and offline In a variety of ways, a large number of first-hand and second-hand data were collected, in-depth analysis and interpretation were carried out, and a detailed market research report was formed, it provides valuable references and suggestions for the development and promotion of new products for customers.

(2) A well-known financial institution commissioned Shangpu Consulting to conduct industry research. According to customer needs, Shangpu Consulting has selected several representative and promising industry fields, such as new energy vehicles, artificial intelligence, biomedicine, etc., and conducted systematic industry research, including industry overview, industry development history, industry status, Industry development drivers, industry development obstacles, industry development trends, industry competition patterns, industry risk analysis, etc, through expert interviews, data mining, model building and other methods, an authoritative industry research report has been formed, which provides strong support and guidance for customers' investment decisions and risk management.

(3) A well-known manufacturing enterprise commissioned Shangpu Consulting to conduct IPO listing consultation. According to the needs of customers, Shangpu Consulting provides customers with a full range of IPO listing consulting services, including selecting the listing location, selecting the listing method, selecting the listing consultant, formulating the listing plan, preparing the listing application documents, coordinating the listing review process, planning the listing publicity activities, etc. Through professional team and rich experience, it helps customers successfully complete the IPO listing process, maximize the value of the capital market for customers.