1. Video Conference System Industry Overview

Video conference system is an application system that uses Internet technology to realize remote multi-party real-time audio and video communication. The video conference system can improve communication efficiency, save time and cost, enhance collaboration ability, and meet the needs of remote communication in different industries and fields.

Video conferencing systems can be divided into hardware video conferencing systems and software video conferencing systems. Hardware video conferencing system refers to a video conferencing solution composed of dedicated hardware devices (such as terminals, platforms, gateways, etc.), which is usually suitable for high-definition, high-stability, and high-security video conferencing requirements of large enterprises or government agencies. Software video conferencing system refers to a video conferencing solution composed of a software client or a web page, which is usually suitable for small and medium-sized enterprises or individual users with flexibility, convenience and low cost video conferencing needs.

2. video conference system industry market size

according to the estimation of the champ consulting group,2020Affected by the epidemic, the domestic video conferencing market demand surged, the market size reached.254.8Billion yuan, year-on-year growth22.4%。2021The market size of China's video conferencing industry reached148.2Billion yuan, year-on-year growth18.3%。2022The size of China's video conferencing market reached175Billion yuan, year-on-year growth18.1%; expected2023The size of China's video conferencing market will reach219Billion yuan, year-on-year growth25.1%We can see the huge market demand.

3. Video Conference System Industry Market Structure

According to the product type, China's video conference system industry can be divided into two categories: hardware video conference system and software video conference system. According to data from the Champ Consulting Group,2022In the first half of the year, the size of China's video conferencing market reached4.3Billions of dollars (approx.27.8RMB 100 million), the market size is relatively large.2021Decreased over the same period in2.0%. Among them, the hardware video conferencing market performed poorly, declining year-on-year.3.1%, market size3.1Billions of dollars (approx.20.2RMB bn); Cloud Conference (Software) Market Growth YoY1.1%, reach1.2Billions of dollars (approx.7.6billion yuan), reversing2021The second half of the decline in the situation. In terms of product types, the demand for hardware video conferencing products remains robust, especially for hardware video conferencing platform products (MCU, gateway, meeting tube, etc.). With the advancement of technology and the reduction of cost, software video conferencing products are gradually favored by users, especially small and medium-sized enterprises and individual users.

According to the application field, China's video conference system industry can be divided into government, education, medical care, finance, enterprises and other segments. The Chinese government sector accounts for the overall video communications market share.28%The field of education accounts17%The medical field accounts15%The financial sector accounts14%, the enterprise sector accounted11%. From the perspective of application fields, the government field is the largest application field, which is mainly used in government communication, public safety, smart cities, etc.; the education field is the fastest growing application field, mainly used in distance teaching, online training, and dual-teacher classrooms. In other aspects; the medical field is the most potential application field, mainly used in remote diagnosis and treatment, remote medical education, remote medical management, etc.

According to the geographical division, China's video conference system industry can be divided into three regions: the eastern region, the central region and the western region. Eastern China's overall video communications market share58%The central region accounts24%The western region accounts18%. From a geographical point of view, the eastern region is the most mature region, mainly concentrated in first-tier cities such as Beijing, Shanghai, and Guangzhou and developed provinces such as Jiangsu, Zhejiang and Shanghai; the central region is the most active region, mainly concentrated in Hubei, Hunan, Henan and other provinces; The western region is the most potential region, mainly concentrated in Sichuan, Chongqing, Shaanxi and other provinces.

4. video conference system industry market characteristics

Market demand is strong. With the development of Internet technology and the impact of the epidemic, remote communication and collaboration have become essential needs in all walks of life. Both government agencies and enterprises and institutions need to improve work efficiency and quality through video conferencing systems. In addition, emerging applications such as online education and telemedicine also provide a broad space for the development of video conferencing systems.

The market competition is fierce. There are many participants in China's video conference system industry, including traditional video manufacturers, cloud service manufacturers and Internet manufacturers. All kinds of manufacturers are constantly innovating product forms and functional features to meet the needs of different user groups and application scenarios. At the same time, in the price war and marketing war also launched a fierce competition.

The market pattern is diversified. China's video conference system industry has not formed an absolute monopoly pattern, and manufacturers with their own advantages and disadvantages exist in different segments and user groups. 5. Video Conference System Industry Market Trend

The development of the video conference system industry is affected by many factors, among which technological innovation, user demand, policy support and market competition are the main driving forces. Based on these factors, we can predict the future development trend of the video conference system industry, as follows:

To the cloud, intelligent, high-definition direction. The application of cloud computing technology makes the video conference system can achieve lower cost, higher efficiency and wider coverage. The application of artificial intelligence technology enables video conferencing systems to achieve more intelligent identification, analysis and interaction. The application of high-definition video technology makes the video conference system can achieve clearer picture quality, smoother experience and more real feeling.

To the diversification, personalization, scene direction. Video conferencing system not only to meet the needs of different industries and fields, but also to meet the needs of different users and groups. The video conference system should provide different functions and services according to different application scenarios to adapt to different communication and collaboration needs.

To the integration, open, ecological direction. The video conference system should be combined with other information technology and communication technology to form a converged communication solution and provide more comprehensive and convenient services. The video conference system should be connected with other platforms and applications to form an open network and provide more diverse and richer content. The video conference system should cooperate with other manufacturers and partners to form an ecosystem and provide better and more reliable support.

6. Video Conference System Industry Market Opportunities

Based on the previous analysis of the video conferencing system industry, we can find that the industry has the following market opportunities:

The promotion and application of 5G technology will bring new impetus to the video conference system industry.5GThe technology has the characteristics of high speed, low delay, large connection, etc., which can greatly improve the performance and experience of the video conference system, and expand the application scenarios and user groups of the video conference system.

The impact of the new crown outbreak will bring new demand to the video conferencing system industry. The new crown epidemic has led to a surge in demand for telecommuting, online education, and telemedicine, and video conferencing systems, as an important support tool for these needs, will usher in a large number of users and markets.

Government policy support will bring new benefits to the video conferencing system industry. The government has introduced a series of policies and measures to promote the digital economy, smart cities and new infrastructure, which involve the application and promotion of video conferencing systems in government affairs, education, health care and other fields, which will provide a strong policy guarantee for the video conferencing system industry.

Views and Suggestions of 7. Champ Consulting Group

Shangpu Consulting Group believes that the video conference system industry is an industry full of vitality and potential. With the promotion of technological innovation, user demand, policy support and market competition, the industry will show a trend of rapid growth and continuous change. In view of the current opportunities and challenges in the industry, we give the following suggestions:

Strengthen the ability of technological innovation, grasp5GOpportunities brought by technology.5GTechnology is an important driving force for the future development of the video conferencing system industry, manufacturers should increase5GResearch and development of technology applications in the field of video conferencing, advance layout5GThe products and services of the times.

Pay attention to user demand analysis and provide diversified, personalized and scenario-based solutions. User demand is the fundamental driving force for the development of the video conferencing system industry, manufacturers should have an in-depth understanding of the needs of different user groups and application areas for video conferencing system functions, performance, experience and other aspects, and provide customized or modular according to different scenarios.