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Industry wind! Analysis on Competitiveness of Chinese Enterprises in High Voltage Drive Chip Industry in 2023

2024-07-18 08:26:30 Source: Champu Consulting Visits:0

1. high voltage driver chip industry overview

Definition and Classification of 1.1 High Voltage Driver Chip

High-voltage driver chip is an integrated circuit that can work in a high-voltage environment. It is mainly used to control and drive various power devices, such as relays, solenoid valves, motors, and inverters. The high-voltage driver chip can be divided into two categories according to the size and form of its output current: constant current type and switch type.

Constant current type high voltage driver chip refers to the chip that can output constant current, mainly used to drive constant current load, such.LEDlamps, laser diodes, etc. The constant current type high voltage driver chip can realize accurate current control and regulation, and improve the stability and life of the load.

Switch-type high-voltage driver chip refers to a chip that can output switching signals, which is mainly used to drive switching loads, such as relays, solenoid valves, motors, etc. The switch-type high-voltage driver chip can realize fast switch control and protection, and improve the response speed and safety of the load.

Application field of 1.2 high voltage driver chip

High-voltage drive chips are widely used in new energy vehicles, photovoltaic power generation, industrial control and other fields, and have important strategic significance and market potential.

New energy vehicles: With the country's restrictions on traditional fuel vehicles and support for new energy vehicles, the new energy vehicle market is showing rapid growth. According to data from the Champ Consulting Group,2022China's new energy vehicle production and sales in620million and610Ten thousand vehicles, year-on-year growth23.8%and24.6%; expected2023China's new energy vehicle production and sales will reach800About 10,000 vehicles, accounting for the market share of the whole vehicle.15%Left and right. New energy vehicles involve a variety of high-voltage systems, such as battery management systems, motor control systems, charging systems, etc., all of which require high-voltage drive chips to achieve efficient, safe and intelligent control and drive. Expected2023The market size of high-voltage drive chips for new energy vehicles in China will reach40About 100 million yuan, with a compound annual growth rate of more30%

Photovoltaic power generation: With the country's emphasis on renewable energy and support for photovoltaic power generation, the photovoltaic power generation market has shown steady growth.2022The new installed capacity of photovoltaic power generation in China is6500Million kilowatts, year-on-year growth32.7%; cumulative installed capacity reaches3.1Billion kilowatts, year-on-year growth26.5%. Expected2023The new installed capacity of photovoltaic power generation in China will reach8000About 10,000 kilowatts, the cumulative installed capacity will reach3.9About 100 million kilowatts. Photovoltaic power generation involves a variety of high-voltage systems, such as inverters, grid-connected devices, energy storage devices, etc., which require high-voltage drive chips to achieve efficient, stable and reliable control and drive. Expected2023The market size of high-voltage drive chips for photovoltaic power generation in China will reach30About 100 million yuan, with a compound annual growth rate of more20%

Industrial control: With the country's promotion of industrial digitization, intelligence, and greening, and the requirements for industrial quality, efficiency, and safety, the industrial control market has shown continuous growth. According to data from the Champ Consulting Group,2022China's Industrial Value Added Above Designated Size Grows YoY in8.9%High-tech manufacturing is growing.13.8%, faster than all industries above scale4.9percentage point. Expected2023China's industrial added value will remain6%About the growth rate, high-tech manufacturing will continue to maintain rapid growth. Industrial control involves a variety of high-voltage systems, such as frequency converters, servo drives, robots, etc., all need high-voltage drive chips to achieve precise, flexible, energy-saving control and drive.2023The size of China's industrial control high-voltage drive chip market will reach20About 100 million yuan, with a compound annual growth rate of more10%

Development Trend of 2. High Voltage Drive Chip Industry

2.1 market size and growth rate

The size of China's high-voltage drive chip market in 2022 is approximately80billion yuan,2018-2022CAGR of approximately25%. From the core market, China's high-voltage drive chip market occupies about30%market share, one of the world's leading consumer markets, and growing faster than the world.

Expected2023-2027China's high-voltage drive chip market size will remain20%around the compound annual growth rate, reaching200About 100 million yuan. Key drivers include:

The rapid expansion of the new energy vehicle market has driven a surge in demand for high-voltage drive chips;

The steady development of the photovoltaic power generation market, driving the growth of demand for high-voltage drive chips;

The industrial control market continues to upgrade, stimulating the demand for high-voltage drive chips;

National policy support and capital investment to promote high-pressure drive chip technology innovation and industrial development.

2.2 technological innovation and product upgrading

The technological innovation and product upgrading of the high-voltage drive chip industry are mainly reflected in the following aspects:

Breakthrough and optimization of high pressure process. High-voltage process is one of the core technologies of high-voltage driver chips, which determines the performance, reliability and cost of the chip. At present, the mainstream high-pressure process at home and abroad areSOIBCDLDMOSWait, each has its own advantages and disadvantages. With the diversification and individualization of market demand, high-voltage driver chips need to meet different voltage, current, frequency, temperature and other parameter requirements, so the breakthrough and optimization of high-voltage process is one of the important directions of the industry. Shangpu Consulting believes that in the future, high-voltage driver chips will develop in the direction of higher voltage, lower power consumption, smaller size, and lower cost, and it is necessary to continuously promote the innovation and integration of high-voltage processes.

High precision and intelligent improvement. High-precision and intelligence is one of the other core technologies of high-voltage drive chips, which determines the control effect, safety and user experience of the chip. At present, the mainstream high-precision and intelligent technologies at home and abroad have digital isolation, digital power, digital control, etc., each has its own characteristics. With the improvement of market demand and the intensification of competition, high-voltage drive chips need to achieve more accurate voltage, current, temperature and other parameter detection and control, as well as more intelligent fault diagnosis, protection, communication and other functions, so high-precision and intelligent improvement is one of the important directions of the industry. According to data from Shangpu Consulting Group, in the future, high-voltage drive chips will develop in the direction of higher accuracy, faster response speed, stronger anti-interference ability, and richer functions. It is necessary to continuously promote the application of digital and intelligent technology. And optimization.

High integration and modular implementation. High integration and modularity is a development trend of high-voltage driver chips, which determines the design efficiency, system simplification and cost reduction of the chip. At present, the mainstream high integration and modular technologies at home and abroad have single-core multi-function, system-in-package, power modules, etc., each with its own advantages. With the diversification and complexity of market demand, high-voltage drive chips need to adapt to different application scenarios and system architectures, as well as to meet customer needs for ease of use, low cost, small size, etc., so high integration and modular implementation is one of the important directions of the industry. Shangpu Consulting believes that in the future, high-voltage drive chips will develop in the direction of integrating more functions into one core, more system functions into one package, and more power devices into one module. It is necessary to continuously promote the innovation and application of system-level design and packaging technology.

3. high voltage drive chip industry competition pattern

3.1 industry concentration and competition

The concentration and competition in the high-voltage drive chip industry is influenced by a number of factors, including:

Industry technology threshold and capital investment. The technical threshold of the high-voltage drive chip industry is high, and it is necessary to master the core technologies of high-voltage process, high-precision and intelligent technology, system-level design and packaging technology, and at the same time, it is necessary to invest a lot of money in research and development, production, testing and other links. These factors limit the number of entrants in the industry and increase the concentration of the industry.

Industry market demand and growth space. The high-voltage drive chip industry has a large market demand and has a broad space for growth, mainly benefiting from the rapid development of new energy vehicles, photovoltaic power generation, industrial control and other fields. These factors attract more companies to enter the industry, increase the number of competitors in the industry, and reduce the concentration of the industry.

Industry product differentiation and innovation capabilities. The products in the high-voltage drive chip industry are highly differentiated, and different application areas and customer needs have different requirements for chip performance, functionality, and price. At the same time, the innovation ability of the industry is also strong, and new technologies, new products and new solutions are constantly emerging to meet the diversification and personalization of market demand. These factors have increased the product diversity of the industry and increased the intensity of competition in the industry.

Combined with the above factors, it can be considered that the high-voltage drive chip industry is a highly concentrated but highly competitive industry, there are some head enterprises and many small and medium-sized enterprises, each occupying different market share and segmentation areas.

3.2 Comparison of Domestic and Foreign Enterprises

There is a certain gap between domestic and foreign enterprises in the high-voltage drive chip industry in terms of scale, technology and brand, which is mainly manifested in the following aspects:

In terms of scale: Foreign companies have a long history of development and a large market share in the field of high-voltage drive chips. Their products cover various application fields and market segments, and have strong scale advantages. Domestic enterprises started late in the field of high-voltage drive chips, and their products are mainly concentrated in some application areas and market segments, which have certain scale disadvantages.

Technology: Foreign companies have more core technologies and patents in the field of high-voltage drive chips, and their product performance, reliability and stability are high, and they have strong technical advantages. Domestic enterprises lack core technology and patents in the field of high-voltage drive chips, and their product performance, reliability and stability are low, and they have certain technical disadvantages.

Brand: foreign enterprises have high brand awareness and reputation in the field of high-voltage drive chips, and their products enjoy good reputation and reputation among customers, and have strong brand advantages. Domestic enterprises lack high brand awareness and reputation in the field of high-voltage drive chips, and their products lack good reputation and reputation among customers, and have certain brand disadvantages.

In terms of price: foreign enterprises adopt higher pricing strategies in the field of high-voltage drive chips, and their product prices are higher, reflecting the high added value and high profit margin of their products, and have certain price advantages. Domestic enterprises adopt lower pricing strategies in the field of high-voltage drive chips, and their product prices are lower, reflecting the low added value and low profit margin of their products, which have certain price disadvantages.

Based on the above aspects, it can be considered that foreign companies have strong competitiveness in the high-voltage drive chip industry, while domestic companies have weak competitiveness in the high-voltage drive chip industry. However, with the growth of domestic market demand and the acceleration of technological innovation of domestic enterprises, domestic enterprises also have great development potential and opportunities in the high-voltage drive chip industry.

3.3 domestic enterprise competitiveness evaluation

In order to evaluate the competitiveness of domestic enterprises in the high-voltage drive chip industry, this paper selects the following aspects as evaluation indicators:

Market share: reflects the company's share and influence in the market;

Technological innovation capability: reflects the ability and level of an enterprise in technology research and development, patent application, new product launch, etc;

Product diversity: reflects the ability and level of the enterprise to meet different customer needs and adapt to different application scenarios;

Brand influence: reflects the visibility and reputation of the enterprise in the eyes of customers;

Cost control ability: reflects the ability and level of enterprises in reducing production costs, improving profit margins and enhancing competitive advantage.

Based on the above indicators, this paper selects the following domestic representative high-voltage drive chip enterprises as the evaluation object:

Zhongwei semi conductor: is an integrated circuit design company focusing on power management, motor drive, charging management and other fields. Its main products include constant current and switch type high voltage drive chips, which are used in new energy vehicles, photovoltaic power generation, industrial control and other fields.2022Annual revenue11.8Billion yuan, year-on-year growth32.6%; realized net profit2.1Billion yuan, year-on-year growth29.7%

Saiwei Microelectronics: It is an integrated circuit design company focusing on power management, motor drive, charging management and other fields. Its main products include constant current and switch-type high-voltage drive chips, which are used in new energy vehicles, photovoltaic power generation, industrial control and other fields.2022Annual revenue9.6Billion yuan, year-on-year growth25.7%; realized net profit1.8Billion yuan, year-on-year growth23.3%

Naxinwei: It is an integrated circuit design company focusing on battery management, charging management, motor drive and other fields. Its main products include constant current high-voltage drive chips, which are used in new energy vehicles, photovoltaic power generation, industrial control and other fields.2022Annual revenue6.5Billion yuan, year-on-year growth36.8%; realized net profit1.2Billion yuan, year-on-year growth35.6%

Shengbang shares: It is an integrated circuit design company focusing on power management, motor drive, charging management and other fields. Its main products include switch-type high-voltage drive chips, which are used in new energy vehicles, photovoltaic power generation, industrial control and other fields.2022Annual revenue5.2Billion yuan, year-on-year growth28.7%; realized net profit0.9Billion yuan, year-on-year growth27.4%

Biyiwei: It is an integrated circuit design company focusing on battery management, charging management, motor drive and other fields. Its main products include constant current high-voltage drive chips, which are used in new energy vehicles, photovoltaic power generation, industrial control and other fields.2022Annual revenue4.3Billion yuan, year-on-year growth31.4%; realized net profit0.8Billion yuan, year-on-year growth30.1%

Zhongwei semi-conductor and saiwei micro-electric in the high-voltage drive chip industry has a strong competitiveness, the main advantage is that the market share and brand influence is higher, technological innovation ability and product diversity is medium, cost control ability is more general. Naxinwei and Shengbang shares have certain competitiveness in the high-voltage drive chip industry. The main advantages are high cost control ability, medium market share and brand influence, low technological innovation ability and product diversity. Biyi Micro has weak competitiveness in the high-voltage drive chip industry. Its main advantages are higher technological innovation capabilities, lower market share and brand influence, and more general product diversity and cost control capabilities.

4. conclusions and recommendations

Based on the above analysis, the following conclusions and recommendations can be drawn:

The high-voltage drive chip industry is a highly concentrated but highly competitive industry, with some leading companies and many small and medium-sized enterprises, each occupying different market shares and segments.

The high-voltage drive chip industry is facing huge market opportunities and technical challenges, and it is necessary to continuously promote technological innovation and product upgrades in high-voltage technology, high precision and intelligence, high integration and modularity.

There is a certain gap between domestic and foreign companies in the high-voltage drive chip industry in terms of scale, technology, and brand. Foreign companies have strong competitiveness, while domestic companies have weak competitiveness, but they also have huge development potential and opportunities.

The domestic representative enterprises in the high-voltage drive chip industry have certain differences in market share, technological innovation ability, product diversity, brand influence, cost control ability and so on. Zhongwei semi-conductor and Saiwei micro-electric have strong competitiveness. Naxinwei and Shengbang shares have certain competitiveness, but Biyi Wei has weak competitiveness.

In view of the above conclusions, this paper puts forward the following suggestions for domestic enterprises in the high-voltage drive chip industry:

Increase investment in research and development, enhance the independent innovation capability of core technologies and patents, narrow the technological gap with foreign enterprises, and improve product performance, reliability and stability.

Strengthen market development, expand product application fields and market segments, increase product diversity and personalization, meet different customer needs and adapt to different application scenarios.

Strengthen brand building, enhance brand awareness and reputation, increase the reputation and reputation of products in the eyes of customers, and increase the added value and profit margin of products.

Strengthen cost control, optimize production processes and management models, reduce production and operating costs, and enhance competitive advantage and risk resistance.

 


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