Application and identification of specialized new enterprises: these misunderstandings you should avoid

Specialized and special new enterprises refer to small and medium-sized enterprises with strong competitiveness, high degree of specialization, strong innovation ability and great development potential in the market segment, and are an important force for the country to promote industrial transformation and upgrading and cultivate new momentum. Specialized and special new enterprises can not only provide high value-added products and services to meet the diversified needs of the market, but also promote technological progress and innovation, enhance the stability and security of the industrial chain, and enhance the country's core competitiveness.

In order to encourage and support the development of specialized new enterprises, the state has issued a series of preferential policies, including tax relief, financing support, innovative services and so on. According to the "Interim Measures for the Management of Gradient Cultivation of High-quality Small and Medium-sized Enterprises", specialized and special new enterprises are divided into two levels, provincial and national, and enjoy different policy support. Among them, the policies enjoyed by state-level specialized new enterprises include:

Enterprise income tax is levied at a rate of 15%;

Increase in the percentage of deductions for R & D expenses from 75 per cent to 100 per cent;

Enjoy the priority support of the national science and technology plan (special projects, funds, etc.);

Enjoy the support of special funds such as the National Innovation Fund and the SME Development Fund;

Enjoy the supporting support of major national science and technology projects, major engineering projects and major equipment projects;

Enjoy the priority support of innovation resources such as national public service platform and innovation base for small and medium-sized enterprises;

Enjoy the priority support of entrepreneurship and innovation carriers such as national SME entrepreneurship and innovation bases and demonstration bases;

Enjoy the priority support of national SME financing guarantee institutions, financial leasing companies and other financial service institutions;

Enjoy priority support for the construction of a credit guarantee system for small and medium-sized enterprises at the national level;

Enjoy priority support from credit service agencies such as national credit information service platforms for small and medium-sized enterprises and credit rating agencies;

Enjoy the priority support of international market development for state-level SMEs;

Enjoy the priority support for the cultivation, introduction and use of national-level small and medium-sized talents;

Enjoy priority support for the protection, application and management of intellectual property rights of national small and medium-sized enterprises;

Enjoy the priority support of national SME standardization, quality management, certification and accreditation;

Enjoy the priority support of energy conservation and emission reduction, clean production and environmental protection for state-level small and medium-sized enterprises;

Enjoy the priority support of national small and medium-sized enterprise safety production and emergency management;

Enjoy the support policies formulated by other relevant departments at the national level.

It can be seen that the identification of specialized new enterprises is not only an honor, but also a resource, which can help enterprises obtain government support and social recognition, and enhance their market competitiveness and social influence. Therefore, specializing in the application and identification of new enterprises is of great significance for promoting the healthy development of small and medium-sized enterprises.

However, the application and identification process of specialized new enterprises is not simple. It needs to meet certain conditions and standards, and avoid some common misunderstandings. This paper makes a systematic analysis of the definition, identification standards, declaration process and policy support of specialized new enterprises, combined with the practical experience of Shangpu Consulting Company, puts forward some matters needing attention and suggestions for declaration and identification, aiming to help specialized new enterprises successfully pass the identification, enjoy the policy dividend and enhance their competitiveness.

Definition of 1. Specialized Special New Enterprise

The definition of specialized new enterprises is the basis for the declaration and identification of specialized new enterprises. According to the Interim Measures for the management of gradient cultivation of high-quality small and medium-sized enterprises, specialized and special new enterprises refer to small and medium-sized enterprises with strong competitiveness, high degree of specialization, strong innovation ability and great development potential in the market segment, including the following four aspects:

specialization. Specialized and special new enterprises should adhere to the professional development strategy, focus on and deeply cultivate a certain link or product in the industrial chain for a long time, and can provide key parts, components and supporting products for large enterprises and large projects, or directly face the market and own brand products with competitive advantages. Specialized and special new enterprises should have clear market positioning and target customers, be able to accurately grasp market demand and changes, provide cost-effective products and services, and form their own core competitiveness.

Refinement. Specialized and special new enterprises should pay attention to the refinement of products, continuously improve the quality, performance, function and added value of products, and meet the personalized, diversified and high-end needs of the market. Specialized and special new enterprises should pay attention to the refinement of the process, constantly optimize the production process, improve production efficiency and resource utilization, and reduce production costs and energy consumption.

Innovation. Specialized and special new enterprises must have strong innovation capabilities, be able to continuously develop new products, new technologies, new processes, and new models, form independent intellectual property rights and technical standards, and increase the technical content and market share of products. Specialized and special new enterprises should pay attention to the investment in innovation, increase the expenditure on R & D expenses, establish and improve R & D institutions and teams, cooperate with universities, scientific research institutes, industry associations, etc., and make use of national and local innovation platforms and resources to improve the efficiency and level of innovation.

Emerging. Specialized and special new enterprises should closely follow the development direction of the country and industry, actively participate in the construction and development of emerging industries, emerging fields, and emerging formats, and provide strong support for national strategies and social needs. Specialized and special new enterprises should seize the opportunities of emerging markets, open up market space at home and abroad, expand the application fields and customer groups of products, and enhance the market competitiveness and influence of products.

The characteristics of the above four aspects are the basic attributes of specialized and special new enterprises, and also an important basis for the declaration and identification of specialized and special new enterprises. Specialized and special new enterprises should objectively evaluate and position their own specialization, refinement, innovation and innovation according to their own actual situation and relevant national and local policies and regulations, clarify their own advantages and disadvantages, formulate reasonable development goals and plans, and make full preparations for the declaration and identification work.

The Identification Standard of 2. Specialized and Special New Enterprises

The identification criteria for specialized new enterprises are the core content of the declaration and identification of specialized new enterprises. According to the Interim Measures for the Administration of Gradient Cultivation of High-quality Small and Medium-sized Enterprises, the identification criteria for specialized and special new enterprises are divided into two aspects: basic conditions and evaluation indicators, as follows:

Basic conditions. Specialized new enterprises to meet the following basic conditions:

Registered in the territory of China, independent accounting in accordance with the law, independent civil liability, with legal personality;

It belongs to the manufacturing industry, information transmission, software and information technology service industry, scientific research and technical service industry, water conservancy, environment and public facilities management industry, health and social work, culture, sports and entertainment industry in the classification of national economic industries;

Not included in the list of abnormal business operations, the list of serious illegal and dishonest enterprises, the list of illegal fund-raising and other dishonest blacklists;

Not included in the national or local key support industry directory or list, did not enjoy other national or local preferential policies;

Not recognized as high-tech enterprises, high-tech small and medium-sized enterprises, innovative enterprises, small giant enterprises, gazelle enterprises, unicorn enterprises and other types of high-quality small and medium-sized enterprises;

It has not been identified as a national or provincial specialized new enterprise.

Evaluation indicators. Specialized new enterprises should meet the following evaluation indicators:

Specialization indicators. Specialized and special new enterprises should have strong competitiveness in market segments, be able to provide high value-added products or services, have independent brands or independent intellectual property rights, and be able to meet the personalized, diversified and high-end needs of the market. Specific evaluation indicators include:

Market share, growth rate, profit margin, etc. of the product or service;

the quality, performance, functionality, added value, etc. of the product or service;

The quantity, quality and value of independent brands or independent intellectual property rights of products or services;

The ability to grasp, respond and create market demand and changes in products or services.

Refinement indicators. Specialized and special new enterprises should pay attention to the refinement of products, the refinement of processes, and the refinement of management, which can improve the quality and efficiency of products, reduce production costs and energy consumption, and realize the conservation and utilization of resources. Specific evaluation indicators include:

Product qualification rate, one-time delivery rate, customer satisfaction, etc;

The degree of process optimization, innovation, standardization, etc;

The degree of standardization, informatization and digitization of management;

Production efficiency, cost, energy consumption, waste, etc.

Innovation indicators. Specialized and special new enterprises must have strong innovation capabilities, be able to continuously develop new products, new technologies, new processes, and new models, form independent intellectual property rights and technical standards, and increase the technical content and market share of products. Specific evaluation indicators include:

The proportion of research and development expenses to operating income, the proportion of research and development personnel to the total number of employees, etc;

Construction and operation of R & D institutions and teams, R & D cooperation and exchanges, etc;

Development and promotion, effect and contribution of new products, new technologies, new processes and new models;

The quantity, quality, value and impact of independent intellectual property rights and technical standards.

Emerging indicators. Specialized and special new enterprises should closely follow the development direction of the country and industry, actively participate in the construction and development of emerging industries, emerging fields, and emerging formats, and provide strong support for national strategies and social needs. Specific evaluation indicators include:

Whether the products or services belong to the emerging industries, emerging fields, emerging formats, etc. supported by the state or local governments;

Whether the product or service can provide effective solutions, products or services for national strategies and social needs;

Competitiveness, growth and influence of products or services in emerging markets;

Domestic and foreign market development, effect and contribution of products or services.

The above evaluation indicators are an important reference for the declaration and identification of specialized new enterprises, and also an important guide for the development of specialized new enterprises. Specialized and special new enterprises should objectively evaluate and measure their own level of specialization, refinement, innovation and innovation according to their own actual situation and in combination with relevant national and local policies and regulations, clarify their own advantages and disadvantages, formulate reasonable improvement measures and plans, and make full preparations for declaration and identification.